Growing Aging Population in Europe to Drive the Market
Population aging is an enduring growth driver in Europe. The region has the greatest percentage of population aged 60 or over, accounting for around 25% in the global market. With the growing aging population in Europe, the demand for adult diapers too is on the rise. Superabsorbent polymers are used to manufacture adult incontinence products, which are used in nursing homes and hospitals to provide considerable advantages to both patients and nursing staff. They increase the user’s comfort, lead to fewer skin irritations and infections, easier handling for staff, less washing, reduced odor problems, and generally a more hygienic environment for the care of patients. The growing aging population will significantly drive the super absorbent polymers market in Europe through the forecast period.
Baby Diapers – The Dominating Application Segment
A baby’s diaper requires about 13 grams of superabsorbent polymers. Superabsorbent polymers in baby diapers absorb about 30 times their weight in urine. The swollen gel holds the liquid in a solid, rubbery state, and prevents the liquid from leaking onto the baby’s skin and clothing. The polymer starts as a powder and it swells into gel form when it encounters moisture. The moisture cannot be squeezed out of this gel, which makes it efficient for use in diapers -- baby can sit on it and even sleep for hours in a wet diaper. Owing to such features, superabsorbent polymers are widely sued in baby diapers. Europe has the second largest market for baby diapers after North America. As the market continues to grow, the consumption of super absorbent polymers too will rise through the forecast period.
Germany – the Largest Market amongst Countries
Germany dominated the Europe market in 2017. The consumption of superabsorbent polymers has increased in the country owing to increasing demand from hygiene products in the country. Hygiene issues and the awareness regarding importance of hygiene has been very important part of Germany therefore, which in turn is expected to positively affect the superabsorbent polymers market in Europe.
Major Players: BASF SE, Evonik Industries AG, LG Chem, Nippon Shokubai Co. Ltd., and Archer Daniels Midland Company, among others.
Reason to Purchase this Report
- Analyzing various perspectives of the market with the help of Porter’s five forces analysis
- To understand the product type and application that is dominating the market
- Countries expected to witness the fastest growth during the forecast period
- Identifying the latest developments, market shares, and strategies employed by the major market players
- 3-month analyst support, along with the Market Estimate sheet (in Excel)
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1.1 Research Phases
1.2 Study Deliverables
1.3 Scope of the Report
2. Executive Summary
3. Market Insights
3.1 Industry Value Chain Analysis
3.2 Industry Attractiveness- Porters Five Forces Analysis
3.2.1 Bargaining Power of Suppliers
3.2.2 Bargaining Power of Consumers
3.2.3 Threat of New Entrants
3.2.4 Threat of Substitute Products and Services
3.2.5 Degree of Competition
4. Market Dynamics
4.1.1 Rising Hygiene Awareness
4.1.2 Growing Infant and Aging Population
4.2.1 High Raw Material Cost and Availability of Raw Material
4.2.2 Change in Health Regulations
4.3.1 Growing Investments in the Development of Bio-based Superabsorbent Polymers
5. Market Segmentation and Analysis (Market Size, Growth and Forecast)
5.1 By Product Type
5.1.2 Acrylic Acid Based
5.2 By Application
5.2.1 Baby Diapers
5.2.2 Adult Incontinence Products
5.2.3 Feminine Hygiene
5.2.4 Agriculture Support
6. Europe Market Analysis (Market Size, Growth and Forecast)
6.2 United Kingdom
6.6 Rest of Asia-Pacific
7. Competitive Landscape
7.1 Mergers & Acquisitions, Joint Ventures, Collaborations and Agreements
7.2 Market Share Analysis**
7.3 Strategies Adopted by Leading Players
8. Company Profiles (Overview, Financials**, Products & Services, and Recent Developments)
8.1 Archer Daniels Midland Company
8.2 BASF SE
8.3 Evonik Industries AG
8.4 Kao Corporation
8.5 LG Chem
8.6 Nan Ya Plastics Corporation (Formosa Plastics Corporation)
8.7 Nippon Shokubai Co. Ltd.
8.8 Songwon Industrial Co. Ltd.
8.9 Sumitomo Seika Chemicals Co. Ltd.
8.10 Wanhua Chemical Group Co. Ltd.
*List not exhaustive
**Subject to availability on public domain
- Archer Daniels Midland Company
- BASF SE
- Evonik Industries AG
- Kao Corporation
- LG Chem
- Nan Ya Plastics Corporation (Formosa Plastics Corporation)
- Nippon Shokubai Co. Ltd.
- Songwon Industrial Co. Ltd.
- Sumitomo Seika Chemicals Co. Ltd.
- Wanhua Chemical Group Co. Ltd.