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United States Hair Care Market 2019-2025

  • ID: 4828070
  • Report
  • August 2019
  • Region: United States
  • 55 pages
  • Triton Market Research

FEATURED COMPANIES

  • Estée Lauder Cos., Inc.
  • John Paul Mitchell
  • L’Oréal Usa, Inc.
  • Procter & Gamble, Co.
  • Unilever Home
  • Vogue International
Market Outlook

The market for hair care in the United States is projected to expand with 1.14% of CAGR in the forecasting period of 2019-2025. The “ethnic hair care” category in the US is going through a massive shift. The sales of relaxants have been steeply declining, due to Afro-American women favoring a more natural look. However, shampoos, conditioners and styling products aimed at Afro-Americans are witnessing a boost in sales. Some brands have begun to stop marketing “ethnic hair care” as a separate category entirely and are moving towards targeting specific hair needs, as the category has become increasingly complicated due to a rise in the Hispanic, Asian and multiracial populations, all of whom have specific hair care needs of their own.

L’Oréal USA in particular, is focusing heavily on this area, having recently founded a new multi-cultural beauty division. Moreover, with the aging of the baby-boomer generation, demand has risen for products which can treat thinning hair. Popular ingredients to threat thinning hair include amino acids and keratin, both of which can be removed by washing with regular shampoo. Scalp health is also a benefit that an increasing number of consumers are looking for in their hair care products, sometimes creating a blurred line between hair and skin care.

Competitive Outlook

The leading companies in the United States hair care market are Vogue International, Estée Lauder Cos., Inc., John Paul Mitchell, Unilever Home, Procter & Gamble Co. and L’oréal USA, Inc.
Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Estée Lauder Cos., Inc.
  • John Paul Mitchell
  • L’Oréal Usa, Inc.
  • Procter & Gamble, Co.
  • Unilever Home
  • Vogue International
1. United States Hair Care Market - Summary

2. United States Hair Care Industry Outlook
2.1. Market Definition
2.2. Pestel Analysis
2.2.1. Political
2.2.2. Economical
2.2.3. Social
2.2.4. Technological
2.2.5. Legal
2.2.6. Environmental
2.3. Market Share Outlook
2.4. Market Trends
2.5. Value Chain Analysis
2.6. Market Attractiveness Index

3. United States Hair Care Market - Segmentation
3.1. by Components (2-In-1 Products, Colorants, Conditioners, Hair Loss Treatments, Perms & Relaxants, Salon Hair Care, Shampoos, Styling Agents and Other Components)
3.2. by Distribution Channel (Hypermarkets/Retail Chains, E-Commerce, Specialty Stores, Pharmacies, Salons and Other Distribution Channels)

4. Competitive Landscape
4.1. L’Oréal Usa, Inc.
4.2. Procter & Gamble, Co.
4.3. Unilever Home
4.4. John Paul Mitchell
4.5. Estée Lauder Cos., Inc.
4.6. Vogue International

5. Research Methodology & Scope
5.1. Research Scope & Deliverables
5.1.1. Objectives of Study
5.1.2. Scope of Study
5.2. Sources of Data
5.2.1. Primary Data Sources
5.2.2. Secondary Data Sources
5.3. Research Methodology
5.3.1. Evaluation of Proposed Market
5.3.2. Identification of Data Sources
5.3.3. Assessment of Market Determinants
5.3.4. Data Collection
5.3.5. Data Validation & Analysis

List of Tables
Table 1 United States Hair Care Market 2019-2025 ($ Million)
Table 2 United States - Country Snapshot
Table 3 Market Share Outlook of Key Players 2017 & 2018 (%)
Table 4 United States Hair Care Market by Components 2019-2025 ($ Million)
Table 5 United States Hair Care Market by Distribution Channel 2019-2025 ($ Million)

List of Figures
Figure 1 United States Hair Care Market 2019-2025 ($ Million)
Figure 2 Market Share Outlook of Key Players 2017 & 2018 (%)
Figure 3 Value Chain Analysis of Hair Care Market
Figure 4 Market Attractiveness Index
Figure 5 United States Hair Care Market by Components 2019-2025 ($ Million)
Figure 6 United States Hair Care Market by Distribution Channel 2019-2025 ($ Million)
Note: Product cover images may vary from those shown
  • L’Oréal Usa, Inc.
  • Procter & Gamble, Co.
  • Unilever Home
  • John Paul Mitchell
  • Estée Lauder Cos., Inc.
  • Vogue International
Note: Product cover images may vary from those shown

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