Popcorn Market by Type and End User - Global Opportunity Analysis and Industry Forecast, 2017-2023

  • ID: 4580533
  • Report
  • Region: Global
  • 206 pages
  • Allied Analytics LLP
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The global popcorn market was valued at $9,060 million in 2016 and is projected to reach $15,098 million by 2023, registering a CAGR of 7.6% from 2017 to 2023. Popcorn is a type of maize or corn kernel, which expands and puffs up when heated. It is prepared by heating corn kernel which turns the water into steam, builds pressure inside the kernel, and convert it into popcorn. Popcorn is a snacking choice almost in all countries and regions. Two types of popcorn are available commercially-ready-to-eat and microwave popcorn. These are mainly used as snack at homes as well as in the movie theatres, fairs, and circus. Butter, cheese, and caramel are the traditional flavors available in the market. Whereas, new flavors such as jalapeno, sea salt, cracked pepper, bacon, and salted caramel are introduced recently in market.

According to American Dental Association, popcorn is a sugar free, fat-free snack containing low calories thus helps in weight loss. In addition, popcorn is rich in nutrients such as proteins, antioxidants, fibers, polyphenolic compounds, and vitamin B complex; and thus comes with a lot of health benefits. It is widely consumed as healthy snack and considered to be a better choice for breakfast. This contributes to the growth of the popcorn market. The rise in disposable income and changes in lifestyles have made consumers spend more on entertainment such as watching movies in single theaters, multiplex theaters, and sports events, which further propels the growth of the popcorn market. Increase in number of theatres and multiplexes in emerging economies such as India and China are still at its initial phase as compared to other developed countries, which provide great opportunities for the growth of the popcorn market in recent years in this region.

Excessive amounts of oil, preservatives, and fats are added to the popcorn to make them microwavable. Snack vendors are considering these concerns and focus on improving their product, by introducing variety of healthy snacks in the market. This may change perception and buying preferences of the consumer for other snacks such as nuts, chips, bites, pretzels, yogurt, and others over popcorn, which are projected to restrain the growth of the market.

The popcorn market is segmented based on type, end user, and region. Based on type, the popcorn market is classified as microwave popcorn and ready-to-eat popcorn. By end user, it is divided into household and commercial. Based on region, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

Following are the key operating players in this market:

The Hershey Company (Amplify Snack Brands, Inc.)
Conagra Brands, Inc.
Snyder's-Lance, Inc. (Diamond Food)
Intersnack Group GmbH & Co. KG. (KP Snacks Limited)
PepsiCo (Frito-Lay)
Eagle Family Foods Group LLC (Popcorn, Indiana LLC)
Propercorn
Quinn Foods LLC
The Hain Celestial Group, Inc.
Weaver Popcorn Company, Inc.

KEY BENEFITS FOR STAKEHOLDERS:

This report provides a quantitative analysis of the current trends and estimations, and dynamics through 2016-2023, which assist in identifying the prevailing market opportunities.
Comprehensive analysis of factors that drive and restrict the growth of the popcorn market is provided.
Porter’s Five Forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier-buyer network.
The report outlines the current trends and future scenarios to determine the overall market potential.
The report focuses on regional as well as global market, its key players, along with market segments including detailed study on various divisions and its applications.

KEY MARKET SEGMENTS

By Type

Microwave Popcorn
Ready-to-eat Popcorn

By End User

Household
Commercial

By Region

North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Italy
Spain
Russia
Rest of Europe
Asia-Pacific
China
India
South Korea
Japan
Rest of Asia-Pacific
LAMEA
Brazil
Argentina
Saudi Arabia
UAE
South Africa
Turkey
Rest of LAME

KEY PLAYERS

Joe's Gourmet Foods Ltd
General Mills Inc.
Newman's Own
Garrett Popcorn Shops
ARAMIDTH INTERNATIONAL PTE LTD
Portlebay Popcorn Company Limited
Great American Popcorn Company of Galena, IL.
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CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key benefits for stakeholders
1.3. Key market segments
1.4. Research methodology
1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models

CHAPTER 2: EXECUTIVE SUMMARY
2.1. Key finding of the study
2.2. CXO perspective

CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key findings
3.2.1. Top investment pocket
3.2.2. Top winning strategies
3.2.3. Top winning strategies, by year, 2015-2017
3.2.4. Top winning strategies, by development, 2015-2017 (%)
3.2.5. Top winning strategies, by company, 2015-2017
3.3. Porter's Five Forces analysis
3.3.1. Bargaining power of suppliers
3.3.2. Bargaining power of buyer
3.3.3. Thereat of new entrants
3.3.4. Threat of substitute
3.3.5. Intensity of competitive rivalry
3.4. Market dynamics
3.4.1. Drivers
3.4.1.1. Increased consumption of popcorn owing to its health benefits
3.4.1.2. Growth in consumption of popcorn in multiplex theatres
3.4.1.3. Emergence of microwave popcorn
3.4.2. Restraints
3.4.2.1. Higher availability of substitutes
3.4.3. Opportunities
3.4.3.1. Untapped market in emerging economies
3.4.3.2. Introduction of innovative flavors
3.5. Top player positioning, 2017

