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Direct Mail Advertising Services in the US - Procurement Research Report

  • ID: 4579610
  • Report
  • May 2020
  • Region: United States
  • 29 pages
  • IBISWorld

FEATURED COMPANIES

  • Cimpress N.V.
  • Publicis Groupe SA
  • Quad/Graphics Inc.
  • RR Donnelley & Sons
  • MORE

Direct Mail Advertising Services Procurement in the US

This report is intended to assist buyers of direct mail advertising services. Suppliers providing these services assist buyers by designing advertising campaigns to distribute marketing materials directly to targeted customers through postal mail. Buyers of these services include public relation, retail, advertising and financial businesses, whereas suppliers are usually multiline or specialized marketing firms. Services typically consist of material concept development, art design, printing, labeling and addressing. Advertising goods may consist of postcards, flyers, catalogs or other commercial merchandising materials. Some market vendors may also compile and manage mailing lists for buyers. This report does not include print distribution services or digital advertising services.

Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Cimpress N.V.
  • Publicis Groupe SA
  • Quad/Graphics Inc.
  • RR Donnelley & Sons
  • MORE
ABOUT THIS INDUSTRY
  • Industry Definition
  • Main Activities
  • Similar Industries
  • Additional Resources
INDUSTRY AT A GLANCE

INDUSTRY PERFORMANCE
  • Executive Summary
  • Key External Drivers
  • Current Performance
  • Industry Outlook
  • Industry Life Cycle
PRODUCTS & MARKETS
  • Supply Chain
  • Products & Services
  • Demand Determinants
  • Major Markets
  • International Trade
  • Business Locations
COMPETITIVE LANDSCAPE
  • Market Share Concentration
  • Key Success Factors
  • Cost Structure Benchmarks
  • Basis of Competition
  • Barriers to Entry
  • Industry Globalization
MAJOR COMPANIES

OPERATING CONDITIONS
  • Capital Intensity
  • Technology & Systems
  • Revenue Volatility
  • Regulation & Policy
  • Industry Assistance
KEY STATISTICS
  • Industry Data
  • Annual Change
  • Key Ratios
JARGON & GLOSSARY
Note: Product cover images may vary from those shown
  • United Parcel Service Inc.
  • Publicis Groupe SA
  • RR Donnelley & Sons
  • Quad/Graphics Inc.
  • Cimpress N.V.
Note: Product cover images may vary from those shown

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