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Siding: United States Forecasts to 2023

  • ID: 4852839
  • Report
  • October 2019
  • Region: United States
  • 183 Pages
  • The Freedonia Group
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This study analyzes US demand for siding by material, market, and region. Siding is defined as exterior cladding for buildings. Excluded are such ancillary products as soffit and trim.

The siding materials are broken out by:

  • vinyl
  • fiber cement
  • stucco
  • wood
    • engineered wood (oriented strand board (OSB), plywood, and hardwood)
    • wood shingles and shakes
  • brick
  • concrete and stone
    • concrete (non-load-bearing concrete bricks and precast concrete panels)
    • manufactured stone
    • quarried natural stone
  • metal panels
  • other materials, including EIFS, steel and aluminum, polypropylene, composites, plastic and vitreous panels, and opaque curtain wall, as well as aluminum and steel siding with specific limited, legacy applications

Commercial products such as curtain wall and storefronts that can be seen through are considered windows for purposes of this report. Opaque curtain wall is considered to be a siding product and is included in the other materials category.

The major market segments analyzed are:

  • new residential
  • residential renovation
  • new commercial
  • commercial renovation

The residential building market is further segmented by housing type (i.e., single-family, multifamily, and manufactured housing).

The commercial building market is broken out by building type (i.e., institutional, retail and lodging, office, industrial, and other commercial buildings).

Historical data for 2008, 2013, and 2018 and forecasts for 2023 and 2028 are presented in millions of squares and in current dollars (which are not adjusted for inflation).

Note: Product cover images may vary from those shown
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1. Executive Summary

2. Overview

  • Key Findings
  • Supply & Demand
  • Foreign Trade
  • Historical Market Trends
  • Siding Demand by Market
  • Pricing Trends

3. Factors Affecting Siding Demand

  • Construction Industry Outlook
  • Regulatory & Environmental Trends
  • Sustainability
  • Green Building Standards (ICC Codes & LEED)
  • Recycling
  • Other Regulatory Issues
  • Improved Product Performance
  • Products That Mimic Other Materials
  • Style Trends & Curb Appeal
  • Labor Shortages
  • Tariffs

4. Materials

  • Key Findings
  • Siding Demand by Material
  • Area Demand (Squares)
  • Value Demand
  • Vinyl
    • Vinyl: Demand Outlook
    • Vinyl: Demand by Market
    • Vinyl: Leading Suppliers & Market Share by Company
  • Fiber Cement
    • Fiber Cement: Demand Outlook
    • Fiber Cement: Demand by Market
    • Fiber Cement: Leading Suppliers & Market Share by Company
  • Stucco
    • Stucco: Demand Outlook
    • Stucco: Demand by Market
    • Stucco: Leading Suppliers
  • Wood
    • Wood: Demand Outlook
    • Wood: Demand by Type (Engineered Wood & Wood Shingles & Shakes)
    • Wood: Demand by Market
    • Wood: Leading Suppliers
  • Brick
    • Brick: Demand Outlook
    • Brick: Demand by Market
    • Brick: Leading Suppliers
  • Concrete & Stone
    • Concrete & Stone: Demand Outlook
    • Concrete & Stone: Demand by Type (Concrete, Manufactured Stone, & Natural Stone)
    • Concrete & Stone: Demand by Market
    • Concrete & Stone: Leading Suppliers
  • Metal Panels
    • Metal Panels: Demand Outlook
    • Metal Panels: Demand by Market
    • Metal Panels: Leading Suppliers
  • Other Materials (EIFS, Steel & Aluminum, Polypropylene, Composites)
  • EIFS, Steel & Aluminum, Polypropylene, Composites: Demand Outlook
  • EIFS, Steel & Aluminum, Polypropylene, Composites: Demand by Type
  • EIFS, Steel & Aluminum, Polypropylene, Composites: Demand by Market
  • EIFS, Steel & Aluminum, Polypropylene, Composites: Leading Suppliers

