Magazine Advertising in the US - Procurement Research Report

  • ID: 4578977
  • Report
  • Region: United States
  • 25 pages
  • IBISWorld
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FEATURED COMPANIES

  • Advance Publications Inc.
  • Bonnier AB
  • Meredith Corporation
  • Time Inc.
  • MORE

Magazine Advertising Procurement in the US

This report is intended to assist buyers of magazine advertising. Suppliers of magazine advertising offer space in their print magazines and periodicals in which buyers can display marketing messages. Buyers can purchase this advertising space directly from the magazine publication or through an advertising agency. This report does not cover other types of advertising, such as newspaper advertising, direct mail advertising services, television advertising or online services.

Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Advance Publications Inc.
  • Bonnier AB
  • Meredith Corporation
  • Time Inc.
  • MORE
ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources

INDUSTRY AT A GLANCE

INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

PRODUCTS & MARKETS
Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations

COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization

MAJOR COMPANIES

OPERATING CONDITIONS
Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

KEY STATISTICS
Industry Data
Annual Change
Key Ratios

JARGON & GLOSSARY
Note: Product cover images may vary from those shown
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  • Advance Publications Inc.
  • Time Inc.
  • Hearst Communications Inc.
  • Bonnier AB
  • Meredith Corporation
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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