Internet Retailing in Asia Pacific

Internet retailing is riding on an upward trend in APAC due to the technologically-savvy millennial population and growing consumerism of the middle class. The convenience provided by online platforms, product variety, and discounts offered act as compelling reasons for consumers to embrace the channel. As players in developed markets look to expand their online presence in rural areas, players in developing markets will focus on the basics- converting consumers to online buyers.

The author's Internet Retailing in Asia Pacific global briefing offers an insight into the size and shape of the retailing industry, highlights emerging trends, their effects on retailing in markets around the world, on the development of channels and consumers’ shopping patterns. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market – be they the developments of new store types, the importance of non-store retailing, economic/lifestyle influences, private label or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;


• Pinpoint growth sectors and identify factors driving change;


• Understand the competitive environment, the market’s major players and leading brands;


• Use five-year forecasts to assess how the market is predicted to develop.