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Opportunities in the Western Europe Make-Up Sector: Analysis of opportunities offered by high-growth economies

  • ID: 4760230
  • Report
  • Region: Europe, Western Europe
  • 98 pages
  • GlobalData
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FEATURED COMPANIES

  • Avon Products, Inc.
  • Chanel S.A.
  • Cosnova Gmbh
  • Coty, Inc.
  • L’Oréal S.A.
  • Revlon, Inc
  • MORE
Opportunities in the Western Europe Make-Up Sector: Analysis of opportunities offered by high-growth economies

Summary

The Western European make-up sector was valued at US$11,438.6 million in 2018 and is forecast to reach US$13,475.3 million by 2023, growing at a CAGR of 3.3% during 2018-2023. Eye make-up was the largest category in Western Europe, with total value sales of US$3,967.4 million in 2018. Meanwhile, face make-up, the second-largest category, registered total value sales of US$3,951.3 million. With a projected CAGR of 3.7% during 2018-2023, the nail make-up category is set to record the fastest growth among all make-up categories in Western Europe.

The UK, Sweden, Belgium, and Germany were identified as high-potential countries for make-up in the region. The UK is expected to grow the fastest in value terms during 2018-2023, while Belgium is forecast to lead growth in volume terms. The Western European make-up sector is fragmented, with the top five brands - Maybelline, L'Oréal Paris, Rimmel, Max Factor, and Lancôme - accounting for a combined value share of 34.6% in 2018. Private label brands acounted for a 6% share of total value sales in the same year.

Health & beauty stores led sales in 2018 with a total value share of 27.3%. Hypermarkets & supermarkets and drugstores & pharmacies are the other leading distribution channels, with value shares of 19.7% and 16.1%, respectively, in the same year. Rigid plastics accounted for the largest share of pack material in the Western European make-up sector, with a volume share of 73.5% in 2018. Specialty container, screw top, and carton - folding are the leading pack type, closure type, and outer type, respectively.

The report "Opportunities in the Western Europe Make-Up Sector", brings together multiple data sources to provide a comprehensive overview of the region's make-up sector. It includes market overview, high growth country analysis, top brands, key distribution channels, packaging formats and case studies.

Companies mentioned: L’Oréal S.A., Coty, Inc., The Estée Lauder Companies Inc. , LVMH Moet Hennessy - Louis Vuitton, Cosnova Gmbh, Chanel S.A., Walgreens Boots Alliance, Inc., Yves Rocher International, Avon Products, Inc., Revlon Inc.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Western European make-up sector. It includes analysis on the following -
  • Sector overview: provides an overview of the sector size, value, and volume growth analysis, across regions.
  • Change in consumption: analysis on the shift in consumption of make-up by categories across the key countries in the Western Europe region.
  • High-potential countries: provides risk-reward analysis of top four high-potential countries in the Western Europe region based on market assessment, economic development, socio-demographics and governance indicators, and technological infrastructure.
  • Country analysis: provides deep-dive analysis of four high-potential countries covering value growth during 2018-2023, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region.
  • Brand analysis: provides an overview of leading brands in the Western Europe region, besides analyzing the growth of private labels in the region.
  • Key distribution channels: provides analysis on the leading distribution channels for make-up across the key countries in the Western Europe region, in 2018. It covers five distribution channels: hypermarkets & supermarkets, health & beauty stores, department stores, convenience stores, eretailers, and others, which includes dollar stores, variety stores & general merchandise retailers, department stores, and vending machines.
  • Preferred packaging formats: the report provides percentage share (in 2018) and growth analysis (during 2013-2023) for various pack materials, pack types, closures, and primary outer types based on the volume sales (by pack units) of make-up.
Reasons to Buy
  • Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Avon Products, Inc.
  • Chanel S.A.
  • Cosnova Gmbh
  • Coty, Inc.
  • L’Oréal S.A.
  • Revlon, Inc
  • MORE
1. Executive summary

