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Winning in a More Competitive India

  • ID: 4846266
  • Country Profile
  • Region: India
  • 31 pages
  • DuckerFrontier
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Overview
As the Indian economy becomes an important growth driver for many multinationals' emerging-markets portfolios, executives are beginning to face fierce competitive pressures, limiting their ability to achieve the ambitious growth targets laid out- There are four primary factors leading to intense competition in India: the rising number of new market entrants, higher levels of sophistication among local players, shifts in MNCs' focus segments, and increasingly restrictive government policy measures- As a result, MNCs need to adopt a strategic approach to differentiating themselves from competitors in this rapidly evolving market- Executives should use the Four P's framework and 10 tactics provided in this report to create an edge over their competition and succeed in the Indian market.

What you will learn
  • A strategic framework to enhance competitiveness
  • Tactics to outperform competitors in the Indian market
  • Actions for multinationals to take to win in the region
What you will receive
  • Immediate access to the 31-page PDF report
  • Exclusive email updates covering emerging markets business topics
  • Special discounts on future report purchases
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Executive Summary

India's Competitive Landscape
  • Competitive Pressures Are Increasing
  • Understanding Competitive Forces is Critical
  • Factor 1: New, Particularly Chinese, Entrants
  • Factor 2: Increasing Local Sophistication
  • Factor 3: New Customer Segments to Serve
  • Factor 4: Government Policy and Regulation
Strategic Framework to Enhance Competitiveness
  • The author's Strategic Framework: The Four P's
  • The Four P's: Tactics
Tactics to Outperform Competitors
  • Tactics to Outperform Competitors
  • Tactics: Market Positioning
  • Tactic 1: Position Brands as Value-For-Money
  • Tactic 2: Differentiate Service in Rural India
  • Tactic 3: Analyze Elements of Customer Value
  • Tactics: Product Localization
  • Tactic 4: Make In India For India
  • Tactic 5: Consider a Modularization Approach
  • Tactics: Local Partnerships
  • Tactic 6: Collaborate to Create Demand
  • Tactic 7: Consider Strategic Relationships
  • Tactic 8: Partner for Part of the Portfolio
  • Tactics: Operational Efficiency
  • Tactic 9: Rationalize Distribution Networks
  • Tactic 10: Shift Focus to Supply from Price
Note: Product cover images may vary from those shown
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