Television Ad Placement Services in the US - Procurement Research Report

  • ID: 4591432
  • Report
  • Region: United States
  • 26 pages
  • IBISWorld
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FEATURED COMPANIES

  • Omnicom Group Inc.
  • Publicis Groupe SA
  • Vivendi
  • WPP PLC
  • MORE

Television Ad Placement Services Procurement in the US

This report is intended to assist buyers of television ad placement services, which include researching, negotiating and placing orders for television ad space and time. Advertising and media agencies are the primary suppliers of these services, and key buyers include retailers and other sellers of goods and services that have a wide target audience. This report does not cover the purchase of television advertising space, television advertisement production or placement services for other types of media.

Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Omnicom Group Inc.
  • Publicis Groupe SA
  • Vivendi
  • WPP PLC
  • MORE
ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources

INDUSTRY AT A GLANCE

INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

PRODUCTS & MARKETS
Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations

COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization

MAJOR COMPANIES

OPERATING CONDITIONS
Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

KEY STATISTICS
Industry Data
Annual Change
Key Ratios

JARGON & GLOSSARY
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  • WPP PLC
  • Publicis Groupe SA
  • Omnicom Group Inc.
  • The Interpublic Group of Companies Inc.
  • Vivendi
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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