2. Market size and growth analysis (regional analysis)
  • Market size analysis - Western Europe compared to other regions
  • Growth analysis by region
  • Growth analysis by country
  • Growth analysis by category
3.Identifying high-potential countries in Western Europe
  • Identifying high-potential countries - methodology
  • High-potential countries
  • Identifying high-potential countries - risk, reward, and opportunity analysis
4. Market size and growth analysis (high-potential countries in Western Europe)
  • High-potential countries in Western Europe - overview
  • Growth contribution analysis by country (1/2)
  • Growth contribution analysis by country (2/2)
  • Share of make-up compared to other cosmetics & toiletries sectors
  • Change in consumption levels by country and make-up categories
  • Per capita consumption analysis
  • Per capita expenditure analysis
5. Country profiles (high-potential countries in Western Europe)
  • The UK
  • Sweden
  • Belgium
  • Germany
6. Success stories
  • Make-up in Western Europe: case studies
7. Company and brand analysis
  • Brand share analysis in the make-up sector
  • Leading companies in Western Europe’s make-up sector
  • Leading brands in Western Europe’s make-up sector
  • Private label penetration in the make-up sector
8. Key distribution channels
  • Leading distribution channels by country
  • Leading distribution channels by category
9. Key packaging formats
  • Growth analysis by key pack material and pack type
  • Growth analysis by closure type and primary outer
10. Challenges and future outlook
  • Key challenges
  • Future outlook
11. Appendix

List of Tables
  • Regional comparison: market size, growth, and per capita analysis, 2018-2023
  • High-potential countries - Western Europe
  • High-potential countries in Western Europe - overview
  • Value share of the make-up sector as a proportion of other cosmetics & toiletries sectors by country, 2018
  • Change in consumption by categories within make-up (value terms), 2018-2023
  • Per capita consumption by category in Western Europe and high-potential countries, 2018
  • Per capita expenditure by category in Western Europe and high-potential countries, 2018
  • The UK, key categories value share, 2018
  • Sweden, key categories value share, 2018
  • Belgium, key categories value share, 2018
  • Germany, key categories value share, 2018
  • Leading brands in the Western Europe make-up sector and categories by value, 2018
  • Leading companies in the make-up sector (excluding others and private label) by value
  • Leading brands in the make-up sector (including private label) by value
  • Private label penetration (in value terms) in the make-up sector, 2018
  • Leading distribution channels in Western Europe by country (by value), 2018
  • Leading distribution channels in Western Europe by category (by value), 2018
List of Figures
  • Annual value growth analysis by region (2018-2023)
  • Annual volume growth analysis by region (2018-2023)
  • Value and volume growth analysis by country (2018-2023)
  • Value and volume growth analysis by categories in Western Europe (2018-2023)
  • Country-level contribution to the growth of eye make-up category in Western Europe, 2018-2023
  • Country-level contribution to the growth of face make-up category in Western Europe, 2018-2023
  • Country-level contribution to the growth of lip make-up category in Western Europe, 2018-2023
  • Country-level contribution to the growth of nail make-up category in Western Europe, 2018-2023
  • The UK make-up - demographic analysis
  • Sweden make-up - demographic analysis
  • Belgium make-up - demographic analysis
  • Germany make-up - demographic analysis
  • Key pack material volume (units) share, 2018, unit volume growth by pack material (2013-2023)
  • Key pack type volume (units) share, 2018, unit volume growth by pack type (2013-2023)
  • Key closure type volume (units) share, 2018, unit volume growth by closure type (2013-2023)
  • Key primary outer volume (units) share, 2018, unit volume growth by outer (2013-2023)
Note: Product cover images may vary from those shown
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  • L’Oréal S.A.
  • Coty, Inc.
  • The Estée Lauder Companies Inc.
  • LVMH Moet Hennessy - Louis Vuitton
  • Cosnova Gmbh
  • Chanel S.A.
  • Walgreens Boots Alliance, Inc.
  • Yves Rocher International
  • Avon Products, Inc.
  • Revlon, Inc
Note: Product cover images may vary from those shown
Order Online - visit: https://www.researchandmarkets.com/reports/4760230
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