This research will help you:
- Understand what trends are surfacing in the hospitality in-room tablet industry.
- Evaluate in-room tablet vendors and products and their alignment to your enterprise needs.
- Determine which products are most appropriate for particular features, use cases, and scenarios.
Included in this Vendor Landscape:
- AppHotel. AppHotel entered the hospitality market in 2014. AppHotel is focused on providing solutions that drive revenue through improved customer experiences and deliver strong analytics and promotional targeting capabilities.
- Crave. Founded in 2009, Crave Interactive focuses on offering customers an easily customizable solution. Crave places a strong emphasis on R&D and delivers a combined proprietary hardware and software solution designed specifically for a hotel room.
- Exceptional Innovation. A hospitality and healthcare technology solutions provider since 2004, Exceptional Innovation is currently deployed in over 103 countries, 2,457 properties, and 694,000 rooms.
- Fingi. A hospitality solutions provider since 2011, Fingi provides hotel-branded solutions that enable guests to use in-room or mobile solutions to control all aspects of their stay.
- Intelity. Intelity, founded by industry practitioners in 2008, is an established incumbent in the in-room industry. Intelity serves the self-service hospitality market through the ICE Guest Engagement Platform.
- iRiS Software Systems. Founded in 2006, iRiS is a cloud-hosted provider of enterprise applications for the hospitality industry. iRiS delivers comprehensive end-to-end guest services solutions to over 3,000 hotels and restaurants worldwide.
- MCOMS Media Communications. MCOMS offers IPTV, VOD, internet, and signage solutions to hospitality, healthcare, and transportation industries worldwide. MCOMS HOTstream has been deployed in over 30,000 rooms worldwide.
- Percipia. Percipia entered the hospitality market in 2000. It has now expanded beyond voice applications and offers voice/data solutions and mobile and in-room applications for the global hospitality market.
- Stay Planner. Stay Planner, a new provider of hospitality in-room tablet mobile hotel applications, launched its flagship product in mid-2016. Stay Planner is available on in-room tablets, as well as guests’ own devices as a universal or branded application.
The Vendor Landscape also includes a vendor shortlist tool (xlsx).
For this Vendor Landscape, Info-Tech focused on those vendors that offer broad capabilities across multiple platforms and that have a strong market presence and/or reputational presence among medium and large-size organizations.
Nine competitors in the in-room tablet market were evaluated, including the following notable performers:
- Crave Interactive, a significant market player that provides all functional components of an in-room tablet solution while delivering an intuitive and easily customizable solution.
- Intelity is the only vendor to deliver on every advanced feature evaluated and offers an extensive catalog of available integrations with major hotel systems such as PMS, POS, and in-room controls.
- Exceptional Innovation offers hotels looking to optimize their in-room experience integrated IQ in-room, IQ mobile, and IQ entertainment solutions that transform the guest’s in-room experience.
Trend Setter Award:
- Crave Interactive’s proprietary and innovative hardware (Crave 8” T-Mini Tablet) and software are unique to the market and are designed specifically for the guest’s in-room experience.
1. Realize Significant Return on Investment:
The guest experience continues to be the differentiating factor among all hotel brands. When integrated with the property management system (PMS) and other hospitality tools, in-room tablets can collect and utilize guest information and behaviors to create personal experiences as well as targeted marketing promotions for hotel services and amenities. Additionally, by displacing traditional printed marketing collateral and optimizing energy management via in-room control integrations most hotels are seeing significant ROIs quickly after deployment.
2. Long-Term, Holistic Strategies:
The convergence of in-room technology, digital signage, kiosks, mobile, IPTV, in-room environmental controls, and back-end content management systems is inevitable. Build an omnichannel strategy that integrates all of these systems to avoid duplication, improve data collection, and create seamless and guest-centric experiences for your patrons.
3. Commitment to Resourcing Support:
Hoteliers need to be aware of the commitment to an in-room tablet solution – they require a team, whether provided by the vendor or the hotelier, to manage the actual hardware and provide technology support.