Middle East and Africa Marketing Automation Software Market (2014-2024)

'Middle East and Africa Marketing Automation Software Market by Solution (Cross-Channel Campaign Management [CCCM], Real-Time Interaction Management, Lead-to-Revenue Management [L2RM], Marketing Resource Management, Content Marketing Platform [CMP], Through Channel Marketing Automation [TCMA]), by Enterprise Size (Large Enterprises, Small & Medium Enterprises [SMEs]), by Deployment Type (Cloud, On-Premises), by Industry (Banking, Financial Services, & Insurance [BFSI]; Telecom & Information Technology [IT]; Retail; Automotive; Manufacturing; Hospitality; Healthcare; Government; Media & Entertainment; E-Commerce; Education), by Country (Turkey, Nigeria, Saudi Arabia, U.A.E., South Africa, Egypt) - Market Size, Share, Development, Growth, and Demand Forecast, 2014-2024'

As per this research, the Middle East and Africa marketing automation software market will generate a revenue of $1.9 billion by 2024, and its CAGR during the forecast period is estimated to be 14.4%. Increasing adoption of digital marketing and the growth of the e-commerce industry in the region are having a positive effect on the domain. People here are increasingly citing blogs, social media articles, and search engine results to gather relevant information before buying a product or service. Owing to this, companies across MEA are actively engaging in online marketing to target customers.

On segmenting by solution, the Middle East and Africa marketing automation software market can be categorized into content marketing platform (CMP), cross channel campaign management (CCCM), through channel marketing automation (TCMA), lead-to-revenue management (L2RM), real-time interaction management, and marketing resource management. The CCCM category is estimated to generate the highest revenue in 2018 due to the rising requirement for software that can help firms in data analytics and management and also for tools to design, execute, and manage offline and digital marketing campaigns.

Now, among large enterprises and small and medium enterprises (SME), SMEs are expected to grow faster in the MEA marketing automation software market during the forecast period, owing to bettering business conditions and growing focus to enhance the productivity. In the present scenario, SMEs are increasingly investing in digital solutions that can help them streamline and automate their marketing activities. Seeing this, IT firms, such as Pardot LLC and HubSpot Inc, have launched marketing automation software especially designed for SMEs.

On a regional ground, Turkey is the current MEA marketing automation software market leader, and its dominance is slated to be unchallenged during the forecast period. Apart from the growth of digital marketing, the increasing adoption of such software in the national e-commerce sector is also expected to play a part in this. The e-commerce industry value in the country grew to $11.7 billion in 2017 at a 2013–2017 CAGR of over 12.0%, primarily due to the increasing usage of smartphones. E-commerce firms are working toward leveraging the growing smartphone usage for lead generation.

As the marketing automation software is becoming increasingly essential for B2B and B2C companies for lead generation and customer retention, the marketing automation software market in Middle East and Africa is becoming extremely competitive. This is being complemented by the entry of new vendors, resulting in declining software prices. Many vendors are even providing software customized to the needs of a particular organization.

Act-On Software Inc., Cognizant Technology Solutions Corporation, Teradata Corporation, Infusionsoft Inc., Oracle Corporation, Netcore Solutions Pvt. Ltd., Adobe Systems Incorporated, International Business Machines (IBM) Corporation, HubSpot Inc., Salesforce.com Inc., SAP SE, SAS Institute Inc., and Liana Technologies are the key players in the MEA marketing automation software market.

Middle East and Africa Marketing Automation Software Market Segmentation

Market Segmentation by Solution

CCCM
Real-Time Interaction Management
L2RM
Marketing Resource Management
CMP
TCMA

Market Segmentation by Enterprise Size

Large Enterprises
SMEs

Market Segmentation by Deployment Type

Cloud
On-premises

Market Segmentation by Industry

Banking, Financial Services, and Insurance (BFSI)
Telecom and IT
Retail
Automotive
Manufacturing
Hospitality
Healthcare
Government
Media and Entertainment
E-Commerce
Education
Others (Defense, Aerospace, Research Companies, and Logistics)

