The COVID-19 crisis urged more e-commerce players to develop and improve mobile functionality to meet demand for convenient, accessible shopping. In 2020, more consumers than ever were using mobile apps for shopping and entertainment, and with consumers spending extended time at home during the lockdown, many turned to mobile shopping apps to relieve boredom.
The Mobile E-Commerce in Bulgaria report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Mobile E-Commerce in Bulgaria report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Mobile E-Commerce market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
KEY DATA FINDINGSDISCLAIMERGLOBAL MACROECONOMIC ENVIRONMENTGLOBAL INDUSTRY ENVIRONMENT
2020 IMPACT
RECOVERY AND OPPORTUNITIES
CHANNEL DATA
EXECUTIVE SUMMARY
OPERATING ENVIRONMENT
MARKET DATA
SOURCES
