One of the important driver for the boost of the market of rice protein in the U.K is increasing ethical concerns towards the animals. People in the country are increasingly preferring to consume animal free diets which has resulted in rapidly growing market of plant-based products. Another major driver is increase in health consciousness among the population especially among the young population and adults. Today due to social media, the awareness about the role of diet on ones’ health has increased tremendously and that has helped in driving the market of protein supplements. In addition, the trend of population to attend the gyms and fitness session has been rising continuously. All these factors have contributed to steady expansion of rice protein market in the country.
The dietary supplements industry captures around 39% of total rice protein application among the other applications of rice protein. Due to increase in the trend of body building, the gym trainers and coaches are suggesting to consume protein containing dietary supplements which has aided the growth of rice protein applications. Among various types of rice protein, the demand of brown rice protein powder is high due to high percentage of protein content, easy in digestion and lactose and gluten free property.
The major restraint the market has been facing is increasing market share of other plant-based proteins such as soy protein and pea protein. Both of these proteins currently hold good percentage of market share compared to rice protein. However, in terms of affordability rice protein is conducive compared to the other sources of plant-based protein as the supply of rice is in abundance. The application of rice protein in food industry also captures just less than one-fourth of market share. Being highly affordable source of protein, increasing manufacturers are adding rice protein as an ingredient to produce wide range of food products including infant formulas, baked goods, confectionery, meat products and dairy products.
- Market trends since 2014 and five year forecasts of market growth
- Detailed analysis of the micro and macro elements influencing demand trends
- Identifying opportunity spaces across segments and countries
- Supply & demand side trend and analysis
- Price trend analysis, investment prospects and competition pattern
- Insights on growth potential of the market
- Detailed analysis of major producers covering financial investments & strategies adopted
- Competitive landscape of the industry
1.1 Research Methodology
1.2 Scope of the Study
2.1 Market Summary By Type
2.2 Market Summary By Application
2.3 Business Trends Summary
3. Industry Dynamics
3.1.1 Growing demand for cheaper sources of plant based protein
3.1.2 Rising health consciousness especially in developing countries
3.1.3 Increasing demand for lactose-free, gluten free protein products
3.1.4 Strengthening demand for dietary Supplements
3.2.1 Lack of commercially feasible extraction process
3.2.2 Growing threat from substitute products
3.2.3 Low awareness about the product
3.3.1 Growing applications in sports nutrition & weight management
3.3.2 Growth in functional food & nutraceuticals industry
3.4 Porter’s Five Forces Analysis
3.4.1 Bargaining power of Suppliers
3.4.2 Bargaining power of Buyers
3.4.3 Degree of Competition
3.4.4 Threat of Substitution
3.4.5 Threat of new entrants
3.5 Future Trends in Rice Protein Industry
3.6 Value Chain Analysis
3.7 Industry Policies & Regulations
3.8 Market Innovations
4. Market Size and Forecast
4.1 Market Share, Type
4.1.1 Rice Protein Isolate
4.1.2 Rice Protein Concentrate
4.2 Market Share, Processing
4.2.1 Alkaline Extraction
4.2.2 Physical Extraction
4.2.3 Enzyme Assisted Extraction
4.2.4 Novel Techniques/Others
4.3 Market Share, Application
188.8.131.52 Infant Formula
184.108.40.206 Dairy Products
220.127.116.11 Meat Products
4.3.3 Dietary Supplements
4.3.4 Animal Feed
5. Competitive Analysis
5.1 Market Share Analysis
5.2 Growth Strategies of leading players
5.3 Investment and Development Prospects
5.3.1 Investment in past five years
5.3.2 Investment Opportunities
5.4 Competition Pattern
5.4.1 Concentration Ratio
5.4.2 Industry Competition
5.5 Price Trend Analysis
5.5.1 Product Classifications and Their Prices
5.5.2 Factors Influencing Prices
6. Company Profiles
6.1 AIDP Inc.
6.2 Axiom Foods Inc.
6.3 Beneo-Palatinit GmbH
6.4 Bioway (Xi'an) Organic Ingredients Co. Ltd.
6.5 Golden Grain Group Limited
6.6 Jiangxi Golden Agriculture Biotech Co. Ltd.
6.7 North Coast Naturals
6.9 Nutrition Resource Inc.
6.10 Pure Food Company LLC
6.11 Ribus Inc.
6.12 Ricebran Technologies
6.13 Shaanxi Fuheng (FH) Biotechnology Co. Ltd
6.14 Shafi Gluco-Chem (Pvt.) Ltd.
6.15 The Green Labs LLC
6.16 Top Health Ingredients Inc.
- AIDP Inc.
- Axiom Foods Inc.
- Beneo-Palatinit GmbH
- Bioway (Xi'an) Organic Ingredients Co. Ltd.
- Golden Grain Group Limited
- Jiangxi Golden Agriculture Biotech Co. Ltd.
- North Coast Naturals
- Nutrition Resource Inc.
- Pure Food Company LLC
- Ribus Inc.
- Ricebran Technologies
- Shaanxi Fuheng (FH) Biotechnology Co. Ltd
- Shafi Gluco-Chem (Pvt.) Ltd.
- The Green Labs LLC
- Top Health Ingredients Inc.