Buying & Merchandising E-Learning Course

  • ID: 4581099
  • Training
  • Martec International
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This Course Provides a Thorough Grounding in Basic Merchandising and Buying Principles and Concept

This is primarily a course for retailers, many vendors selling and marketing buying and merchandising solutions to retailers use this training to gain a greater understanding of the functions and processes carried out by retail buying and merchandising teams.

Objectives of the Program:

This course provides a thorough grounding in basic merchandising and buying principles and concepts. By the end of the program, students will be able to do the following:

  • Explain the theory, principles and practice of retail buying and merchandising
  • Describe best practice buying and merchandising processes

The material provides an overview of the core processes, measures and duties of the B&M team. Students gain insight into daily, weekly, and seasonal activities conducted by Buyers and Merchandisers.

Course Overview:

Buying & Merchandising is a self-paced web-based training program. All the student needs to run the program is access to a PC and a web browser. The program is hosted on the researcher's website. Upon payment, an account number and password are issued, which are valid for 1 year. The program takes 8-12 hours to study, depending on the student. We recommend that students study in 30-40 minute segments to maximize learning retention. Within the purchased period, students can re-visit the material as often as they wish. Other options apply for longer access periods and details can be provided on request.

The program includes a variety of interest generating features and mastery tests for each module. The student sees his or her own test scores immediately. As an option, we can supply company management with the students’ test scores so that progress can be tracked.

Study Time:

The course provides 8-12 hours of study.

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Course Introduction

  • How to use this Course

Overview of Retail Buying & Merchandising

  • Buying & Merchandising Pre-test
  • Corporate Organization
  • Challenges & Trends
  • Consumer Types & Impact on Strategy
  • Retail Buying
  • Retail Merchandising
  • Private Label & Product Development
  • Overview of Merchandise Management
  • The Merchandise Hierarchy
  • Space Management
  • Buying & Merchandising Post-test

Retail Financials

  • Retail
  • Financials Pre-test
  • Understanding Margin & Profitability
  • Cash Flow & Profits
  • OTB and its Use
  • OTB: Exercise 1
  • OTB: Exercise 2
  • OTB: Exercise 3
  • Retail and Cost Accounting
  • Key Performance Indicators (KPI’s)
  • Regular & Promotional Pricing
  • Price Optimization
  • Markdown Optimization
  • Shortage
  • Retail Financials Post-test

Pre-Season Activities

  • Pre-Season Activities Pre-test
  • Buyer’s Pre-season Activities
  • Seasons
  • Merchandise Plan Overview
  • Plan Approaches
  • The Merchandise Planning Process
  • Assortment Planning Overview

Buying Activities

  • Buying Activities Pre-test
  • Merchandise & Supplier (Vendor) Selection
  • Vendor Negotiations
  • Vendor Partnerships
  • Purchase Order Management
  • Vendor Management & Monitoring
  • Promotion Planning & Evaluation
  • Sales & Inventory Management
  • Buying Activities Post-test

Merchandising Activities

  • Merchandising Activities Pre-test
  • Merchandiser’s Responsibilities
  • The Location Assortment Planning Process
  • Sales Forecasting
  • Allocation
  • Replenishment
  • Merchandising Activities Post-test
  • Buyer’s Week / Merchandiser’s Week
  • Buyer’s Week / Merchandiser’s Week Pre-test
  • Buyer’s Week
  • Merchandiser’s Week
  • Team Work / Working Collectively

Post-Season Activities

  • Buyer’s Week / Merchandiser’s Week Post-test
  • Post Season Activities Pre-test
  • Post Season Activities
  • Post Season Activities Post-test
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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Target Audience:

This e-learning course is designed for junior staff who need a greater understanding of the functions of an integrated buying and merchandising team. It will also assist people from other retail functions either moving into or working with the Buying Office. IT Departments and vendors will benefit from an increased understanding of Buying & Merchandising process.

Note: Product cover images may vary from those shown
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