Growing focus of organizations towards optimizing customer experience to drive the overall growth of commerce cloud market
The global commerce cloud market is expected to grow from USD 8.9 billion in 2019 to USD 27.0 billion by 2024, at a Compound Annual Growth Rate (CAGR) of 24.9% during the forecast period. The commerce cloud market is driven by various factors, such as the growing focus of organizations toward optimizing customer experience, along with the need to improve the operational efficiency of retail processes. However, the skepticism in using cloud-based solutions can hinder the growth of the market.
Services segment to grow at the highest CAGR during the forecast period
With the increasing adoption of commerce cloud solutions, the demand for supporting services is also growing among end-users. Commerce cloud services include training and consulting, integration and deployment, and support and maintenance. Service providers concentrate on delivering dedicated services by understanding customer’s demands and needs. Moreover, these services help implement commerce cloud solutions in a cost-efficient manner to accomplish business objectives within the time frame and budget effectively.
Business-to-Business (B2B) platform segment to hold the largest market share during the forecast period
The B2B commerce cloud caters to the complex purchasing needs of B2B customers. It provides B2B customers with enhanced shopping experience by providing specific pricing and catalogs to the buyers under a unified storefront. It provides features, such as Business-to-Consumer (B2C), such as user experience, account hierarchies, complex pricing, custom catalogs, account management, and flexible purchase and shipping options. Furthermore, the B2B commerce cloud aids in the creation of seamless customer experience across marketing, sales, communities, and services. It also helps manage and preview of site catalog, promotions, merchandising, search, personalization, content, rich media, and recommendations in one single view.
Asia Pacific (APAC) to record the highest growth rate during the forecast period
The commerce cloud market in APAC is expected to witness substantial growth, as Small and Medium-sized Enterprises (SMEs) and large enterprises in the region are rapidly adopting the commerce cloud solutions to expand their customer base and address a larger market. Growing economies in countries like China, Australia, and New Zealand, India, and Japan, provide huge opportunities for the adoption of the commerce cloud solutions and services across different industries. Meanwhile, North America is projected to hold the largest market size during the forecast period.
In-depth interviews were conducted with Chief Executive Officers (CEOs), marketing directors, other innovation and technology directors, and executives from various key organizations operating in the commerce cloud marketplace.
- By company type: Tier 1 – 32%, Tier 2 – 49%, and Tier 3 – 19%
- By designation: C-level Executives – 33%, Directors – 22%, and Others – 45%
- By region: North America–40%, Europe–20%, APAC– 35%, MEA– 3% and Latin America– 2%
Major vendors offering commerce cloud software and services across the globe include, IBM (US), SAP (Germany), Salesforce (US), Apttus (US), Episerver (US), Oracle (US), Magento (US), Shopify (Canada), BigCommerce (US), and Digital River (US), Elastic Path (Canada), VTEX (Brazil), commercetools (Germany), Kibo (US), and Sitecore (India). The study includes an in-depth competitive analysis of these key players in the commerce cloud market, with their company profiles, recent developments, and key market strategies.
Research Coverage
The market study covers the commerce cloud market across segments. The report aims at estimating the commerce cloud market size and future growth potential across different segments, such as component, platform, organization size, application, and region. Furthermore, the report also includes an in-depth competitive analysis of the key players in the market, their strengths and weaknesses, recent developments, and key market strategies.
Key Benefits of Buying the Report
The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall commerce cloud market and the subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to better position their businesses and to plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.
