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Content Marketing Software - Global Market Outlook (2017-2026)

  • ID: 4704048
  • Report
  • Region: Global
  • 159 pages
  • Stratistics Market Research Consulting Pvt Ltd
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FEATURED COMPANIES

  • Adobe Inc.
  • Contently, Inc.
  • Mintent
  • Oracle Corporation
  • Scoop.it Inc.
  • Sprinklr Inc.
  • MORE
According to this report, the Global Content Marketing Software market accounted for $3.20 billion in 2017 and is expected to reach $17.01 billion by 2026 growing at a CAGR of 20.4% during the forecast period. Growing edge on personalized content, increasing adoption of data-driven content marketing strategy and omnichannel consumer experience and rising insist for analytics-based content marketing software are some of the key driving factors for the market growth. However, lack of skills of marketers to analyze data from numerous sources is hindering the market growth. Moreover, rising use of advanced technologies for accelerating content production is providing ample opportunities for the market.

Content marketing software offers tools which help the marketers with content creation, content publishing and distribution, tracking and sourcing. These tools are designed to enable a content marketing strategy. The main purpose of the content marketing is to draw attention and look after the target spectators by providing useful content, rather than directly pitching a product. This software’s generally supports various media types including text, images, videos, infographics, and interactive content. Marketers use these platforms to build repository of marketing assets to be distributed or available for prospects to self-explore.

Based on professional services, integration services involve analyzing the organization’s needs, understanding the operational functionalities of the active systems, and integrating value-added features as per the specific needs of marketing teams of the organization. This services enable marketers to work impeccably and nonstop on the marketing platform and ensure that all the bequest systems work properly with the new content marketing platform.

By geography, Asia Pacific acquired largest market share due to technological advancements and rising digitalization. Multinational companies discover the APAC market by partnering with domestic companies, channel partners, and technology partners. Growing adoption of the cloud and mobile technologies by large diversified people has resulted in the quick implementation of content marketing software in the major APAC countries, such as Japan, China, and Australia.

Some of the key players profiled in the Content Marketing Software market include Vendasta Technologies, Inc., NewsCred, Inc., Contently, Inc., OneSpot, Inc., Sprinklr Inc., Scribble Technologies Inc., PathFactory Inc., Uberflip, SnapApp, Inc., Percolate Industries, Inc., Skyword Inc., Kenscio Digital Marketing Pvt. Ltd., Adobe Inc., Salesforce.com, inc., Oracle Corporation, Alma Media Oyj, DivvyHQ, Scoop.it Inc., BrandMaker GmbH, Mintent, Wedia SA, HubSpot, Inc. and Annex Publishing & Printing, Inc.

Organization Sizes Covered:
  • Small and Medium-Sized Enterprises (SMEs)
  • Large Enterprises
  • Other Organization Sizes
Types Covered:
  • Installed
  • Cloud
Components Covered:
  • Services
  • Software
Content Types Covered:
  • Videos
  • Research Reports
  • Online Articles
  • Social Media
  • Infographics
  • Blogs
  • Other Content Types
End Users Covered:
  • Banking, Financial Services, and Insurance (BSFI)
  • Media and Entertainment
  • Consumer Goods and Retail
  • Travel and Hospitality
  • Transportation and Logistics
  • Manufacturing
  • Telecom and IT
  • Education
  • Healthcare and Life Sciences
  • Government
  • Other End Users
Regions Covered:

North America
  • US
  • Canada
  • Mexico
Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa
What our report offers:
  • Market share assessments for the regional and country level segments
  • Market share analysis of the top industry players
  • Strategic recommendations for the new entrants
  • Market forecasts for a minimum of 9 years of all the mentioned segments, sub segments and the regional markets
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements


Please Note: This report will be delivered within 48 hours of ordering.
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Adobe Inc.
  • Contently, Inc.
  • Mintent
  • Oracle Corporation
  • Scoop.it Inc.
  • Sprinklr Inc.
  • MORE
1 Executive Summary

2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions

3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 End User Analysis
3.7 Emerging Markets
3.8 Futuristic Market Scenario

4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 Global Content Marketing Software Market, By Organization Size
5.1 Introduction
5.2 Small and Medium-Sized Enterprises (SMEs)
5.3 Large Enterprises
5.4 Other Organization Sizes

6 Global Content Marketing Software Market, By Type
6.1 Introduction
6.2 Installed
6.2.1 Windows
6.2.2 Mac
6.3 Cloud
6.3.1 Web
6.3.2 Software as a Service (SaaS)

