Asia-Pacific Phytosterols Market Growth, Trends, and Forecast (2019 - 2024)

Market Overview

Asia-Pacific Phytosterols market is forecasted to reach USD 127.32 million by 2024 growing at a CAGR of 9.8% during the forecast period (2019 - 2024).

• The Asia-Pacific region is emerging as the world’s major growing market for phytosterol fortification, where China is leading, given the country’s focus on soy-based foods and the rising incidences of heart health diseases. The rising concerns about genetic modification issues with the US soy products are driving demand for Asian-sourced soy-based phytosterol.
• To spread awareness and expand the usage of phytosterol, regional governments are taking actions for the development of the ingredient, for instance, South Australia has agreed to export more dairy products infused with phytosterol to India.

Scope of the Report

The Asia Pacific phytosterol market covers the most prominent phytosterol types in the market, namely, beta-setosterol, campesterol, stigmasterol, and other types. The phytosterols present in the market hold applications in differed food and beverage industries which includes, dairy products, sauces and condiments, beverages bakery and confectionery and other processed foods. The sterols also hold the application in pharmaceutical industries such as cosmetics, dietary supplements, and animal feed.

Key Market Trends

Campesterol holds a prominent share in the market

Campesterol has various biological properties, like anti-carcinogenic, anti-inflammatory, antioxidant, antibacterial, anti-fungal, and anti-cancer. The prevalence of the cardivascular disease in the Asian region has triggered the demand for campesterol, mostly within the dietary supplement industry, to help combat arthritis, cardiovascular diseases, and prostate enlargement. Besides the use of campesterol as a cholesterol-lowering ingredient, these ingredients are potential pharmaceutical ingredients that give various beneficial health effects. The growing demand for clean-label ingredients and natural products has led to an increased demand for campesterol-infused products in countries like China, Australia, New Zealand, and other countries.

Increasing Application in Sauces & Condiments

In Asia Pacific countries such as Japan, China, and India the phytosterols are being used in sauces and condiments owing to its nutritional properties such as it helps in reducing cholesterol. In countries like India, cholesterol is a prevailing problem as 30% of the consumers are found to be suffering from high cholesterol level. This, in turn, provides a great opportunity for manufacturers with increased application in sauces and condiments. Moreover emerging economies and growing health awareness make it a potential market for phytosterols in sauces and condiments industry. Phytosterols are used in various condiments, such as salad dressings, sauces, pasta sauces, dessert sauces, yellow fat spreads, and margarine.

Competitive Landscape

The major competitors in the Asia-Pacific phytosterol market are Arboris, Archer Daniels Midland (ADM), BASF, Bunge Limited, Cargill, Danone, DuPont, Enzymotec Ltd, Forbes Medi-Tech Inc., Gustav Parmentier, Pharmachem Laboratories, Raisio PLC, Teriaka, and Unilever, among others. The leading companies are gaining momentum in the global market, by making increased use of tall and vegetable oils as a source of extraction. Tall oil phytosterol esters can be evenly dispersed through products, such as reduced-fat cheese.


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