Table of Contents
1 Introduction
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.3.1 Market Segmentation
1.3.2 Regions Covered
1.4 Years Considered for the Study
1.5 Currency Considered
1.6 Stakeholders
2 Research Methodology
2.1 Research Data
2.1.1 Secondary Data
2.1.2 Primary Data
2.1.2.1 Breakup of Primaries’ Profiles
2.1.2.2 Key Industry Insights
2.2 Market Breakup and Data Triangulation
2.3 Market Size Estimation
2.3.1 Top-Down and Bottom-Up Approaches
2.4 Market Forecast
2.5 Competitive Leadership Mapping Research Methodology
2.6 Assumptions for the Study
2.7 Limitations of the Study
3 Executive Summary
4 Premium Insights
4.1 Attractive Growth Opportunities in the Commerce Cloud Market
4.2 Market By Component, 2019
4.3 Market By Service, 2019
4.4 Market By Application, 2019
4.5 Market Investment Scenario, 2019–2024
5 Market Overview and Industry Trends
5.1 Introduction
5.2 Market Dynamics
5.2.1 Drivers
5.2.1.1 Focus of Organizations Toward Optimizing Customer Experience
5.2.1.2 Need to Optimize Operational Efficiencies
5.2.2 Restraints
5.2.2.1 Skepticism in Using Cloud-Based Solutions
5.2.3 Opportunities
5.2.3.1 Growing Instances of Businesses Moving Online
5.2.3.2 Increasing Need to Manage Multiple Storefronts
5.2.4 Challenges
5.2.4.1 Difficulty in Choosing the Right Solution
5.3 Standards and Guidelines for the Commerce Cloud Market
5.3.1 Payment Card Industry Data Security Standard
5.3.2 Health Insurance Portability and Accountability Act
5.3.3 Federal Information Security Management Act
5.3.4 PCI Pin Transaction Security Requirements
5.3.5 International Organization for Standardization 10536
5.3.6 International Standards Organizations 14443
5.3.7 Distributed Management Task Force Standards
5.3.8 Organization for the Advancement of Structured Information Standards
6 Commerce Cloud Market By Component
6.1 Introduction
6.2 Platforms
6.2.1 Business-To-Business
6.2.1.1 Business-To-Business Commerce Cloud to Cater to the Complex Purchasing Needs of Business-To-Business Customers
6.2.2 Business-To-Customer
6.2.2.1 Business-To-Customer Commerce Cloud to Provide a Unified Experience for Customers Shopping on Online or Brick-And-Mortar Stores
6.3 Services
6.3.1 Training and Consulting
6.3.1.1 Focus on Selecting the Right Commerce Cloud Solution to Drive the Adoption of Training and Consulting Services
6.3.2 Integration and Deployment
6.3.2.1 Growing Need to Seamlessly Integrate Native Enterprise Applications With Commerce Cloud Solutions to Drive the Integration and Deployment Services
6.3.3 Support and Maintenance
6.3.3.1 Focus on the Smooth Functioning of Online Business to Drive the Adoption of Commerce Cloud Support and Maintenance Services
7 Commerce Cloud Market By Organization Size
7.1 Introduction
7.2 Small and Medium-Sized Businesses
7.2.1 Growing Potential of Commerce Cloud to Drive the Adoption By Small and Medium-Sized Businesses
7.3 Large Enterprises
7.3.1 Large Enterprises to Deploy Commerce Cloud Platforms to Effectively Execute Trading Strategies
8 Commerce Cloud Market By Application
8.1 Introduction
8.2 Electronics, Furniture, and Bookstores
8.2.1 Growing Need for Reliable and Robust Ecommerce Platform to Drive the Adoption of Commerce Cloud Platforms
8.3 Grocery and Pharmaceutical
8.3.1 Ease in Integrating Various Stakeholders in a Supply Chain to Drive the Adoption of Commerce Cloud
8.4 Automotive
