Country Profile: Confectionery in the Netherlands
Summary
The confectionery sector in the Netherlands is led by the chocolate category in value terms, while the gum category is forecast to register the fastest value growth during 2018-2023. Hypermarkets & supermarkets is the leading channel for the distribution of confectionery products in the country. Flexible packaging is the most commonly used pack material in the sector. 'Perfetti Van Melle SpA', 'Mars, Incorporated', and 'Cloetta Ab' are some of the leading market players in the Dutch confectionery sector.
The Country Profile report on the confectionery sector in the Netherlands provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.
What else is contained?
Scope
Reasons to Buy
Summary
The confectionery sector in the Netherlands is led by the chocolate category in value terms, while the gum category is forecast to register the fastest value growth during 2018-2023. Hypermarkets & supermarkets is the leading channel for the distribution of confectionery products in the country. Flexible packaging is the most commonly used pack material in the sector. 'Perfetti Van Melle SpA', 'Mars, Incorporated', and 'Cloetta Ab' are some of the leading market players in the Dutch confectionery sector.
The Country Profile report on the confectionery sector in the Netherlands provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.
What else is contained?
- Sector data: Overall sector value and volume data with growth analysis for 2013-2023.
- Category coverage: Value and growth analysis for chocolate, gum, and sugar confectionery with inputs on individual segment share within each sector and the change in their market share forecast for 2018-2023.
- Distribution data: Percentage of sales within each sector through distribution channels such as hypermarkets & supermarkets, convenience stores, food & drinks specialists, drug stores & pharmacies, vending machines, “dollar Stores”, variety Stores & general merchandise retailers, cash & carries & warehouse clubs, eRetailers, and others
- Leading players: Market share of brands and private labels in both value and volume terms in 2018.
- Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for flexible packaging, rigid plastics, rigid metal, paper & board and others; pack type data for: bag/sachet, film, carton - folding, wrapper, blister pack, tub, tray, foil and others.
Scope
- The per capita consumption of confectionery was higher in the Netherlands compared to both the global and regional levels in 2018
- Chocolate is the largest category in the Dutch confectionery sector
- Hypermarkets & supermarkets is the leading distribution channel in the Dutch confectionery sector
- Haribo is the leading brand in value terms in the Dutch confectionery sector
- The health & wellness market is led by the sugar confectionery category in the Dutch confectionery sector
- Flexible packaging is the most commonly used pack material in the Argentine confectionery sector
- Older consumers account for the leading share in the consumption of confectionery in Argentina.
Reasons to Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.
Table of Contents
- Report scope
- Executive summary
- The Netherlands in the global and regional context
- The Netherlands in the global and Western European confectionery sector
- The Netherlands compared to other leading countries in the Western Europe
- Per capita consumption and expenditure - The Netherlands compared to the Western Europe and global levels
- Sector analysis - confectionery
- Country snapshot - confectionery sector in the Netherlands
- Value and volume analysis - confectionery sector in the Netherlands
- Cross category comparison - value and growth rate
- Change in category share by value
- Cross category comparison - volume and growth rate
- Change in category share by volume
- Per capita consumption analysis by category
- Category analysis: chocolate
- Segment analysis (in value terms): chocolate
- Segment analysis (in volume terms): chocolate
- Category analysis: gum
- Segment analysis (in value terms): gum
- Segment analysis (in volume terms): gum
- Category analysis: sugar confectionery
- Segment analysis (in value terms): sugar confectionery
- Segment analysis (in volume terms): sugar confectionery
- Distribution analysis
- Distribution channel share analysis: confectionery
- Distribution channel share analysis by category
- Competitive landscape
- Brand share analysis by sector
- Brand share analysis by category
- Private label share analysis by category
- Growth of private labels compared to branded products
- Degree of consolidation/fragmentation by category
- Health & wellness
- Health & wellness trend analysis
- Health & wellness market analysis by product attribute
- Health & wellness market analysis by consumer benefit
- Category comparison - with health & wellness claims and without health & wellness claims
- Packaging analysis
- Pack material
- Pack type
- Closure type
- Primary outer type
- Consumergraphics
- Demographic analysis
- Macroeconomic analysis
- Economic summary, labor market trends, and demographic trends
- The Author country risk index (GCRI)
- Methodology
- Definitions
- Appendix
List of Tables
- Country snapshot - leading value categories and fastest growing segments
- Cross category comparison - by value (2013-2023)
