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SWOT Analysis: A Simple, Strategic, and Powerful Planning Tool - Webinar

  • ID: 4760510
  • Webinar
  • April 2019
  • Region: Global
  • 90 Minutes
  • Lorman Business Center, Inc.
Discover what a SWOT analysis is, why it is important, when to use it, and how to implement it with your organization and team.

Most organizations surrounded by everchanging environments use strategic efforts to gain competitive advantage and mitigate risks. However, strategic efforts can be weakened without ongoing, continuously improved actions. A SWOT analysis serves as a bridge between strategy development and implementation. This topic provides a step-by-step demonstration on how to get started, facilitate and use a SWOT analysis as a simple, strategic and powerful planning tool. Without the insight and datadriven decisions generated from a SWOT analysis, organizations may feel captured by environmental changes rather than shaping and leading their future.

Learning Objectives
  • You will be able to describe each element of a SWOT analysis.
  • You will be able to discuss internal factors to leverage organizational and product service strengths.
  • You will be able to identify external factors.
  • You will be able to recognize and overcome resistance to change.
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Getting Started With SWOT Analysis
  • What Is a SWOT Analysis?
  • Strengths and Limitations of SWOT Analysis
  • When to Use SWOT Analysis
How to Conduct a SWOT Analysis
  • Pre-Work Activities and Clarifying Roles and Responsibilities
  • Engage Contributing Stakeholders Using Effective Facilitation Skills
  • How to Recognize and Overcome Resistance
  • Integrate Environmental Scan Data and Information for Data-Driven Decisions
How to Use SWOT Analysis
  • Use Data and Insights Generated From a SWOT Analysis
  • Construct Workable Actions
  • Maintain Stakeholder Buy in Through Implementation Practices
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Pamela Robinson, MBA - Financial Voyages, LLC.
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This webinar is designed for supervisors, team leaders, business owners and managers, presidents and vice presidents, CFOs and controllers.
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