+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

PRINTER FRIENDLY

Magazine Advertising in the US - Procurement Research Report

  • ID: 4578977
  • Report
  • Region: United States
  • 26 pages
  • IBISWorld
1 of 4

FEATURED COMPANIES

  • Advance Publications Inc.
  • Bonnier AB
  • Meredith Corporation
  • Penske Media Corporation
  • MORE

Magazine Advertising Procurement in the US

This report is intended to assist buyers of magazine advertising. Suppliers of magazine advertising offer space in their print magazines and periodicals in which buyers can display marketing messages. Buyers can purchase this advertising space directly from the magazine publication or through an advertising agency. National and regional publications typically supply magazine advertising to individual businesses, media buying agencies and advertising agencies.  This report does not cover other types of advertising, such as newspaper advertising, direct mail advertising services, television advertising or online services.

Note: Product cover images may vary from those shown
2 of 4

FEATURED COMPANIES

  • Advance Publications Inc.
  • Bonnier AB
  • Meredith Corporation
  • Penske Media Corporation
  • MORE
ABOUT THIS INDUSTRY
  • Industry Definition
  • Main Activities
  • Similar Industries
  • Additional Resources
INDUSTRY AT A GLANCE

INDUSTRY PERFORMANCE
  • Executive Summary
  • Key External Drivers
  • Current Performance
  • Industry Outlook
  • Industry Life Cycle
PRODUCTS & MARKETS
  • Supply Chain
  • Products & Services
  • Demand Determinants
  • Major Markets
  • International Trade
  • Business Locations
COMPETITIVE LANDSCAPE
  • Market Share Concentration
  • Key Success Factors
  • Cost Structure Benchmarks
  • Basis of Competition
  • Barriers to Entry
  • Industry Globalization
MAJOR COMPANIES

OPERATING CONDITIONS
  • Capital Intensity
  • Technology & Systems
  • Revenue Volatility
  • Regulation & Policy
  • Industry Assistance
KEY STATISTICS
  • Industry Data
  • Annual Change
  • Key Ratios
JARGON & GLOSSARY
Note: Product cover images may vary from those shown
3 of 4

Loading
LOADING...

4 of 4
  • Meredith Corporation
  • Hearst Communications Inc.
  • Penske Media Corporation
  • Advance Publications Inc.
  • Bonnier AB
Note: Product cover images may vary from those shown
5 of 4

Loading
LOADING...

Adroll
adroll