- Cross category comparison - by volume (2013-2023)
- Per capita consumption (by category), The Netherlands compared to Western Europe and global levels (in kg), 2018
- Chocolate - value analysis by segment, 2013-2023
- Chocolate - volume analysis by segment, 2013-2023
- Gum - value analysis by segment, 2013-2023
- Gum - volume analysis by segment, 2013-2023
- Sugar confectionery - value analysis by segment, 2013-2023
- Sugar confectionery - volume analysis by segment, 2013-2023
- Change in distribution share, 2013-2018
- Category comparison - with health & wellness and without health & wellness claims, 2013-2023
- Performance overview (score: 1-100)
- Category data, by segment
- Per capita consumption (in kg), 2013-2023
- Per capita expenditure, 2013-2023
- Confectionery sales distribution in the Netherlands - by category, 2018
- Brand share (in value and volume terms) in the confectionery sector, 2018
- Brand share (in value and volume terms) in the confectionery sector by category, 2018
- Key health & wellness product attributes driving sales in the Netherlands, 2013-2023
- Key health & wellness consumer benefits driving sales in the Netherlands, 2013-2023
- Pack material (in million pack units), 2013-2023
- Pack materials by category (in million pack units), 2018
- Pack type (in million pack units), 2013-2023
- Pack types by category (in million pack units), 2018
- Closure type (in million pack units), 2013-2023
- Closure types by category (in million pack units), 2018
- Primary outer type (in million pack units), 2013-2023
- Primary outer types by category (in million pack units), 2018
- Real GDP and annual growth (%), 2015-2023
- Nominal GDP and annual growth (%), 2015-2023
- Consumer price inflation (%), 2015-2023
- Employed people and unemployment rate (%), 2015-2023
- Nominal household final consumption expenditure and annual growth (%), 2015-2023
- Population and annual growth (%), 2015-2023
- Population by age group (%)
- Population by gender (%)
- Population by rural-urban split (%)
- Exchange rates, 2013-2023
- Value/volume change at segment level
List of Figures
- Value and volume share of the Netherlands in the global and Western European confectionery sector, 2018-2023
- The Netherlands compared to the other top countries in terms of market share, growth, and competitive landscape
- PCC comparison - The Netherlands, Western Europe, and global, 2013-2023
- PCE comparison - The Netherlands, Western Europe, and global, 2013-2023
- Market size and growth analysis by value and volume, confectionery sector, 2013-2023
- Cross category comparison - by value growth rate (2013-2023)
- Change in category share (in value terms), 2018-2023
- Cross category comparison - by volume growth rate (2013-2023)
- Change in category share (in volume terms), 2018-2023
- Market size and growth analysis by value and volume, chocolate category, 2013-2023
- Market size and growth analysis by value and volume, gum, 2013-2023
- Market size and growth analysis by value and volume, sugar confectionery, 2013-2023
- Share of key distribution channels (in value terms) - confectionery, 2018
- Key distribution channel share by category (in value terms), 2018
- Leading brands (in value and volume terms) in the confectionery sector, 2018
- Leading brands (in value and volume terms) by category in the confectionery sector, 2018
- Private label penetration by category (in value terms), 2018
- Growth analysis, private label and brands, 2013-2018
- Category-wise consolidation/fragmentation (in value terms) - confectionery, 2018
- Value of health & wellness claims by category, 2018-2023
- Contribution of health & wellness by product attributes, 2018-2023
- Contribution of health & wellness by consumer benefits, 2018-2023
- Key pack materials in the Dutch confectionery sector, percentage share of pack units, 2018
- Annual growth rate by key pack material, 2013-2023
- Use of pack material by category (in pack units), 2018
- Key pack types in the Dutch confectionery sector, percentage share of pack units, 2018
- Annual growth rate by key pack type, 2013-2023
- Use of pack type by category (in pack units), 2018
- Key closure types in the Dutch confectionery sector, percentage share of pack units, 2018
- Annual growth rate by key closure type, 2013-2023
- Use of closure type by category (in pack units), 2018
- Key primary outer types in the Dutch confectionery sector, percentage share of pack units, 2018
- Annual growth rate by key primary outer type, 2013-2023
- Use of primary outer type by category (in pack units), 2018
- Demographic analysis
- Real GDP value and annual growth (%)
- Nominal GDP value and annual growth (%)
- Consumer price inflation (%)
- Nominal household final consumption expenditure growth (%)
- Population (millions) and annual growth (%)
- Population by age group (%)
- Population by gender (%)
- Population by rural-urban split (%)
- Employed people (millions) and unemployment rate (%)
- Five lowest risk nations in GCRI Q4 2018
- Five highest risk nations in GCRI Q4 2018
- Country risk analysis - The Netherlands compared to Western Europe and the world
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- HARIBO GmbH & Co. KG
- Perfetti Van Melle S.p.A.
- Mars Incorporated
- Katjes Fassin GmbH + Co.KG
- Nestle SA
- August Storck KG
- Cloetta AB
- Concorp BV
- Ferrero SpA
- Mondelez International Inc.
