Pay TV Market in Italy to 2021: Service Adoption and Market Share Analytics by Operator and Technology, ARPS and Overall Revenues

  • ID: 4459063
  • Report
  • Region: Italy
  • 53 pages
  • GlobalData
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Pay TV Market in Italy to 2021: Service Adoption and Market Share Analytics by Operator and Technology, ARPS and Overall Revenues

Summary

The report "Pay TV Market in Italy to 2021: Service Adoption and Market Share Analytics by Operator and Technology, ARPS and Overall Revenues" is built using extensive market research carried out in telecommunication and media services market of Italy. The report provides holistic historical and future prospects of Pay TV Service Penetration, Adoption by Technology (DTH/Satellite, IPTV and Mobile TV), by Operator and by Accounts Type (Cable, Analog and Digital), Market Share analytics of Operators and Technology use and overall market revenues from 2012 to 2021, Where ever applicable.

Apart from Subscriber’s volume and revenues, the report also provides insights in to Italy’s demographic and economic data. This helps in establishing a framework to better formulate the Pay TV services market forecasts. Information such as population, nominal GDP and consumer price inflation are included to ascertain market sophistication, current and projected demand, and future opportunities.

Scope
  • This report is a comprehensive research report outlaying subscriber volumes of Pay TV Services in Italy.
  • The report provides detailed breakup of historical and projected number Pay TV subscribers broken down by Technology, Operator and Accounts Type
  • The report also is a vital source of information related to Pay TV market revenues and market share analytics by Technology and Operator.
Reasons to buy
  • Allows you to analyze Pay TV Services market in Italy split by Technology Type and by Operator.
  • Enhances your knowledge on The usage and service revenue generated in The Pay TV Services market at category level.
  • Allows you to plan future business decisions using The report’s forecast figures for The market.
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1 Executive Summary

2 Italy Demographics
2.1 Population, 2012-2021
2.2 Households, 2012-2021
2.3 Businesses, 2012-2021
2.4 Nominal GDP (US$ Million), 2012-2021
2.5 Nominal GDP per Capita (US$), 2012-2021
2.6 Consumer Price Inflation (%), 2012-2021

3 Media Services Penetration in Italy
3.1 Percentage of TV Households, 2012-2021
3.2 Percentage of Pay TV Households, 2012-2021
3.3 Percentage of Mobile TV Penetration of Population, 2012 - 2014

4 Italy Media Services Adoption by Technology
4.1 Volume of TV Sets, 2012-2021
4.2 Volume of Pay TV Accounts, 2012-2021
4.3 Volume of Total Mobile TV Subscriptions, 2012-2014

5 Italy Media Services Adoption By Operator
5.1 Volume of Total TV Accounts, 2012-2021
5.2 Volume of Total Mobile TV Subscriptions, 2012 - 2014

6 Italy Media Services Market Share by Operator
6.1 Percentage of Total TV accounts, 2012-2021
6.2 Percentage of Mobile TV Subscriptions, 2012-2021

7 Italy Media Services Market Share by Technology
7.1 Percentage of Pay TV accounts, 2012-2021
7.2 Percentage of Mobile TV Subscriptions, 2012 - 2014

8 Italy Media Services Market Share by Technology and by Operator
8.1 Percentage of DTH/Satellite Accounts, 2012-2021
8.2 Percentage of DTT/DVB-T Accounts, 2012-2021
8.3 Percentage of IPTV Accounts, 2012-2021

9 Italy Media Services Monthly ARPS
9.1 Average Spend per Pay TV Account, 2012-2021
9.2 Average Spend by Technology, 2012-2021
9.3 Average Spend by IPTV Type, 2012-2021
9.4 Mobile TV ARPS, 2012-2014

10 Media Services Revenues in Italy
10.1 Total Pay TV Revenue, 2012-2021
10.2 Total Pay TV Revenue by Technology, 2012-2021
10.3 Total Pay TV Revenue by IPTV Type, 2012-2021
10.4 Total Mobile TV Revenue, 2012 - 2014

