A mobile app is a software program made to run on a mobile device, such as a smartphone or tablet. Mobile apps can be games, business tools, social networking platforms or other forms of entertainment. Consequently, this market has a wide range of buyers, including media and entertainment, retail, finance and insurance, education and healthcare. Market suppliers employ skilled programmers who help buyers design, build, deploy and manage mobile apps.
Overview of Report:
EXECUTIVE SUMMARY
PRICE ENVIRONMENT
- Price Fundamentals
- Price Drivers
- Recent Price Trend
- Price Forecast
PRODUCT CHARACTERISTICS
- Product Life Cycle
- Total Cost of Ownership
- Product Specialization
- Related Goods
- Substitute Goods
- Regulation
- Quality Control
SUPPLY CHAIN & VENDORS
- Supply Chain Dynamics
- Competitive Environment
- Market Profitability
- Switching Cost
PURCHASING PROCESS
- Buying Basics
- Key RFP Elements
NEGOTIATION STATISTICS
BUYER POWER SCORE COMPONENTS
JARGON & GLOSSARY
Methodology
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