CHAPTER 4: POPCORN MARKET, BY TYPE
4.1. Overview
4.1.1. Market size and forecast
4.2. Microwave Popcorn
4.2.1. Key market trends, growth factors, and opportunities
4.2.2. Market size and forecast
4.2.3. Market analysis by country
4.3. Ready-to-eat (RTE) Popcorn
4.3.1. Key market trends, growth factors, and opportunities
4.3.2. Market size and forecast
4.3.3. Market analysis by country

CHAPTER 5: POPCORN MARKET, BY END USER
5.1. Overview
5.1.1. Market size and forecast
5.2. Household
5.2.1. Key market trends, growth factors, and opportunities
5.2.2. Market size and forecast
5.2.3. Market analysis by country
5.3. Commercial
5.3.1. Key market trends, growth factors, and opportunities
5.3.2. Market size and forecast
5.3.3. Market analysis by country

CHAPTER 6: POPCORN MARKET, BY REGION
6.1. Overview
6.1.1. Market size and forecast
6.2. North America
6.2.1. Key market trends, growth factors, and opportunities
6.2.2. Market size and forecast, By Type
6.2.3. Market size and forecast, By End User
6.2.4. Market size and forecast, By Country
6.2.5. U.S.
6.2.5.1. Market size and forecast, By Type
6.2.5.2. Market size and forecast, By End User
6.2.6. Canada
6.2.6.1. Market size and forecast, By Type
6.2.6.2. Market size and forecast, By End User
6.2.7. Mexico
6.2.7.1. Market size and forecast, By Type
6.2.7.2. Market size and forecast, By End User
6.3. Europe
6.3.1. Key market trends, growth factors, and opportunities
6.3.2. Market size and forecast, By Type
6.3.3. Market size and forecast, By End User
6.3.4. Market size and forecast, By Country
6.3.5. UK
6.3.5.1. Market size and forecast, By Type
6.3.5.2. Market size and forecast, By End User
6.3.6. Germany
6.3.6.1. Market size and forecast, By Type
6.3.6.2. Market size and forecast, By End User
6.3.7. France
6.3.7.1. Market size and forecast, By Type
6.3.7.2. Market size and forecast, By End User
6.3.8. Italy
6.3.8.1. Market size and forecast, By Type
6.3.8.2. Market size and forecast, By End User
6.3.9. Spain
6.3.9.1. Market size and forecast, By Type
6.3.9.2. Market size and forecast, By End User
6.3.10. Russia
6.3.10.1. Market size and forecast, By Type
6.3.10.2. Market size and forecast, By End User
6.3.11. Rest of Europe
6.3.11.1. Market size and forecast, By Type
6.3.11.2. Market size and forecast, By End User
6.4. Asia-Pacific
6.4.1. Key market trends, growth factors, and opportunities
6.4.2. Market size and forecast, By Type
6.4.3. Market size and forecast, By End User
6.4.4. Market size and forecast, By Country
6.4.5. China
6.4.5.1. Market size and forecast, By Type
6.4.5.2. Market size and forecast, By End User
6.4.6. India
6.4.6.1. Market size and forecast, By Type
6.4.6.2. Market size and forecast, By End User
6.4.7. South Korea
6.4.7.1. Market size and forecast, By Type
6.4.7.2. Market size and forecast, By End User
6.4.8. Japan
6.4.8.1. Market size and forecast, By Type
6.4.8.2. Market size and forecast, By End User
6.4.9. Rest of Asia-Pacific
6.4.9.1. Market size and forecast, By Type
6.4.9.2. Market size and forecast, By End User
6.5. LAMEA
6.5.1. Key market trends, growth factors, and opportunities
6.5.2. Market size and forecast, By Type
6.5.3. Market size and forecast, By End User
6.5.4. Market size and forecast, By Country
6.5.5. Brazil
6.5.5.1. Market size and forecast, By Type
6.5.5.2. Market size and forecast, By End User
6.5.6. Argentina
6.5.6.1. Market size and forecast, By Type
6.5.6.2. Market size and forecast, By End User
6.5.7. Saudi Arabia
6.5.7.1. Market size and forecast, By Type
6.5.7.2. Market size and forecast, By End User
6.5.8. UAE
6.5.8.1. Market size and forecast, By Type
6.5.8.2. Market size and forecast, By End User
6.5.9. South Africa
6.5.9.1. Market size and forecast, By Type
6.5.9.2. Market size and forecast, By End User
6.5.10. Turkey
6.5.10.1. Market size and forecast, By Type
6.5.10.2. Market size and forecast, By End User
6.5.11. Rest of LAMEA
6.5.11.1. Market size and forecast, By Type
6.5.11.2. Market size and forecast, By End User

