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Orthodontic Supplies Market - Growth, Trends, and Forecast (2019 - 2024)

  • ID: 4520029
  • Report
  • 113 pages
  • Mordor Intelligence
until Dec 31st 2019
1 of 5


  • 3M Unitek Corp.
  • Align Technology Inc.
  • American Orthodontics
  • BioMers Pte Ltd
  • DB Orthodontics Ltd
  • Dentsply Sirona Inc.
  • MORE
Market Overview

The demand for the orthodontic supplies market is on a surge, mainly due to the increasing prevalence of oral diseases. The number of people opting for orthodontic procedures has been increasing for the past few years. According to a new survey from the American Association of Orthodontists (AAO), the number of adult patients increased from 14% in a two year period, from 2010 to 2012, and reached a record of 1,225,850 patients in 2012. The other factors that are contributing toward the growth of the orthodontist supplies market include increasing technological advancements and high DMFT index, along with the increasing awareness of orthodontic procedures in the developing countries. Factors that are hindering the growth of the orthodontics market globally are poor reimbursement policies and lack of awareness among patients.

Scope of the Report

Orthodontics is a field of dentistry which involves the correction of the improper jaws and teeth to improve the appearance and function of the teeth and jaws. It can also help to take long term health of the teeth, gums, and jaw joins by spreading the biting pressure over the teeth. Earlier orthodontic treatment was associated with teens and children but now many adults are also seeking orthodontic treatment to correct the oral problems in order to enhance the oral health and appearance.

Key Market Trends

Brackets holds the leading position in the orthodontic supplies market

The orthodontic supplies market is segmented on the basis of product and patient. Product type is further divided into a fixed type and removable type. Fixed type is again segmented as brackets, archwires, anchorage appliances, ligatures, and others.

Brackets are dominating the orthodontic supplies market during the forecast period. Brackets are mostly preferred by orthodontists and are largely adopted owing to their comfort and convenience, which is propelling the growth of the segment. Furthermore, the rising reimbursement policies and healthcare insurance related to the oral treatments will further boost the growth of the brackets segment in the orthodontic supplies market. Moreover, treatment with brackets is usually less time consuming and the growing prevalence of malocclusion cases and chronic orthodontic disorders will escalate the market growth of the brackets segment in the orthodontic supplies market globally.

North America to Dominate the Market

North America has the largest market share, with the United States being the larger contributor when compared to Canada. The North American orthodontic supplies market is mainly due to the high prevalence of dental disorders, along with the increasing urge in people to look better, aesthetically. The factor in this region driving the market are growing population, rising interest for dental aesthetic procedures among people, increment in legislative use on oral social insurance crosswise over North America, and the high reimbursement policies when compared to other regions.

Asia-Pacific is expected to register the most noteworthy CAGR, inferable from the rising geriatric populace, high technological advancements, and growing medical tourism in nations like South Korea, India, and China.

Competitive Landscape

The orthodontic supplies market is highly fragmented because of the presence of global and local players. The market is growing rapidly owing to the availability of a wide range of products. Key market players are focusing on launching new products, expanding their company presence, entering into the partnerships and agreements with the companies, NGO’s and also government organizations. For example, in September 2015, Colgate-Palmolive (India) Limited, the market leader in oral care, announced the commencement of the Oral Health Month in association with the Indian Dental Association (IDA). Spanning October and November, the Oral Health Month (OHM) is organized every year with an objective to spread oral health and hygiene awareness throughout India.
Note: Product cover images may vary from those shown
2 of 5


  • 3M Unitek Corp.
  • Align Technology Inc.
  • American Orthodontics
  • BioMers Pte Ltd
  • DB Orthodontics Ltd
  • Dentsply Sirona Inc.
  • MORE
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study



4.1 Market Overview
4.2 Market Drivers
4.2.1 Increased Prevalence for Orthodontic Conditions
4.2.2 Technological Advancements
4.2.3 High DMFT Index in Developing Countries
4.2.4 Increased Awareness for Orthodontic Procedures
4.3 Market Restraints
4.3.1 Complications During and After Such Procedures
4.3.2 Poor Reimbursement Policies
4.4 Porter's Five Forces Analysis
4.4.1 Threat of New Entrants
4.4.2 Bargaining Power of Buyers/Consumers
4.4.3 Bargaining Power of Suppliers
4.4.4 Threat of Substitute Products
4.4.5 Intensity of Competitive Rivalry

5.1 Product
5.1.1 Fixed Type Brackets Archwires Anchorage Appliances Ligatures Others
5.1.2 Removable Type
5.2 Patient
5.2.1 Adults
5.2.2 Children and Teenagers
5.2.3 Others
5.2.4 Hospitals
5.3 Geography
5.3.1 North America US Canada Mexico
5.3.2 Europe Germany UK France Italy Spain Rest of Europe
5.3.3 Asia-Pacific China Japan India Australia South Korea Rest of Asia-Pacific
5.3.4 Middle East & Africa GCC South Africa Rest of Middle East & Africa
5.3.5 South America Brazil Argentina Rest of South America

6.1 Company Profiles
6.1.1 3M Unitek Corp.
6.1.2 Align Technology Inc.
6.1.3 American Orthodontics
6.1.4 BioMers Pte Ltd
6.1.5 DB Orthodontics Ltd
6.1.6 Dentsply Sirona Inc.
6.1.7 G&H Orthodontics Inc.
6.1.8 Great Lakes Orthodontics Ltd
6.1.9 Ormco Corp.
6.1.10 Ortho Organizers Inc.

Note: Product cover images may vary from those shown
3 of 5


4 of 5
  • 3M Unitek Corp.
  • Align Technology Inc.
  • American Orthodontics
  • BioMers Pte Ltd
  • DB Orthodontics Ltd
  • Dentsply Sirona Inc.
  • G&H Orthodontics Inc.
  • Great Lakes Orthodontics Ltd
  • Ormco Corp.
  • Ortho Organizers Inc.
Note: Product cover images may vary from those shown
5 of 5