Market Segmentation by Country

Turkey Marketing Automation Software Market

By solution
By enterprise size
By deployment type
By industry

Saudi Arabia Marketing Automation Software Market

By solution
By enterprise size
By deployment type
By industry

U.A.E. Marketing Automation Software Market

By solution
By enterprise size
By deployment type
By industry

Nigeria Marketing Automation Software Market

By solution
By enterprise size
By deployment type
By industry

South Africa Marketing Automation Software Market

By solution
By enterprise size
By deployment type
By industry

Egypt Marketing Automation Software Market

By solution
By enterprise size
By deployment type
By industry

Rest of the Middle East and Africa Marketing Automation Software Market

By solution
By enterprise size
By deployment type
By industry

Chapter 1. Research Background

1.1 Research Objectives
1.2 Market Definition
1.3 Research Scope
1.3.1 Market Segmentation by Solution
1.3.2 Market Segmentation by Enterprise Size
1.3.3 Market Segmentation by Deployment Type
1.3.4 Market Segmentation by Industry
1.3.5 Market Segmentation by Country
1.3.6 Analysis Period
1.3.7 Market Data Reporting Unit
1.3.7.1 Value
1.4 Key Stakeholders

Chapter 2. Research Methodology

2.1 Secondary Research
2.2 Primary Research
2.2.1 Breakdown of Primary Research Respondents
2.2.1.1 By country
2.2.1.2 By industry participant
2.2.1.3 By company type
2.3 Market Size Estimation
2.4 Data Triangulation
2.5 Assumptions for the Study

Chapter 3. Executive Summary

Chapter 4. Introduction

4.1 Definition of Market Segments
4.1.1 By Solution
4.1.1.1 CCCM
4.1.1.2 Real-Time Interaction Management
4.1.1.3 L2RM
4.1.1.4 Marketing Resource Management
4.1.1.5 CMP
4.1.1.6 TCMA
4.1.2 By Enterprise Size
4.1.2.1 Large enterprises
4.1.2.2 SMEs
4.1.3 By Deployment Type
4.1.3.1 Cloud
4.1.3.2 On-Premises
4.1.4 By Industry
4.1.4.1 BFSI
4.1.4.2 Telecom & IT
4.1.4.3 Retail
4.1.4.4 Automotive
4.1.4.5 Hospitality
4.1.4.6 Manufacturing
4.1.4.7 Healthcare
4.1.4.8 Government
4.1.4.9 Media & entertainment
4.1.4.10 E-commerce
4.1.4.11 Education
4.1.4.12 Others
4.2 Value Chain Analysis
4.3 Market Dynamics
4.3.1 Trend
4.3.1.1 Focus on data management platform
4.3.2 Drivers
4.3.2.1 Increasing adoption of digital marketing
4.3.2.2 Growing e-commerce platforms
4.3.2.3 Drivers for The Market: Impact Analysis
4.3.3 Restraints
4.3.3.1 Lack of trained professionals
4.3.3.2 Complexities related to integration
4.3.3.3 Restraints for The Market: Impact Analysis
4.3.4 Opportunities
4.3.4.1 Demand for AI-powered marketing software
4.3.4.2 Growth of SMEs in the region
4.4 Porter’s Five Forces Analysis

Chapter 5. MEA Market Size and Forecast

5.1 By Solution
5.2 By Enterprise Size
5.3 By Deployment Type
5.4 By Industry
5.5 By Country

Chapter 6. Turkey Market Size and Forecast

6.1 By Solution
6.2 By Enterprise Size
6.3 By Deployment Type
6.4 By Industry

Chapter 7. Saudi Arabia Market Size and Forecast

7.1 By Solution
7.2 By Enterprise Size
7.3 By Deployment Type
7.4 By Industry

Chapter 8. U.A.E. Market Size and Forecast

8.1 By Solution
8.2 By Enterprise Size
8.3 By Deployment Type
8.4 By Industry

Chapter 9. Nigeria Market Size and Forecast

9.1 By Solution
9.2 By Enterprise Size
9.3 By Deployment Type
9.4 By Industry

Chapter 10. South Africa Market Size and Forecast

10.1 By Solution
10.2 By Enterprise Size
10.3 By Deployment Type
10.4 By Industry

Chapter 11. Egypt Market Size and Forecast

11.1 By Solution
11.2 By Enterprise Size
11.3 By Deployment Type
11.4 By Industry

Chapter 12. Rest of MEA Market Size and Forecast

12.1 By Solution
12.2 By Enterprise Size
12.3 By Deployment Type
12.4 By Industry

Chapter 13. Competitive Landscape

13.1 Market Share Analysis of Key Players
13.2 List of Key Players
13.3 Competitive Benchmarking of Key Players
13.4 Recent Activities of Key Players
13.5 MEA Strategic Developments of Key Players
13.5.1 Mergers and Acquisitions
13.5.2 Partnerships
13.5.3 Product Launches

