Australia Oral Care Market 2019-2025

Market Outlook

After a detailed analysis,this research concludes that the Australia oral care market is expected to grow at a CAGR of 1.19% over the forecast period of 2019-2025.

Oral care products include toothpastes, toothbrushes, mouthwashes/rinses, dental accessories/ancillaries, denture products and dental prosthetic cleaning solutions. The category will continue to be supported by the launch of new and specialised oral care products and also by the growing aging populace. Consumers are willing to pay a premium for the most-reliable oral care products that offer claims of advanced benefits. Moreover, consumers have started shifting towards higher-end products such as electric toothbrushes; and dental procedures like teeth whitening are also on the rise. Such factors have supplemented the growth of Australia’s oral care market.

There is expected to be increasing competition between supermarkets, discount pharmacies and discounters over the forecast period, with price promotions set to hinder value growth. Discount pharmacies are increasing their share of oral care sales, with this channel becoming a one-stop destination for consumer health and beauty and personal care needs.

Competitive Outlook

The noteworthy companies in the market are Colgate-Palmolive, Procter & Gamble, Reckitt Benckiser, Johnson & Johnson and GlaxoSmithKline.

1. Australia Oral Care Market - Summary

2. Australia Oral Care Industry Outlook

2.1. Market Definition
2.2. Market Share Analysis
2.3. Brand Share Analysis
2.4. Pestel Analysis

3. Australia Oral Care Market - Segmentation

3.1. By Category

4. Competitive Landscape

4.1. Colgate-Palmolive
4.2. Procter & Gamble
4.3. Johnson & Johnson
4.4. Reckitt Benckiser
4.5. Glaxosmithkline

5. Research Methodology & Scope

5.1. Research Scope & Deliverables
5.1.1. Objectives of Study
5.1.2. Scope of Study
5.2. Sources of Data
5.2.1. Primary Data Sources
5.2.2. Secondary Data Sources
5.3. Research Methodology
5.3.1. Evaluation of Proposed Market
5.3.2. Identification of Data Sources
5.3.3. Assessment of Market Determinants
5.3.4. Data Collection
5.3.5. Data Validation & Analysis

List of Tables

Table 1: Australia Oral Care Market, 2019-2025, (In $ Million)
Table 2: Market Share Analysis, 2016 & 2017 (In %)
Table 3: Brand Share Analysis, 2016 & 2017 (In %)
Table 4: Australia - Country Snapshot
Table 5: Australia Oral Care Market, By Category, 2019-2025, (In $ Million)
Table 6: Australia Oral Care Market, By Toothbrushes, 2019-2025, (In $ Million)
Table 7: Australia Oral Care Market, By Power Toothbrushes, 2019-2025, (In $ Million)
Table 8: Australia Oral Care Market, By Battery Toothbrushes, 2019-2025, (In $ Million)
Table 9: Australia Oral Care Market, By Electric Toothbrushes, 2019-2025, (In $ Million)

List of Figures

Figure 1: Australia Oral Care Market, 2019-2025, (In $ Million)
Figure 2: Market Share Analysis, 2016 & 2017 (In %)
Figure 3: Brand Share Analysis, 2016 & 2017 (In %)