"A strategic competitive intelligence capability in an organization can prevail senior management from corporate dyslexia"
"This International Two Day Master Class is recognized in Europe as the most comprehensive, professional and leading course in Strategic Competitive Intelligence today"
Master Class Strategic Competitive Intelligence 2018
I. The Concept of Intelligence
- What, Why and How
- Creating Business Insights & Foresights
- How to deliver Countervailing Power?
- Learn how to improve strategy creation, Where-to-Play and How-to-Win, Strategy under Uncertainty Strategy as Active Waiting
II. Organizational Perspectives
- How Intelligence feeds Strategy Marketing, Sales, Innovation, R&D, Technology Purchasing, Risk Management and beyond
- How to position Strategic Competitive Intelligence in the Organization?
III. Information Management
- Primary Information beyond Secondary
- Identifying the reliability and credibility of information and the Probability Scale
- Information Sourcing & Analysis
- Transforming Data-Information into Strategic Intelligence
IV. Strategic Intelligence Analysis
- Over 40 Analysis Tools beyond SWOT & Extrapolation
- Strategic Analysis, Scenario Planning, War Gaming, Grey Swan Analysis
- SPACE, Competitive Assessments Knowledge
- Four Corners Analysis, PARTS and more
V. Competitive Technology Intelligence
- Intelligence Analysis of Discontinuities
- Patent Analysis, Scientific Citation
- Technology Management & Scouting
- Technology Forecasting & Fore-sighting
- Monitoring of Future Technologies
- Better Forecasting toward Fore-sighting
VI. Roadmap of Implementation
- Diagnosis of Future Strategic Needs
- Execution of an Information Audit
- Early Warnings, After Action Reviews How does a Strategic Competitive Intelligence Portal work?
- Creation of Company Radar Rooms and War Rooms
In this International Master Class numerous cases of best and worst practices will be shown.
Case examples concern: IKEA, ABB, Shell, Ahold Delhaize, DSM, Infineon, Dutch Ministry of Foreign Affairs, AKZONobel, SBM Offshore, Cisco, Ford, KLM, IBM, Nokia, Fortis, Oce-Canon, Tata Steel, Merck, Siemens, White House, Pentagon, CIA, MI7 and more.
*Please note, events may be cancelled due to commercial or organisational reasons. In this case Research and Markets will refund all registration fees which have already been paid. Research and Markets will not refund any charges arising from the participant having to cancel or re-book transportation or accommodation which he or she has arranged.
“I very much enjoyed Joseph’s Master Class. Companies have lots of data and information, however are unable to make the smart analyses and deliver the actionable strategic choices. It’s a pre-condition for existence to have people who challenge the assumptions and have the courage to create the critical analyses and the actionable recommendations” , Harriët Hof, City of Emmen, Netherlands
“The energy, passion, knowledge and real life examples created an inspiring Master Class. In two days you learn all the aspects, tools, methodologies which enable your company to benefit from real Competitive Intelligence”, Andre van Noije, Chromalloy, Netherlands
“Meet Joseph Rodenberg, the Michael Moore of Strategic Competitive Intelligence in the Corporate World” , Rebecca Williams, International Flavors & Fragrances, Netherlands
“I’ve thoroughly enjoyed this Master Class. Joseph’s attitude and personality were exemplary. He displayed senior competitive intelligence knowledge and was very eager to share his 30 years of experience supported by numerous real-life business cases” , Arjan van den Herik, AON Group, Netherlands
“Thanks for this extensive package on Competitive Intelligence. This Class covered a wide range of important aspects such as the CI-tools, the CI-processes, analyses, examples of good and bad practices and most important to me the implementation of CI-work in an organization” , Taina Kaakinen, StoraEnso, Sweden
“This Strategic Competitive Intelligence Master Class provides you with a detailed overview on a variety of competitive intelligence tools and gives you inspiration to fit those tools to the needs of your organization” , Andreas Dobler, Hilti Corp, Liechtenstein
“The Master Class was an enjoyable two days out-of-the-office thinking about the importance of intelligence for corporate strategy in today’s world. Joseph has an amazing knowledge and experience which he shares in an engaging way, using real life examples from his practices. I strongly recommend this Master Class to any strategy or intelligence professional” , Tomas Mihulka, Imperial Tobacco, France
“I very much enjoyed the Master Class with great emphasis on competing for the future and not for the present, about peripheral vision and where the most important decisions are taken. In addition Joseph explained how strategic intelligence really works in practice, how to ask the right questions, about the phenomenon of Grey Swans and Gray Rhinos and the need for the Tenth man or Woman” , Dr. Eileen Diakun, Solvay, UK
“This Master Class was very interesting and useful for me. Numerous different analysis methods and models, excellent tools such as the Black Swans, Grey Swans, Gray Rhinos, weak & early warnings combined with best practices. The real life examples were very interesting and perfect to benchmark many companies in a short period of time. I was happy to attend this Master Class and I can warmly recommend it” , Sari Muurinen, StoraEnso, Finland
Managing Partner ,
Rodenberg Tillman & Associates
Joseph Rodenberg is the Master Class leader these two days. Before establishing is own company in 1985, he has been active at Dutch Numico, Dr. Oetker Group Germany and R.J. Reynolds Tobacco USA.
His firm is recognized as one of the leading firms in strategic intelligence solutions across the world. Since 2000 Joseph has published five books on Enterprise Intelligence, Competitive Intelligence and Strategic Intelligence. In Spring 2018, Joseph’s sixth book will be on air: “Strategic Intelligence in Future Perspectives 2.0”
Hotel De Bilt
De Holle Bilt 1
3732 HM De Bilt
Overlooking fields and woodland, this low-rise modern hotel is 5 km from the Railway Museum, and 6 km from both St. Martin's Cathedral and local art at the Centraal Museum.
The bright, modern rooms feature balconies/terraces and come with free Wi-Fi, minifridges, flat-screen TVs and tea and coffeemaking facilities. A suite adds a sitting area and an in-room whirlpool tub. Room service is available.
Amenities include a bright restaurant with a terrace (seasonal), plus a chic bar/lounge, an indoor pool and a hot tub. Bike rentals are available.