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EMEA Regional Leadership Briefing

  • ID: 4846308
  • Country Profile
  • Region: EMEA
  • 15 pages
  • DuckerFrontier
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Plenty of opportunities exist across Europe, the Middle East, and Africa in Q4 2019, particularly in segments tied to consumers. However, global trade uncertainty and financial market risk are complicating planning for 2020. A series of political risks still haunts the region and may result in a bumpy Q4 just as MNCs are trying to finalize their assumptions for next year. Regardless, companies are still actively looking at ways to optimize their operations, particularly in emerging markets that are expected to deliver on accelerated growth. This is resulting in continued business model and route-to-market structural changes, for instance in parts of Sub-Saharan Africa. Companies are also investing in a more sophisticated approach to comparing digital marketing and sales opportunities across EMEA’s complex geography. This report summarizes the key trends senior EMEA leaders should monitor going into Q4 as well as opportunities companies should pursue.
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Executive Summary
  • EMEA in 2019-2020: Outlook for the Region
  • Watchlist: What to Monitor
  • Brexit: Full Steam Ahead Toward (No) Deal?
  • US Trade Policy Watch
  • Interest Rates Pressure Easing
  • FX Pressures Moderate
  • Bright Spots in 2020
  • Digital Market Prioritization in EMEA
  • Pulse of the Market: Sub-Saharan Africa
  • Emerging Opportunities
  • Next Steps for You and Your Teams
About the Author
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