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Global Social Media Analytics Market 2019 - 2025

  • ID: 4841489
  • Report
  • Region: Global
  • Orion Market Research Private Limited
UP TO OFF
until Dec 31st 2019
1 of 3

FEATURED COMPANIES

  • Adobe Systems, Inc.
  • Cision, Ltd.
  • Frrole, Inc.
  • IBM Corp.
  • Oracle Corp.
  • SAS Institute, Inc.
  • MORE
Global Social Media Analytics Market Size, Share, Market Intelligence, Company Profiles, Market Trends, Growth, Strategy, Research and Analysis Report by Deployment Model (On-Demand and On-Premise), by Application (Customer Experience Management, Sales And Marketing Management, Risk Management, Competitive Intelligence, and Fraud Detection, Public Safety and Law Enforcement, Others) by End-User (Media & Entertainment, Travel & Hospitality, IT & Telecom, Retail, and Others) and Forecast 2019-2025.

Social media analytics refers to the gathering of data from social media sites and analyzing the data using analytics tools. These gathered and analyzed data can benefit different business fields by increasing revenue, reducing customer service costs, and improving products or services portfolio. The global social media analytics market is expected to grow with a considerable CAGR during the forecast period (2019-2025). Increase in a number of social media users has led to the adoption of social media analytics tools across the globe which is expected to contribute to the growth of the market. Also, SMEs (small-to-medium enterprise) is increasingly adopting analytics tools owing to availability of specifically designed and cheaper tools. Moreover, many organizations are shifting to the cloud-based analytical tools which are expected to result in the significant growth of the market.

The global social media analytics market is segmented by mode of deployment, application, and end-user. On the basis of application, the market is further segmented into customer experience management, sales, and marketing management, risk management, competitive intelligence, and fraud detection, public safety, and law enforcement and others. On the basis of mode of deployment, on-demand, and on-premise deployment. On the basis of end-user, the market is segmented into media & entertainment, travel & hospitality, IT & telecom, retail, and others (BFSI and healthcare). The global social media analytics market has segmented on the basis of the region including North America, Europe, Asia-Pacific, and Rest of the World (RoW). North America is expected to hold significant market share owing to the large adoption by SMEs and huge investments in the analytics market. Asia-Pacific is estimated to grow at a high rate attributed to increasing adoption of the social media industry in the region. There is a large number of market players working in the social media analytics market are Oracle Corp., Adobe Systems, Inc., IBM Corp., Netbase Solutions, Inc., Hootsuite Media, Inc., SAP SE, SAS Institute, Inc., Google, LLC, and Salesforce.com, Inc.

Research Methodology

The market study of the global social media analytics market is incorporated by extensive primary and secondary research. Secondary research has been conducted to refine the available data to break down the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior and macroeconomic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings the authenticity of our reports.

Secondary Sources Include:
  • Financial reports of companies involved in the market
  • Authentic public databases
  • Whitepapers, research-papers and news blogs
  • Company websites and their product catalog
The report is intended to service providers and distributors, social media analytics application builders, and independent software vendors (ISVs), enterprises for overall market analysis, and competitive analysis. The report provides an in-depth analysis of pricing, market size, intended quality of the product preferred by consumers. The report will serve as a source for 360-degree analysis of the market thoroughly delivering insights into the market for better business decisions.

Market Segmentation:
1. Global Social Media Analytics Market Research and Analysis by Mode of Deployment
2. Global Social Media Analytics Market Research and Analysis by Application
3. Global Social Media Analytics Market Research and Analysis by End-User

The Report Covers:
  • Comprehensive research methodology of the global social media analytics market.
  • This report also includes a detailed and extensive market overview with key analyst insights.
  • An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
  • Insights about market determinants which are stimulating the global social media analytics market.
  • Detailed and extensive market segments with regional distribution of forecast revenues.
  • Extensive profiles and recent developments of market players
Note: Product cover images may vary from those shown
2 of 3

FEATURED COMPANIES

  • Adobe Systems, Inc.
  • Cision, Ltd.
  • Frrole, Inc.
  • IBM Corp.
  • Oracle Corp.
  • SAS Institute, Inc.
  • MORE
1. Report Summary
1.1. Research Methods and Tools
1.2. Market Breakdown
1.2.1. By Segments
1.2.2. By Geography
1.2.3. By Stakeholders

2. Market Overview and Insights
2.1. Definition
2.2. Analyst Insight & Current Market Trends
2.2.1. Key Findings
2.2.2. Recommendations
2.2.3. Conclusion
2.3. Rules & Regulations