7 Global Content Marketing Software Market, By Component
7.1 Introduction
7.2 Services
7.2.1 Managed Services
7.2.2 Professional Services
7.2.2.1 Consulting
7.2.2.2 Integration
7.2.2.3 Training and Support
7.3 Software
7.3.1 Customer Acquisition
7.3.2 Lead Generation
7.3.3 Brand Awareness
7.3.4 Other Softwares
7.3.4.1 Sales
7.3.4.2 Search Engine Optimization
7.3.4.3 Thought Leadership

8 Global Content Marketing Software Market, By Content Type
8.1 Introduction
8.2 Videos
8.3 Research Reports
8.4 Online Articles
8.5 Social Media
8.6 Infographics
8.7 Blogs
8.8 Other Content Types
8.8.1 Case Studies
8.8.2 Digital Magazines
8.8.3 Podcasts
8.8.4 White Papers

9 Global Content Marketing Software Market, By End User
9.1 Introduction
9.2 Banking, Financial Services, and Insurance (BSFI)
9.3 Media and Entertainment
9.4 Consumer Goods and Retail
9.5 Travel and Hospitality
9.6 Transportation and Logistics
9.7 Manufacturing
9.8 Telecom and IT
9.9 Education
9.10 Healthcare and Life Sciences
9.11 Government
9.12 Other End Users
9.12.1 Real Estate and Construction
9.12.2 Energy and Utilities

10 Global Content Marketing Software Market, By Geography
10.1 Introduction
10.2 North America
10.2.1 US
10.2.2 Canada
10.2.3 Mexico
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 Italy
10.3.4 France
10.3.5 Spain
10.3.6 Rest of Europe
10.4 Asia Pacific
10.4.1 Japan
10.4.2 China
10.4.3 India
10.4.4 Australia
10.4.5 New Zealand
10.4.6 South Korea
10.4.7 Rest of Asia Pacific
10.5 South America
10.5.1 Argentina
10.5.2 Brazil
10.5.3 Chile
10.5.4 Rest of South America
10.6 Middle East & Africa
10.6.1 Saudi Arabia
10.6.2 UAE
10.6.3 Qatar
10.6.4 South Africa
10.6.5 Rest of Middle East & Africa

11 Key Developments
11.1 Agreements, Partnerships, Collaborations and Joint Ventures
11.2 Acquisitions & Mergers
11.3 New Product Launch
11.4 Expansions
11.5 Other Key Strategies

12 Company Profiling
12.1 Vendasta Technologies, Inc.
12.2 NewsCred, Inc.
12.3 Contently, Inc.
12.4 OneSpot, Inc.
12.5 Sprinklr Inc.
12.6 Scribble Technologies Inc.
12.7 PathFactory Inc.
12.8 Uberflip
12.9 SnapApp, Inc.
12.10 Percolate Industries, Inc.
12.11 Skyword Inc.
12.12 Kenscio Digital Marketing Pvt. Ltd.
12.13 Adobe Inc.
12.14 Salesforce.com, inc.
12.15 Oracle Corporation
12.16 Alma Media Oyj
12.17 DivvyHQ
12.18 Scoop.it Inc.
12.19 BrandMaker GmbH
12.20 Mintent
12.21 Wedia SA
12.22 HubSpot, Inc.
12.23 Annex Publishing & Printing, Inc.

