Consumer inclination towards health and wellness is expected to be one of the major factors that drives the demand for hand sanitizers. Moreover, improved lifestyle, rise in health expenditure, increase in awareness about hand hygiene, and support from organization such as WHO, FDA, and others towards the need for sanitation propel the demand for hand sanitizers, thereby accelerating the growth of the global hand sanitizer market . However, health hazards associated with chemical ingredients are anticipated to hamper the global hand sanitizer market growth during the forecast period.
The report segments the global hand sanitizer market based on product, distribution channel, end use, and geography. Depending on product, the market is fragmented into gel, foam, spray, and others. On the basis of distribution channel, it is divided into online store, departmental store, pharmacy store, and others. By end use, it is classified into restaurants, schools, hospitals, household purpose, and others. Hospitals generated the maximum revenue in 2016, and is expected to remain dominant throughout the analysis period. The market is analyzed based on four regions, namely, North America, Europe, Asia-Pacific, and LAMEA. Asia-Pacific is expected to dominate the global hand sanitizer market until 2023.
The prominent players operating in the global hand sanitizer industry have strategically focused on product launch as their key strategy to gain significant share in the market. The key players profiled in the report include Reckitt Benckiser Group, The Himalaya Drug Company, Procter and Gamble, Gojo Industry Inc., Henkel Corporation, Unilever Plc., Vi-Jon Laboratories Inc., Chattem Inc., Best Sanitizers Inc., and Kutol Products Company.
KEY BENEFITS FOR STAKEHOLDERS
This report provides an extensive analysis of the current trends and emerging estimations in the global hand sanitizer market.
In-depth analysis of the industry is conducted through market estimations of key segments from 2017 to 2023.
Comprehensive analysis of factors that drive and restrain the growth of the market is provided.
Extensive analysis of the industry is conducted by following key product positioning and monitoring the top competitors within the market framework.
The key players are profiled and their strategies to determine the competitive outlook of the hand sanitizer industry.
KEY MARKET SEGMENTS
By Product
Gel
Foam
Spray
Others
By Distribution Channel
Online Store
Departmental Store
Pharmacy Store
Others
By End Use
Restaurants
Schools
Hospitals
Household Purpose
Others
By Geography
North America
U.S.
Canada
Mexico
Europe
France
Germany
UK
Rest of Europe
Asia-Pacific
China
India
Japan
South Korea
Rest of Asia-Pacific
LAMEA
Latin America
Middle East
Africa
* Other players in the value chain include
Deb Group Ltd.
Medline Industries, Inc.
L Brands Inc.
*Profiles of these players are not included in the report, but can be included on request.
Table of Contents
Executive Summary
According to a new report titled, Hand Sanitizer Market by Product, Distribution Channel, and End Use: Global Opportunity Analysis and Industry Forecast, 2017-2023" the hand sanitizer market size was valued at $919 million in 2016, and is projected to reach $1,755 million by 2023, growing at a CAGR of 9.9% from 2017 to 2023. North America was the largest contributor in 2016, accounting for around 35% of the market share.Factors that drive the growth of the global hand sanitizer market include change in lifestyle of people and increase in consumer inclination towards health. Moreover, rise in awareness about hand hygiene has significantly influenced the market. However, health hazardous associated with hand sanitizer are expected to hamper the market growth in the near future.
Gel hand sanitizer is expected to maintain dominance in the global hand sanitizer market during the forecast period, as it is easily available in the market and requires lesser time to effectively eradicate germs as compared to spray and other sanitizers. In North America and Europe garnered maximum share of the market in 2016. On the contrary, China accounted for the major share in Asia-Pacific in the same year.
Hospitals dominated the global hand sanitizer industry with more than two-fifths share in 2016. Increase in demand for sanitization across various end-use industries, particularly food & beverages industry, is anticipated to drive the market growth during the analysis period.
Key findings of the Hand Sanitizer Market:
The foam-based hand sanitizer is expected to grow at a CAGR of 11.3% during the forecast period.
North America is projected to maintain its dominance throughout the period, growing at a CAGR of 8.6%.
Online store is estimated to grow at the highest CAGR of 14.1% by 2023.
Asia-Pacific is expected to grow at the highest CAGR of 12.0% during the forecast period.
China, being the largest consumer of hand sanitizers, generated more than $60 million in 2016, and is estimated to grow at a CAGR of 11.4%.
Increase in inclination towards health and wellness has contributed towards the growth of the North American hand sanitizer market. Hospital and restaurant dominate in the consumption of hand sanitizer in the region.
However, the Asia-Pacific hand sanitizer market is analyzed across countries such as China, India, Japan, South Korea, and others. The consumption of hand sanitizer in these countries is rising, owing to improved living standard and increase in concern towards health & hand hygiene.
The major companies profiled in the report include Reckitt Benckiser Group, The Himalaya Drug Company, Procter and Gamble, Gojo Industry Inc., Henkel Corporation, Unilever, Vi-Jon Laboratories Inc., Chattem Inc., Best Sanitizers Inc., and Kutol Products Company.
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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