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North America 2019 Local Advertiser Survey

  • ID: 4844661
  • Report
  • Region: United States
  • 25 Pages
  • Borrell Associates Inc
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Our annual survey is fielded from April through July and is the largest of its kind in North America. Thousands of local marketers complete more than 35 questions, yielding unique insights about the current and future marketing plans.

Topics include:

  • Ad budget by media type
  • Future plans
  • Best source of leads
  • Use of digital video
  • Feedback on media reps
  • Social media use
Note: Product cover images may vary from those shown
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  • Highlights
  • About the Survey
  • Respondent Business Profile
  • Advertising Expenditures
  • Advertising Clarity
  • In Their Own Voices
  • Advertising Types Purchased
  • Ad-Budget Outlook
  • Bundling With Digital Media
  • Ad-Spending Outlook
  • What Influences Buying?
  • In Their Own Voices
  • Best Source of New Customers
  • Social Media Usage
  • Tv Advertising Buyers
  • Streaming Video Advertising
  • Radio & Audio Advertising
  • Targeted Advertising
  • Ad Buyers’ Suggestions
  • One Last Suggestion
  • Author's Take
Note: Product cover images may vary from those shown
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