8.4.1 Ability to Ease Inventory Management to Boost the Adoption of Commerce Cloud in the Automotive Sector
8.5 Fashion and Apparel
8.5.1 Ability to Reach Out to a Larger Clientele to Drive the Adoption of Commerce Cloud in Fashion and Apparel Industry
8.6 Quick Service Restaurants
8.6.1 Commerce Cloud to Provide a Competitive Advantage By Catering to Specific and Unique Functional Requirements of Quick Service Restaurants
8.7 Travel and Hospitality
8.7.1 Commerce Cloud Solutions Cater to the Seasonal Demand for Travel and Hospitality and Enable Reduced Capital and Operational Expenditure
8.8 Beauty and Cosmetics
8.8.1 Commerce Cloud to Enhance the Consumer Experience By Providing Personalized Product Suggestions Based on Consumer Demographics, Location, and Lifestyle
9 Commerce Cloud Market By Region
9.1 Introduction
9.2 North America
9.2.1 United States
9.2.1.1 Growing Integration of AI With Commerce Cloud to Fuel the Demand for Commerce Cloud in the US
9.2.2 Canada
9.2.2.1 Increase in AI-Based Investments and Research Activities to Drive the Market in Canada
9.3 Europe
9.3.1 United Kingdom
9.3.1.1 Growing Demand for Commerce Cloud Platforms and Solutions to Create Seamless Experience in the UK
9.3.2 Germany
9.3.2.1 Increasing Adoption of Commerce Cloud Solutions to Drive the Market in Germany
9.3.3 France
9.3.3.1 Heavy Capital Inflow From Various Investors to Drive the Market in France
9.3.4 Rest of Europe
9.4 Asia Pacific
9.4.1 China
9.4.1.1 Commerce Cloud Helps Brands to Understand Their Customers’ Behavior at Every Stage
9.4.2 Japan
9.4.2.1 Systematic Approach Toward Commerce Cloud Help Commerce Cloud Platforms and Solutions Providers Enhance Customer Experience in Japan
9.4.3 South Korea
9.4.3.1 Increasing Investments for Developing It Infrastructure to Result in Driving the Market in South Korea
9.4.4 Rest of Asia Pacific
9.5 Middle East and Africa
9.5.1 United Arab Emirates
9.5.1.1 Commerce Cloud Platforms and Solutions are Utilized to Generate More Awareness About Products and Services Among the Customers
9.5.2 Kingdom of Saudi Arabia
9.5.2.1 Business Centers With Dynamic and Diversified Economy to Lead the Growth of the Market
9.5.3 South Africa
9.5.3.1 Number of Digital Initiatives and use of Advanced Digital Technologies to Increase in South Africa
9.5.4 Rest of Middle East and Africa
9.6 Latin America
9.6.1 Brazil
9.6.1.1 Brazil to Witness a Higher Growth Rate in the Commerce Cloud Market in Coming Years
9.6.2 Mexico
9.6.2.1 Growing Steps Toward Adopting Commerce Cloud Platforms in Mexico to Enhance Customer Experience
9.6.3 Rest of Latin America
10 Competitive Landscape
10.1 Overview
10.2 Competitive Scenario
10.2.1 New Product/Solution Launches and Product Enhancements
10.2.2 Business Expansions
10.2.3 Acquisitions
10.2.4 Partnerships and Agreements
10.3 Competitive Leadership Mapping
10.3.1 Visionary Leaders
10.3.2 Innovators
10.3.3 Dynamic Differentiators
10.3.4 Emerging Companies
11 Company Profiles
11.1 Introduction
(Business Overview, Solutions and Services Offered, Recent Developments, SWOT Analysis, and MnM View)*
11.2 IBM
11.3 SAP
11.4 Salesforce
11.5 Apttus
11.6 Episerver
11.7 Oracle
11.8 Magento
11.9 Shopify
11.10 BigCommerce
11.11 Digital River
11.12 Elastic Path
11.13 VTEX
11.14 Commercetools
11.15 Kibo
11.16 Sitecore
*Details on Business Overview, Solutions and Services Offered, Recent Developments, SWOT Analysis, and MnM View Might Not be Captured in Case of Unlisted Companies.
