"Partnering with Fon will enable British CSPs to focus on Wi-Fi services and performance in order to increase customer satisfaction and reduce churn."
As the British fixed broadband market shifts toward high-speed FTTH and quad-play packages, communications service providers (CSPs) must remember that customer perception is often governed by the speed of the services delivered to their devices. For this, a good Wi-Fi quality of experience is imperative. In a competitive market, CSPs cannot get complacent with the performance of access points (APs), and must take steps to ensure the delivery of a good connectivity experience.
This case study provides:
- An overview of the British broadband market
- An overview of the business challenges and key drivers for CSPs that are partnering with Fon
- An analysis of the key benefits that a CSP partnership with Fon can deliver.