Global economy continues to perform strongly, both in advanced and emerging markets. Global real GDP expanded by 4.0% in Q4 2017. Growth was supported by higher investment activity in advanced economies, higher consumer demand in emerging markets, and a rebound in global trade. We expect global GDP to grow by 3.8-3.9% per year over 2018-2019, albeit with a gradual easing on the cards as central banks tighten monetary policy, US fiscal stimulus subsides, and China’s slowdown progresses.
Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on the publisher's vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report
- Identify factors driving change now and in the future
- Understand motivation
- Forward-looking outlook
- Briefings and presentation should provoke lively discussion at senior level
- Take a step back from micro trends
- Get up to date estimates and comment