12 Appendix
12.1 Experts Insights
12.2 Discussion Guide
12.3 Knowledge Store: Publisher's Subscription Portal
12.4 Available Customizations
12.5 Related Reports
12.6 Author Details
List of Tables
Table 1 United States Dollar Exchange Rate, 2016–2018
Table 2 Factor Analysis
Table 3 Commerce Cloud Market Size, By Component, 2017–2024 (USD Million)
Table 4 Business-To-Business Market Size, By Region, 2017–2024 (USD Million)
Table 5 Business-To-Customer Market Size, By Region, 2017–2024 (USD Million)
Table 6 Market Size By Service, 2017–2024 (USD Million)
Table 7 Training and Consulting Market Size, By Region, 2017–2024 (USD Million)
Table 8 Integration and Deployment Market Size, By Region, 2017–2024 (USD Million)
Table 9 Support and Maintenance Market Size, By Region, 2017–2024 (USD Million)
Table 10 Market Size By Organization Size, 2017–2024 (USD Million)
Table 11 Small and Medium-Sized Businesses: Market Size By Region, 2017–2024 (USD Million)
Table 12 Large Enterprises: Market Size By Region, 2017–2024 (USD Million)
Table 13 Commerce Cloud Market Size, By Application, 2017–2024 (USD Million)
Table 14 Electronics, Furniture, and Bookstores: Market Size By Region, 2017–2024 (USD Million)
Table 15 Grocery and Pharmaceutical: Market Size By Region, 2017–2024 (USD Million)
Table 16 Automotive: Market Size By Region, 2017–2024 (USD Million)
Table 17 Fashion and Apparel: Market Size By Region, 2017–2024 (USD Million)
Table 18 Quick Service Restaurants: Market Size By Region, 2017–2024 (USD Million)
Table 19 Travel and Hospitality: Market Size By Region, 2017–2024 (USD Million)
Table 20 Beauty and Cosmetics: Market Size By Region, 2017–2024 (USD Million)
Table 21 Commerce Cloud Market Size, By Region, 2017–2024 (USD Million)
Table 22 North America: Market Size By Component, 2017–2024 (USD Million)
Table 23 North America: Market Size By Platform, 2017–2024 (USD Million)
Table 24 North America: Market Size By Service, 2017–2024 (USD Million)
Table 25 North America: Market Size By Organization Size, 2017–2024 (USD Million)
Table 26 North America: Market Size By Application, 2017–2024 (USD Million)
Table 27 North America: Market Size By Country, 2017–2024 (USD Million)
Table 28 Europe: Commerce Cloud Market Size, By Component, 2017–2024 (USD Million)
Table 29 Europe: Market Size By Platform, 2017–2024 (USD Million)
Table 30 Europe: Market Size By Service, 2017–2024 (USD Million)
Table 31 Europe: Market Size By Organization Size, 2017–2024 (USD Million)
Table 32 Europe: Market Size By Application, 2017–2024 (USD Million)
Table 33 Europe: Market Size By Country, 2017–2024 (USD Million)
Table 34 Asia Pacific: Commerce Cloud Market Size, By Component, 2017–2024 (USD Million)
Table 35 Asia Pacific: Market Size By Platform, 2017–2024 (USD Million)
Table 36 Asia Pacific: Market Size By Service, 2017–2024 (USD Million)
Table 37 Asia Pacific: Market Size By Organization Size, 2017–2024 (USD Million)
Table 38 Asia Pacific: Market Size By Application, 2017–2024 (USD Million)
Table 39 Asia Pacific: Market Size By Country, 2017–2024 (USD Million)
Table 40 Middle East and Africa: Commerce Cloud Market Size, By Component, 2017–2024 (USD Million)
Table 41 Middle East and Africa: Market Size By Platform, 2017–2024 (USD Million)
Table 42 Middle East and Africa: Market Size By Service, 2017–2024 (USD Million)
Table 43 Middle East and Africa: Market Size By Organization Size, 2017–2024 (USD Million)
