Today Germany is one of the strongest economy in the Europe. The country has recorded stable economic growth in past two decades unlike the other countries in the region. Small and medium business in the country are highly developed due to support from the Government. The plant protein market in the country is growing rapidly mainly because of growing ethical concern about industrial animal farming. The wheat protein market currently captures around 18% of total wheat protein market share in Europe. Increase in demand for lactose free products, rising vegan and vegetarian trends and growing interest in physical activities will aid the market of wheat protein to attain the value of $185.2 million by 2023.
Germans are more concerned about the issues such as animal slaughter, environment and health. The emotional attachment of population in Germany towards the animals has led to increase in people demanding meat free products. In addition, the problem of obesity is growing in the country. With increase in suggestion from the health experts, the awareness to consume plant proteins has been growing rapidly. The manufacturers are trying to capitalize on the rising demand of food products containing only natural and organic ingredients, by introducing the products with specific applications in the bakery, confectionery, snacks and meat alternatives.
In last few years, the dietary supplement industry in the country is rapidly expanding. Growing number of youngsters committing themselves to sports and athletic activity are majorly driving the demand of supplement products. The wheat protein application in the dietary supplement industry is due to huge health benefits that wheat protein provides. With increasing suggestions from the protein experts along with the influence of fitness trainers and gym coaches, the dietary protein application of wheat protein is estimated to grow at a fastest CAGR during 2018 to 2023.
Major players of wheat protein in the country are Kroener Starke, Crespe & Dieters, Crop Energies AG and Jaeckering. These companies are producing wide range of wheat protein-based products such as wheat gluten, wheat protein isolate, hydrolyzed wheat protein and texturized wheat protein. Recent investment strategies such as product launch, acquisitions, capacity expansion and joint ventures shows the interest of the company to capitalize on the rapidly growing applications of wheat protein in supplement and beverage industry.
Key Deliverables
Germans are more concerned about the issues such as animal slaughter, environment and health. The emotional attachment of population in Germany towards the animals has led to increase in people demanding meat free products. In addition, the problem of obesity is growing in the country. With increase in suggestion from the health experts, the awareness to consume plant proteins has been growing rapidly. The manufacturers are trying to capitalize on the rising demand of food products containing only natural and organic ingredients, by introducing the products with specific applications in the bakery, confectionery, snacks and meat alternatives.
In last few years, the dietary supplement industry in the country is rapidly expanding. Growing number of youngsters committing themselves to sports and athletic activity are majorly driving the demand of supplement products. The wheat protein application in the dietary supplement industry is due to huge health benefits that wheat protein provides. With increasing suggestions from the protein experts along with the influence of fitness trainers and gym coaches, the dietary protein application of wheat protein is estimated to grow at a fastest CAGR during 2018 to 2023.
Major players of wheat protein in the country are Kroener Starke, Crespe & Dieters, Crop Energies AG and Jaeckering. These companies are producing wide range of wheat protein-based products such as wheat gluten, wheat protein isolate, hydrolyzed wheat protein and texturized wheat protein. Recent investment strategies such as product launch, acquisitions, capacity expansion and joint ventures shows the interest of the company to capitalize on the rapidly growing applications of wheat protein in supplement and beverage industry.
Key Deliverables
- Market trends since 2014 and five year forecasts of market growth
- Detailed analysis of the micro and macro elements influencing demand trends
- Identifying opportunity spaces across segments and countries
- Supply & demand side trend and analysis
- Price trend analysis, investment prospects and competition pattern
- Insights on growth potential of the market
- Detailed analysis of major producers covering financial investments & strategies adopted
- Competitive landscape of the industry
Table of Contents
1. Introduction1.1 Research Methodology
1.2 Scope of the Study
1.3 Assumptions
2. Summary
2.1 Market Summary By Type
2.2 Market Summary By Application
2.3 Market Summary by Geography
2.4 Business Trends Summary
3. Industry Dynamics
3.1 Drivers
3.1.1 Growing demand for cheaper sources of plant based protein and meat substitute products
3.1.2 Rising health consciousness especially in developing countries
3.1.3 Strengthening demand for dietary Supplements
3.2 Restraints
3.2.1 Lack of commercially feasible extraction process
3.2.2 Growing threat from substitute products
3.2.3 Low awareness about the product
3.1.4 Increasing demand for gluten free protein products
3.3 Opportunities
3.3.1 Growing applications in sports nutrition & weight management
3.3.2 Growth in functional food & nutraceutical industry
3.4 Porter’s Five Forces Analysis
3.4.1 Bargaining power of Suppliers
3.4.2 Bargaining power of Buyers
3.4.3 Degree of Competition
3.4.4 Threat of Substitution
3.4.5 Threat of new entrants
3.5 Future Trends in Wheat Protein Industry
3.6 Value Chain Analysis
3.7 Industry Policies & Regulations
3.8 Market Innovations
4. Market Size and Forecast
4.1 Market Share, Type
4.1.1 Wheat Gluten
4.1.2 Wheat Protein Isolate
4.1.3 Textured Wheat Protein
4.1.4. Hydrolyzed Wheat Protein
4.2 Market Share, Application
4.2.1 Food
4.2.1.3 Infant Formula
4.2.1.2 Confectionary
4.2.1.3 Bakery
4.2.1.4 Snacks
4.2.1.5 Dairy Alternatives
4.2.1.6 Meat Analogues & Extenders
4.2.1.7 Processed Meat & Seafood
4.2.1.8 Others
4.2.2 Beverages
4.2.3 Dietary Supplements
4.2.4 Animal Feed
4.2.5 Others
5. Competitive Analysis
5.1 Market Share Analysis
5.2 Growth Strategies of leading players
5.3 Investment and Development Prospects
5.3.1 Investment in past five years
5.3.2 Investment Opportunities
5.4 Competition Pattern
5.4.1 Concentration Ratio
5.4.2 Industry Competition
5.5 Price Trend Analysis
5.5.1 Product Classifications and Their Prices
5.5.2 Factors Influencing Prices
6. Company Profiles
6.1 Archer Daniels Midland
6.2 Cargill Inc
6.3 Kerry Ingredients
6.4 MGP Ingredients
6.5 Manildra Group
6.6 Roquette Freres
6.7 The Scoular Company
6.8 Glico Nutrition
6.9 Kröner-Stärke
6.10 Tereos-Syral
6.11 Crespel & Deiters GmbH & Co. KG
6.12 Crop Energies AG
6.13 Gluten Y Almidones Industriales
6.14 Agridient Inc.
6.15 White Energy Inc.
- Appendix
- Sources
- Disclaimer
Companies Mentioned
- Archer Daniels Midland
- Cargill Inc.
- Kerry Ingredients
- MGP Ingredients
- Manildra Group
- Roquette Freres
- The Scoular Company
- Glico Nutrition
- Kröner-Stärke
- Tereos-Syral
- Crespel & Deiters GmbH & Co. KG
- Crop Energies AG
- Gluten Y Almidones Industriales
- Agridient Inc.
- White Energy Inc.