CHAPTER 7: COMPANY PROFILE
7.1. The Hershey Company (Amplify Snack Brands, Inc.)
7.1.1. Company overview
7.1.2. Company snapshot
7.1.3. Operating business segments
7.1.4. Business performance
7.1.5. Key strategic moves and developments
7.2. ConAgra Brands, Inc.
7.2.1. Company overview
7.2.2. Company snapshot
7.2.3. Operating business segments
7.2.4. Business performance
7.2.5. Key strategic moves and developments
7.3. Snyder's-Lance, Inc. (Diamond Food)
7.3.1. Company overview
7.3.2. Company snapshot
7.3.3. Operating product categories
7.3.4. Business performance
7.3.5. Key strategic moves and developments
7.4. Intersnack Group GmbH & Co. KG. (KP Snacks Limited)
7.4.1. Company overview
7.4.2. Company snapshot
7.4.3. Operating business product categories
7.4.4. Key strategic moves and developments
7.5. PepsiCo (Frito-Lay)
7.5.1. Company overview
7.5.2. Company snapshot
7.5.3. Operating business segments
7.5.4. Business performance
7.5.5. Key strategic moves and developments
7.6. Eagle Family Foods Group LLC (Popcorn, Indiana LLC)
7.6.1. Company overview
7.6.2. Company snapshot
7.6.3. Operating product categories
7.6.4. Key strategic moves and developments
7.7. Propercorn
7.7.1. Company overview
7.7.2. Company snapshot
7.7.3. Operating business product categories
7.7.4. Key strategic moves and developments
7.8. Quinn Foods LLC
7.8.1. Company overview
7.8.2. Company snapshot
7.8.3. Operating business product category
7.8.4. Key strategic moves and developments
7.9. The Hain Celestial Group, Inc.
7.9.1. Company overview
7.9.2. Company snapshot
7.9.3. Operating business segments
7.9.4. Business performance
7.10. Weaver Popcorn Company, Inc.
7.10.1. Company overview
7.10.2. Company snapshot
7.10.3. Operating business segments
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According to a new report titled, Popcorn Market by Type and End-userlobal Opportunity Analysis and Industry Forecast, 2017-2023 the global popcorn market was valued at $9,060 million in 2016, and is projected to reach $15,098 million by 2023, registering a CAGR of 7.6% from 2017 to 2023. In 2016, the household segment accounted for approximately five-sevenths of the share in the global market, in terms of value.

Popcorn is a type of snack made from maize or corn kernel. It is prepared by heating corn kernels with vegetable oil or butter in a pot, stove, kettle, or microwave. Owing to its high nutrition content, popcorn is consumed as a snack food all over the world in two forms-ready-to-eat (RTE), and microwave popcorn. These are consumed as the most favorite snack at homes as well as at movie theatres, sports events, fairs, and others public places.

Popcorns are rich and concentrated sources of fiber, polyphenolic compounds, vitamin B complex, antioxidants, and various proteins. Increase in health consciousness among consumers coupled with health benefits of eating popcorn contribute to the growth of the popcorn market. Significant rise in theatres and multiplexes in the developed countries leads to the growth of the popcorn market. Moreover, increase in number of microwaves have raised the demand for microwavable popcorn further driving the market growth.

In 2016, the household segment accounted for the highest market share. Factors such as growth in health consciousness and change in eating habits motivate consumers to opt for healthy convenience snack food. Being a good source of dietary fiber and many other nutrients such as phosphorous, proteins, vitamin B complex, popcorn is becoming a better choice for snack and breakfast. In addition, health benefits associated with it such as improving digestive system, supporting healthy bone function, and others has raised the demand for popcorn in the household.

However, availability of other alternatives such as nuts, chips, pretzels, and yogurt are projected to restrict the growth of the popcorn market. Increase in disposable income and rise in the number of commercial places such as single theatres, multiplexes, stadiums, and others in emerging economies such as China, India, and Brazil are expected to provide lucrative opportunities for the popcorn manufacturers.

Key Findings of the Popcorn Market

Asia-Pacific is expected to grow at the highest CAGR of 10.7% from 2017 to 2023, followed by LAMEA.
In 2016, ready-to-eat popcorn segment accounted for approximately two-thirds share, in terms of value, and is expected to grow at the highest CAGR of 8.1%.
In 2016, North America generated the highest revenue, and is expected to grow at a CAGR of 6.9%.
In 2016, the U.S. generated the highest revenue, accounting for approximately than two-fifths share in the global market.
In terms of value, Asia-Pacific and LAMEA collectively contributed more than one-fifth share in the global market in 2016.

The key players operating in the global popcorn market are The Hershey Company (Amplify Snack Brands, Inc.), Conagra Brands, Inc., Snyder's-Lance, Inc. (Diamond Food), Intersnack Group GmbH & Co. KG. (KP Snacks Limited), PepsiCo (Frito-Lay), Eagle Family Foods Group LLC (Popcorn, Indiana LLC), Propercorn, Quinn Foods LLC, The Hain Celestial Group, Inc., and Weaver Popcorn Company, Inc.
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