Chapter 14. Company Profiles

14.1 Oracle Corporation
14.1.1 Business Overview
14.1.2 Product and Service Offerings
14.1.3 Key Financial Summary
14.1.4 SWOT Analysis
14.2 International Business Machines (IBM) Corporation
14.2.1 Business Overview
14.2.2 Product and Service Offerings
14.2.3 Key Financial Summary
14.2.4 SWOT Analysis
14.3 Adobe Systems Incorporated
14.3.1 Business Overview
14.3.2 Product and Service Offerings
14.3.3 Key Financial Summary
14.3.4 SWOT Analysis
14.4 Salesforce.com, Inc
14.4.1 Business Overview
14.4.2 Product and Service Offerings
14.4.3 Key Financial Summary
14.4.4 SWOT Analysis
14.5 HubSpot, Inc
14.5.1 Business Overview
14.5.2 Product and Service Offerings
14.5.3 Key Financial Summary
14.6 Teradata Corporation
14.6.1 Business Overview
14.6.2 Product and Service Offerings
14.6.3 Key Financial Summary
14.6.4 SWOT Analysis
14.7 Act-On Software, Inc.
14.7.1 Business Overview
14.7.2 Product and Service Offerings
14.8 SAS Institute Inc.
14.8.1 Business Overview
14.8.2 Product and Service Offerings
14.8.3 Key Financial Summary
14.8.4 SWOT Analysis
14.9 Infusionsoft, Inc.
14.9.1 Business Overview
14.9.2 Product and Service Offerings
14.10 Cognizant Technology Solutions Corporation
14.10.1 Business Overview
14.10.2 Product and Service Offerings
14.10.3 Key Financial Summary
14.10.4 SWOT Analysis
14.11 SAP SE
14.11.1 Business Overview
14.11.2 Product and Service Offerings
14.11.3 Key Financial Summary
14.11.4 SWOT Analysis
14.12 Liana Technologies
14.12.1 Business Overview
14.12.2 Product and Service Offerings