11 Appendix
11.1 Definitions
11.2 Methodology
11.3 About
11.4 Disclaimer

List of Tables
Table 1: Italy Population [Thousands], 2012-2021
Table 2: Italy Households [Thousands], 2012-2021
Table 3: Italy Businesses [Thousands], 2012-2021
Table 4: Italy Nominal GDP [US$ Million], 2012-2021
Table 5: Italy GDP per Capita [US$], 2012-2021
Table 6: Italy Consumer Price Inflation (%) , 2012-2021
Table 7: Italy Percentage of TV Households [% of HH], 2012-2021
Table 8: Italy Percentage of Pay TV Households [% of HH], 2012-2021
Table 9: Italy Percentage of Mobile TV Penetration [%], 2012 - 2014
Table 10: Italy Volume of TV Sets [Thousands] , 2012-2021
Table 11: Italy Volume of Pay TV Accounts [Thousands], 2012-2021
Table 12: Italy Volume of Pay TV Accounts by DTH/Satellite Technology [Thousands], 2012-2021
Table 13: Italy Volume of Pay TV Accounts by DTT/DVB-T Technology [Thousands], 2012-2021
Table 14: Italy Volume of Pay TV Accounts by IPTV Technology [Thousands], 2012-2021
Table 15: Italy Volume of Total Mobile TV Subscriptions [Thousands], 2012 - 2014
Table 16: Italy Volume of Total TV Accounts (Thousands), 2012-2021
Table 17: Italy Volume of DTH/Satellite Accounts (Thousands), 2012-2021
Table 18: Italy Volume of DTT/DVB-T Accounts (Thousands), 2012-2021
Table 19: Italy Volume of IPTV Accounts (Thousands), 2012-2021
Table 20: Italy Volume of Total Mobile TV Subscriptions (Thousands), 2012 - 2014
Table 21: Italy Total TV accounts [%], 2012-2021
Table 22: Italy Mobile TV Subscriptions [%], 2012 - 2014
Table 23: Italy Pay TV accounts [%], 2012-2021
Table 24: Italy Mobile TV Subscriptions [%], 2012 - 2014
Table 25: Italy DTH/Satellite Accounts (%), 2012-2021
Table 26: Italy DTT/DVB-T Accounts (%), 2012-2021
Table 27: Italy IPTV Accounts (%), 2012-2021
Table 28: Italy Average Spend per Pay TV Account [US$], 2012-2021
Table 29: Italy Average Spend by Technology [US$], 2012-2021
Table 30: Italy Average Spend by IPTV Type [US$], 2012-2021
Table 31: Italy Mobile TV ARPS [US$], 2012 - 2014
Table 32: Italy Total Pay TV Revenue [US$ Million], 2012-2021
Table 33: Italy Total Pay TV Revenue by Technology [US$ Million], 2012-2021
Table 34: Italy Total Pay TV Revenue by IPTV Type [US$ Million], 2012-2021
Table 35: Italy Total Mobile TV Revenue [US$ Million], 2012 - 2014
Table 36: Definitions

List of Figures
Figure 1: Italy Population [Thousands], 2012-2021
Figure 2: Italy Households [Thousands], 2012-2021
Figure 3: Italy Businesses [Thousands], 2012-2021
Figure 4: Italy Nominal GDP [US$ Million], 2012-2021
Figure 5: Italy GDP per Capita [US$], 2012-2021
Figure 6: Italy Consumer Price Inflation (%) , 2012-2021
Figure 7: Italy Percentage of TV Households [% of HH], 2012-2021
Figure 8: Italy Percentage of Pay TV Households [% of HH], 2012-2021
Figure 9: Italy Percentage of Mobile TV Penetration [%], 2012 - 2014
Figure 10: Italy Volume of TV Sets [Thousands], 2012-2021
Figure 11: Italy Volume of Pay TV Accounts [Thousands] , 2012-2021
Figure 12: Italy Volume of Pay TV Accounts by DTH/Satellite Technology [Thousands], 2012-2021
Figure 13: Italy Volume of Pay TV Accounts by DTH/Satellite Technology [Thousands], 2012-2021
Figure 14: Italy Volume of Pay TV Accounts by IPTV Technology [Thousands], 2012-2021
Figure 15: Italy Volume of Total Mobile TV Subscriptions [Thousands], 2012 - 2014
Figure 16: Italy Volume of Total TV Accounts (Thousands), 2012-2021
Figure 17: Italy Volume of DTH/Satellite Accounts (Thousands), 2012-2021
Figure 18: Italy Volume of DTT/DVB-T Accounts (Thousands), 2012-2021
Figure 19: Italy Volume of IPTV Accounts (Thousands), 2012-2021
Figure 20: Italy Volume of Total TV Subscriptions (Thousands), 2012 - 2014
Figure 21: Italy Total TV accounts [%], 2012-2021
Figure 22: Italy Mobile TV Subscriptions [%], 2012 - 2014
Figure 23: Italy Pay TV accounts [%], 2012-2021
Figure 24: Italy Mobile TV Subscriptions [%], 2012 - 2014
Figure 25: Italy DTH/Satellite Accounts (%), 2012-2021
Figure 26: Italy DTT/DVB-T Accounts (%), 2012-2021
Figure 27: Italy IPTV Accounts (%), 2012-2021
Figure 28: Italy Average Spend per Pay TV Account [US$], 2012-2021
Figure 29: Italy Average Spend by Technology [US$], 2012-2021
Figure 30: Italy Average Spend by IPTV Type [US$], 2012-2021
Figure 31: Italy Mobile TV ARPS [US$], 2012 - 2014
Figure 32: Italy Total Pay TV Revenue [US$ Million], 2012-2021
Figure 33: Italy Total Pay TV Revenue by Technology [US$ Million], 2012-2021
Figure 34: Italy Total Pay TV Revenue by IPTV Type [US$ Million], 2012-2021
Figure 35: Italy Total Mobile TV Revenue [US$ Million], 2012 - 2014
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