List of Tables
Table 1 Global Content Marketing Software Market Outlook, By Region (2016-2026) (US $MN)
Table 2 Global Content Marketing Software Market Outlook, By Organization Size (2016-2026) (US $MN)
Table 3 Global Content Marketing Software Market Outlook, By Small and Medium-Sized Enterprises (SMEs) (2016-2026) (US $MN)
Table 4 Global Content Marketing Software Market Outlook, By Large Enterprises (2016-2026) (US $MN)
Table 5 Global Content Marketing Software Market Outlook, By Other Organization Sizes (2016-2026) (US $MN)
Table 6 Global Content Marketing Software Market Outlook, By Type (2016-2026) (US $MN)
Table 7 Global Content Marketing Software Market Outlook, By Installed (2016-2026) (US $MN)
Table 8 Global Content Marketing Software Market Outlook, By Windows (2016-2026) (US $MN)
Table 9 Global Content Marketing Software Market Outlook, By Mac (2016-2026) (US $MN)
Table 10 Global Content Marketing Software Market Outlook, By Cloud (2016-2026) (US $MN)
Table 11 Global Content Marketing Software Market Outlook, By Web (2016-2026) (US $MN)
Table 12 Global Content Marketing Software Market Outlook, By Software as a Service (SaaS) (2016-2026) (US $MN)
Table 13 Global Content Marketing Software Market Outlook, By Component (2016-2026) (US $MN)
Table 14 Global Content Marketing Software Market Outlook, By Services (2016-2026) (US $MN)
Table 15 Global Content Marketing Software Market Outlook, By Managed Services (2016-2026) (US $MN)
Table 16 Global Content Marketing Software Market Outlook, By Professional Services (2016-2026) (US $MN)
Table 17 Global Content Marketing Software Market Outlook, By Software (2016-2026) (US $MN)
Table 18 Global Content Marketing Software Market Outlook, By Customer Acquisition (2016-2026) (US $MN)
Table 19 Global Content Marketing Software Market Outlook, By Lead Generation (2016-2026) (US $MN)
Table 20 Global Content Marketing Software Market Outlook, By Brand Awareness (2016-2026) (US $MN)
Table 21 Global Content Marketing Software Market Outlook, By Other Softwares (2016-2026) (US $MN)
Table 22 Global Content Marketing Software Market Outlook, By Content Type (2016-2026) (US $MN)
Table 23 Global Content Marketing Software Market Outlook, By Videos (2016-2026) (US $MN)
Table 24 Global Content Marketing Software Market Outlook, By Research Reports (2016-2026) (US $MN)
Table 25 Global Content Marketing Software Market Outlook, By Online Articles (2016-2026) (US $MN)
Table 26 Global Content Marketing Software Market Outlook, By Social Media (2016-2026) (US $MN)
Table 27 Global Content Marketing Software Market Outlook, By Infographics (2016-2026) (US $MN)
Table 28 Global Content Marketing Software Market Outlook, By Blogs (2016-2026) (US $MN)
Table 29 Global Content Marketing Software Market Outlook, By Other Content Types (2016-2026) (US $MN)
Table 30 Global Content Marketing Software Market Outlook, By Case Studies (2016-2026) (US $MN)
Table 31 Global Content Marketing Software Market Outlook, By Digital Magazines (2016-2026) (US $MN)
Table 32 Global Content Marketing Software Market Outlook, By Podcasts (2016-2026) (US $MN)
Table 33 Global Content Marketing Software Market Outlook, By White Papers (2016-2026) (US $MN)
Table 34 Global Content Marketing Software Market Outlook, By End User (2016-2026) (US $MN)
Table 35 Global Content Marketing Software Market Outlook, By Banking, Financial Services, and Insurance (BSFI) (2016-2026) (US $MN)
Table 36 Global Content Marketing Software Market Outlook, By Media and Entertainment (2016-2026) (US $MN)
Table 37 Global Content Marketing Software Market Outlook, By Consumer Goods and Retail (2016-2026) (US $MN)
Table 38 Global Content Marketing Software Market Outlook, By Travel and Hospitality (2016-2026) (US $MN)
Table 39 Global Content Marketing Software Market Outlook, By Transportation and Logistics (2016-2026) (US $MN)
Table 40 Global Content Marketing Software Market Outlook, By Manufacturing (2016-2026) (US $MN)
Table 41 Global Content Marketing Software Market Outlook, By Telecom and IT (2016-2026) (US $MN)
Table 42 Global Content Marketing Software Market Outlook, By Education (2016-2026) (US $MN)
Table 43 Global Content Marketing Software Market Outlook, By Healthcare and Life Sciences (2016-2026) (US $MN)
Table 44 Global Content Marketing Software Market Outlook, By Government (2016-2026) (US $MN)
Table 45 Global Content Marketing Software Market Outlook, By Other End Users (2016-2026) (US $MN)
Table 46 Global Content Marketing Software Market Outlook, By Real Estate and Construction (2016-2026) (US $MN)
Table 47 Global Content Marketing Software Market Outlook, By Energy and Utilities (2016-2026) (US $MN)

Note: North America, Europe, Asia Pacific, South America, and Middle East & Africa are represented in the above manner.
Note: Product cover images may vary from those shown
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  • Vendasta Technologies, Inc.
  • NewsCred, Inc.
  • Contently, Inc.
  • OneSpot, Inc.
  • Sprinklr Inc.
  • Scribble Technologies Inc.
  • PathFactory Inc.
  • Uberflip
  • SnapApp, Inc.
  • Percolate Industries, Inc.
  • Skyword Inc.
  • Kenscio Digital Marketing Pvt. Ltd.
  • Adobe Inc.
  • Salesforce.com, inc.
  • Oracle Corporation
  • Alma Media Oyj
  • DivvyHQ
  • Scoop.it Inc.
  • BrandMaker GmbH
  • Mintent
  • Wedia SA
  • HubSpot, Inc.
  • Annex Publishing & Printing, Inc.
Note: Product cover images may vary from those shown
5 of 4
Note: Product cover images may vary from those shown
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