Table 44 Middle East and Africa: Market Size By Application, 2017–2024 (USD Million)
Table 45 Middle East and Africa: Market Size By Country, 2017–2024 (USD Million)
Table 46 Latin America: Commerce Cloud Market Size, By Component, 2017–2024 (USD Million)
Table 47 Latin America: Market Size By Platform, 2017–2024 (USD Million)
Table 48 Latin America: Market Size By Service, 2017–2024 (USD Million)
Table 49 Latin America: Market Size By Organization Size, 2017–2024 (USD Million)
Table 50 Latin America: Market Size By Application, 2017–2024 (USD Million)
Table 51 Latin America: Market Size By Country, 2017–2024 (USD Million)
Table 52 New Product/Solution Launches and Product Enhancements, 2017–2019
Table 53 Business Expansions, 2017–2019
Table 54 Acquisitions, 2017–2019
Table 55 Partnerships and Agreements, 2017–2019
List of Figures
Figure 1 Commerce Cloud Market: Research Design
Figure 2 Market Top-Down and Bottom-Up Approaches
Figure 3 Commerce Cloud Microquadrant: Criteria Weightage
Figure 4 Global Commerce Cloud Market Size, 2017–2024 (USD Million)
Figure 5 Segments With the Highest CAGR in the Market
Figure 6 North America to Account for the Highest Market Share in 2019
Figure 7 Various Benefits of Commerce Cloud to Drive Its Adoption Among Companies Across Applications
Figure 8 Platforms Segment to Have a Higher Market Share in 2019
Figure 9 Training and Consulting Services to Hold the Largest Market Size in 2019
Figure 10 Grocery and Pharmaceutical Application to Hold the Largest Market Size in 2019
Figure 11 Asia Pacific to Emerge as the Best Market for Investment Over the Next 5 Years
Figure 12 Drivers, Restraints, Opportunities, and Challenges: Commerce Cloud Market
Figure 13 Services Segment to Record a Higher CAGR During the Forecast Period
Figure 14 Business-To-Business Segment to Record a Higher CAGR During the Forecast Period
Figure 15 Support and Maintenance Segment to Grow at the Highest CAGR During the Forecast Period
Figure 16 Small and Medium-Sized Businesses to Grow at a Higher CAGR During the Forecast Period
Figure 17 Beauty and Cosmetics Segment to Grow at the Highest CAGR During the Forecast Period
Figure 18 North America to Hold the Largest Market Size During the Forecast Period
Figure 19 South Korea to Register the Highest CAGR During the Forecast Period
Figure 20 North America: Market Snapshot
Figure 21 Asia Pacific: Market Snapshot
Figure 22 Key Developments By the Leading Players in the Commerce Cloud Market, 2017–2019
Figure 23 Commerce Cloud Market (Global), Competitive Leadership Mapping, 2018
Figure 24 IBM: Company Snapshot
Figure 25 IBM: SWOT Analysis
Figure 26 SAP: Company Snapshot
Figure 27 SAP: SWOT Analysis
Figure 28 Salesforce: Company Snapshot
Figure 29 Salesforce: SWOT Analysis
Figure 30 Oracle: Company Snapshot
Figure 31 Oracle: SWOT Analysis
Figure 32 Magento: SWOT Analysis
Figure 33 Shopify: Company Snapshot
Samples
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Executive Summary
Companies Mentioned
- Apttus
- BigCommerce
- Commercetools
- Digital River
- Elastic Path
- Episerver
- IBM
- Kibo
- Magento
- Oracle
- SAP
- Salesforce
- Shopify
- Sitecore
- VTEX
Methodology
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 118 |
| Published | July 2019 |
| Forecast Period | 2019 - 2024 |
| Estimated Market Value ( USD | $ 8.9 billion |
| Forecasted Market Value ( USD | $ 27 billion |
| Compound Annual Growth Rate | 24.9% |
| Regions Covered | Global |
| No. of Companies Mentioned | 15 |