Chapter 15. Appendix

15.1 Abbreviations
15.2 Sources and References
15.3 Related Reports

List of Tables

TABLE 1 ANALYSIS PERIOD OF THE STUDY
TABLE 2 DRIVERS FOR THE MARKET: IMPACT ANALYSIS
TABLE 3 RESTRAINTS FOR THE MARKET: IMPACT ANALYSIS
TABLE 4 MEA MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2018)
TABLE 5 MEA MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2019 – 2024)
TABLE 6 MEA MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2018)
TABLE 7 MEA MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2019 – 2024)
TABLE 8 MEA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2018)
TABLE 9 MEA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2019 – 2024)
TABLE 10 MEA MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2018)
TABLE 11 MEA MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2019 – 2024)
TABLE 12 MEA MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, $M (2014 – 2018)
TABLE 13 MEA MARKETING AUTOMATION SOFTWARE MARKET BY COUNTRY, $M (2019 – 2024)
TABLE 14 TURKEY MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2018)
TABLE 15 TURKEY MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2019 – 2024)
TABLE 16 TURKEY MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2018)
TABLE 17 TURKEY MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2019 – 2024)
TABLE 18 TURKEY MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2018)
TABLE 19 TURKEY MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2019 – 2024)
TABLE 20 TURKEY MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2018)
TABLE 21 TURKEY MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2019 – 2024)
TABLE 22 SAUDI ARABIA MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2018)
TABLE 23 SAUDI ARABIA MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2019 – 2024)
TABLE 24 SAUDI ARABIA MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2018)
TABLE 25 SAUDI ARABIA MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2019 – 2024)
TABLE 26 SAUDI ARABIA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2018)
TABLE 27 SAUDI ARABIA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2019 – 2024)
TABLE 28 SAUDI ARABIA MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2018)
TABLE 29 SAUDI ARABIA MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2019 – 2024)
TABLE 30 U.A.E. MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2018)
TABLE 31 U.A.E. MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2019 – 2024)
TABLE 32 U.A.E. MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2018)
TABLE 33 U.A.E. MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2019 – 2024)
TABLE 34 U.A.E. MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2018)
TABLE 35 U.A.E. MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2019 – 2024)
TABLE 36 U.A.E. MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2018)
TABLE 37 U.A.E. MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2019 – 2024)
TABLE 38 NIGERIA MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2018)
TABLE 39 NIGERIA MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2019 – 2024)
TABLE 40 NIGERIA MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2018)
TABLE 41 NIGERIA MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2019 – 2024)
TABLE 42 NIGERIA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2018)
TABLE 43 NIGERIA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2019 – 2024)
TABLE 44 NIGERIA MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2018)
TABLE 45 NIGERIA MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2019 – 2024)
TABLE 46 SOUTH AFRICA MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2018)
TABLE 47 SOUTH AFRICA MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2019 – 2024)
TABLE 48 SOUTH AFRICA MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2018)
TABLE 49 SOUTH AFRICA MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2019 – 2024)
TABLE 50 SOUTH AFRICA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2018)
TABLE 51 SOUTH AFRICA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2019 – 2024)
TABLE 52 SOUTH AFRICA MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2018)
TABLE 53 SOUTH AFRICA MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2019 – 2024)
TABLE 54 EGYPT MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2018)
TABLE 55 EGYPT MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2019 – 2024)
TABLE 56 EGYPT MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2018)
TABLE 57 EGYPT MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2019 – 2024)
TABLE 58 EGYPT MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2018)
TABLE 59 EGYPT MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2019 – 2024)
TABLE 60 EGYPT MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2018)
TABLE 61 EGYPT MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2019 – 2024)
TABLE 62 REST OF MEA MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2018)
TABLE 63 REST OF MEA MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2019 – 2024)
TABLE 64 REST OF MEA MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2018)
TABLE 65 REST OF MEA MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2019 – 2024)
TABLE 66 REST OF MEA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2018)
TABLE 67 REST OF MEA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2019 – 2024)
TABLE 68 REST OF MEA MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2018)
TABLE 69 REST OF MEA MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2019 – 2024)
TABLE 70 LIST OF KEY PLAYERS
TABLE 71 ORACLE CORPORATION – AT A GLANCE
TABLE 72 ORACLE CORPORATION – KEY FINANCIAL SUMMARY
TABLE 73 IBM CORPORATION – AT A GLANCE
TABLE 74 IBM CORPORATION – KEY FINANCIAL SUMMARY
TABLE 75 ADOBE SYSTEMS INCORPORATED – AT A GLANCE
TABLE 76 ADOBE SYSTEMS INCORPORATED – KEY FINANCIAL SUMMARY
TABLE 77 SALESFORCE.COM, INC – AT A GLANCE
TABLE 78 SALESFORCE.COM, INC – KEY FINANCIAL SUMMARY
TABLE 79 HUBSPOT, INC – AT A GLANCE
TABLE 80 HUBSPOT, INC – KEY FINANCIAL SUMMARY
TABLE 81 TERADATA CORPORATION – AT A GLANCE
TABLE 82 TERADATA CORPORATION – KEY FINANCIAL SUMMARY
TABLE 83 ACT-ON SOFTWARE, INC. – AT A GLANCE
TABLE 84 SAS INSTITUTE INC. – AT A GLANCE
TABLE 85 SAS INSTITUTE INC. – KEY FINANCIAL SUMMARY
TABLE 86 INFUSIONSOFT, INC. – AT A GLANCE
TABLE 87 COGNIZANT TECHNOLOGY SOLUTIONS CORPORATION – AT A GLANCE
TABLE 88 COGNIZANT TECHNOLOGY SOLUTIONS CORPORATION – KEY FINANCIAL SUMMARY
TABLE 89 SAP SE – AT A GLANCE
TABLE 90 SAP SE – KEY FINANCIAL SUMMARY
TABLE 91 LIANA TECHNOLOGIES – AT A GLANCE