3. Competitive Landscape
3.1. Competitive Dashboard
3.2. Key Strategy Analysis
3.3. Key Company Analysis
3.3.1. IBM Corp.
3.3.1.1. Overview
3.3.1.2. Financial Analysis
3.3.1.3. SWOT Analysis
3.3.1.4. Recent Developments
3.3.2. Oracle Corp
3.3.2.1. Overview
3.3.2.2. Financial Analysis
3.3.2.3. SWOT Analysis
3.3.2.4. Recent Developments
3.3.3. Google, LLC
3.3.3.1. Overview
3.3.3.2. Financial Analysis
3.3.3.3. SWOT Analysis
3.3.3.4. Recent Developments
3.3.4. SAS Institute, Inc.
3.3.4.1. Overview
3.3.4.2. Financial Analysis
3.3.4.3. SWOT Analysis
3.3.4.4. Recent Developments
3.3.5. Salesforce.com, Inc.
3.3.5.1. Overview
3.3.5.2. Financial Analysis
3.3.5.3. SWOT Analysis
3.3.5.4. Recent Developments

4. Market Determinants
4.1. Motivators
4.2. Restraints
4.3. Opportunities

5. Market Segmentation
5.1. Global Social Media Analytics Market by Application
5.1.1. Sales and Marketing Management
5.1.2. Customer Experience Management
5.1.3. Competitive Intelligence
5.1.4. Risk Management and Fraud Detection
5.1.5. Public Safety and Law Enforcement
5.1.6. Others
5.2. Global Social Media Analytics Market by Mode of Deployment
5.2.1. On-Demand
5.2.2. On-Premise
5.3. Global Social Media Analytics Market by End-User
5.3.1. Media & Entertainment
5.3.2. Travel & Hospitality
5.3.3. IT & Telecom
5.3.4. Retail
5.3.5. Others (BFSI, healthcare)

6. Regional Analysis
6.1. North America
6.1.1. US
6.1.2. Canada
6.2. Europe
6.2.1. UK
6.2.2. Germany
6.2.3. Italy
6.2.4. Spain
6.2.5. France
6.2.6. Rest of Europe
6.3. Asia-Pacific
6.3.1. China
6.3.2. India
6.3.3. Japan
6.3.4. Rest of Asia-Pacific
6.4. Rest of the World

7. Company Profiles
7.1. Adobe Systems, Inc.
7.2. Audiense, Ltd.
7.3. Brand24 Global, Inc.
7.4. Brandwatch (Runtime Collective, Ltd.)
7.5. Buffer, Inc.
7.6. Cision, Ltd.
7.7. Clarabridge, Inc.
7.8. Cyfe, Inc.
7.9. Facebook, Inc.
7.10. Followerwonk (QuestRight LLC)
7.11. Frrole, Inc.
7.12. Germinait Solutions Pvt. Ltd.
7.13. GoodData Corp
7.14. Google, LLC
7.15. Hootsuite Media, Inc.
7.16. IBM Corp.
7.17. Infinite analytics, Inc.
7.18. MavSocial (Maventus Group Inc.)
7.19. Meltwater Social
7.20. NetBase Solutions, Inc.
7.21. Oracle Corp.
7.22. Prudence Analytics and Software Solutions Pvt. Ltd.
7.23. Quintly, Inc.
7.24. Salesforce.com, Inc.
7.25. SAP SE
7.26. SAS Institute, Inc.
7.27. Simplify360 Pvt. Ltd.
7.28. Socialbakers A.S.
7.29. Socialert.net
7.30. Sprout Social, Inc.
7.31. SumAll, LLC
7.32. Topsy, Inc.
7.33. Twitter, Inc.
Note: Product cover images may vary from those shown
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  • Adobe Systems, Inc.
  • Audiense, Ltd.
  • Brand24 Global, Inc.
  • Brandwatch (Runtime Collective, Ltd.)
  • Buffer, Inc.
  • Cision, Ltd.
  • Clarabridge, Inc.
  • Cyfe, Inc.
  • Facebook, Inc.
  • Followerwonk (QuestRight LLC)
  • Frrole, Inc.
  • Germinait Solutions Pvt. Ltd.
  • GoodData Corp
  • Google, LLC
  • Hootsuite Media, Inc.
  • IBM Corp.
  • Infinite analytics, Inc.
  • MavSocial (Maventus Group Inc.)
  • Meltwater Social
  • NetBase Solutions, Inc.
  • Oracle Corp.
  • Prudence Analytics and Software Solutions Pvt. Ltd.
  • Quintly, Inc.
  • Salesforce.com, Inc.
  • SAP SE
  • SAS Institute, Inc.
  • Simplify360 Pvt. Ltd.
  • Socialbakers A.S.
  • Socialert.net
  • Sprout Social, Inc.
  • SumAll, LLC
  • Topsy, Inc.
  • Twitter, Inc.
Note: Product cover images may vary from those shown
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