List of Figures

FIG 1 RESEARCH SCOPE
FIG 2 RESEARCH METHODOLOGY
FIG 3 COUNTRY-WISE SPLIT OF PRIMARY AND SECONDARY RESEARCH
FIG 4 BREAKDOWN OF PRIMARY RESEARCH BY COUNTRY
FIG 5 BREAKDOWN OF PRIMARY RESEARCH BY INDUSTRY PARTICIPANT
FIG 6 BREAKDOWN OF PRIMARY RESEARCH BY COMPANY TYPE
FIG 7 DATA TRIANGULATION APPROACH
FIG 8 MEA MARKETING AUTOMATION SOFTWARE MARKET SUMMARY
FIG 9 VALUE CHAIN ANALYSIS
FIG 10 BARGAINING POWER OF BUYERS
FIG 11 BARGAINING POWER OF SUPPLIERS
FIG 12 INTENSITY OF RIVALRY
FIG 13 THREATS OF NEW ENTRANTS
FIG 14 THREAT OF SUBSTITUTES
FIG 15 MEA MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2024)
FIG 16 MEA MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2024)
FIG 17 MEA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2024)
FIG 18 MEA MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2024)
FIG 19 MEA MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, $M (2014 – 2024)
FIG 20 TURKEY MARKETING AUTOMATION SOFTWARE MARKET SNAPSHOT
FIG 21 TURKEY MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2024)
FIG 22 TURKEY MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2024)
FIG 23 TURKEY MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2024)
FIG 24 TURKEY MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2024)
FIG 25 SAUDI ARABIA MARKETING AUTOMATION SOFTWARE MARKET SNAPSHOT
FIG 26 SAUDI ARABIA MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2024)
FIG 27 SAUDI ARABIA MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2024)
FIG 28 SAUDI ARABIA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2024)
FIG 29 SAUDI ARABIA MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2024)
FIG 30 U.A.E. MARKETING AUTOMATION SOFTWARE MARKET SNAPSHOT
FIG 31 U.A.E. MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2024)
FIG 32 U.A.E. MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2024)
FIG 33 U.A.E. MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2024)
FIG 34 U.A.E. MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2024)
FIG 35 NIGERIA MARKETING AUTOMATION SOFTWARE MARKET SNAPSHOT
FIG 36 NIGERIA MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2024)
FIG 37 NIGERIA MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2024)
FIG 38 NIGERIA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2024)
FIG 39 NIGERIA MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2024)
FIG 40 SOUTH AFRICA MARKETING AUTOMATION SOFTWARE MARKET SNAPSHOT
FIG 41 SOUTH AFRICA MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2024)
FIG 42 SOUTH AFRICA MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2024)
FIG 43 SOUTH AFRICA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2024)
FIG 44 SOUTH AFRICA MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2024)
FIG 45 EGYPT MARKETING AUTOMATION SOFTWARE MARKET SNAPSHOT
FIG 46 EGYPT MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2024)
FIG 47 EGYPT MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2024)
FIG 48 EGYPT MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2024)
FIG 49 EGYPT MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2024)
FIG 50 REST OF MEA MARKETING AUTOMATION SOFTWARE MARKET SNAPSHOT
FIG 51 REST OF MEA MARKETING AUTOMATION SOFTWARE MARKET, BY SOLUTION, $M (2014 – 2024)
FIG 52 REST OF MEA MARKETING AUTOMATION SOFTWARE MARKET, BY ENTERPRISE SIZE, $M (2014 – 2024)
FIG 53 REST OF MEA MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE, $M (2014 – 2024)
FIG 54 REST OF MEA MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY, $M (2014 – 2024)
FIG 55 MEA MARKETING AUTOMATION SOFTWARE MARKET SHARE OF KEY PLAYERS
FIG 56 RECENT ACTIVITIES OF KEY PLAYERS
FIG 57 ORACLE CORPORATION – REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2018)
FIG 58 SWOT ANALYSIS OF ORACLE CORPORATION
FIG 59 IBM CORPORATION – REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2017)
FIG 60 SWOT ANALYSIS OF IBM CORPORATION
FIG 61 ADOBE SYSTEMS INCORPORATED – REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2017)
FIG 62 SWOT ANALYSIS OF ADOBE SYSTEMS INCORPORATED
FIG 63 SALESFORCE.COM, INC – REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2018)
FIG 64 SWOT ANALYSIS OF SALESFORCE.COM, INC
FIG 65 HUBSPOT, INC – REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2017
FIG 66 TERADATA CORPORATION – REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2017
FIG 67 SWOT ANALYSIS OF TERADATA CORPORATION
FIG 68 SWOT ANALYSIS OF SAS INSTITUTE INC.
FIG 69 COGNIZANT TECHNOLOGY SOLUTIONS CORPORATION– REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2017)
FIG 70 SWOT ANALYSIS OF COGNIZANT TECHNOLOGY SOLUTIONS CORPORATION
FIG 71 SAP SE – REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2017)
FIG 72 SWOT ANALYSIS OF SAP SE