5. Residential Buildings

  • Key Findings
  • Residential: Demand by Material
  • Residential: Demand by Application
  • New vs. Renovation Demand
  • New Residential
  • Residential Renovation
  • Residential: Housing Types
  • Demand by Housing Type
  • Single-Family
  • Multifamily
  • Manufactured Housing

6. Commercial Buildings

  • Key Findings
  • Commercial: Demand by Material
  • Commercial: Demand by Application
  • New vs. Renovation Demand
  • New Commercial
  • Commercial Renovation
  • Commercial: Building Types
  • Demand by Building Type
  • Institutional
  • Retail & Lodging
  • Office
  • Industrial
  • Other Commercial Buildings

7. Regions

  • Key Findings
  • Demand by Region
  • Northeast
    • Northeast: Demand by Market
    • Northeast: Demand by Material
    • Northeast: Demand by Subregion (New England & Middle Atlantic)
  • Midwest
    • Midwest: Demand by Market
    • Midwest: Demand by Material
    • Midwest: Demand by Subregion (East North Central & West North Central)
  • South
    • South: Demand by Market
    • South: Demand by Material
    • South: Demand by Subregion (South Atlantic, East South Central, West South Central)
  • West
    • West: Demand by Market
    • West: Demand by Material
    • West: Demand by Subregion (Mountain & Pacific)

8. Industry Structure

  • Key Findings
  • Market Share
  • Manufacturing
  • Marketing
  • Distribution
  • Cooperative Agreements
  • Mergers & Acquisitions
  • List of Industry Participants

9. Appendix

  • Scope
  • Definitions
  • Abbreviations
  • Freedonia Methodology
  • Study-Specific Methodology
  • Sources
  • Associations & Agencies
  • Related Studies & Reports
  • Macroeconomic Assumptions
  • Economic Environment
  • Building Construction
  • Residential Building Construction
  • Residential Improvements & Repairs
  • Commercial Building Construction
  • Commercial Building Improvements & Repairs
  • Housing Completions
  • Housing Stock

List of Tables

2. Overview

Table 2-1 - Siding Supply & Demand, 2008 - 2028 (million dollars)

Table 2-2 - Siding Demand Trends, 2008 - 2018 (million squares)

Table 2-3 - Siding Demand by Market, 2008 - 2028 (million squares & million dollars)

Table 2-4 - Siding Average Prices, 2008 - 2028 (dollars per square)

3. Factors Affecting Siding Demand

Table 3-1 - Construction Expenditures, 2008 - 2023 (billion 2012 dollars & billion dollars)

4. Materials

Table 4-1 - Siding Demand by Material, 2008 - 2028 (million squares)

Table 4-2 - Siding Demand by Material, 2008 - 2028 (million dollars)

Table 4-3 - Vinyl Siding Demand, 2008 - 2028 (million squares & million dollars)

Table 4-4 - Vinyl Siding Demand by Market, 2008 - 2028 (million squares)

Table 4-5 - Fiber Cement Siding Demand, 2008 - 2028 (million squares & million dollars)

Table 4-6 - Fiber Cement Siding Demand by Market, 2008 - 2028 (million squares)

Table 4-7 - Stucco Siding Demand, 2008 - 2028 (million squares & million dollars)

Table 4-8 - Stucco Siding Demand by Market, 2008 - 2028 (million squares)

Table 4-9 - Wood Siding Demand, 2008 - 2028 (million squares & million dollars)

Table 4-10 - Wood Siding Demand by Type, 2008 - 2028 (million squares & million dollars)

Table 4-11 - Wood Siding Demand by Market, 2008 - 2028 (million squares)

Table 4-12 - Brick Siding Demand, 2008 - 2028 (million squares & million dollars)

Table 4-13 - Brick Siding Demand by Market, 2008 - 2028 (million squares)

Table 4-14 - Concrete & Stone Siding Demand, 2008 - 2028 (million squares & million dollars)

Table 4-15 - Concrete & Stone Siding Demand by Type, 2008 - 2028 (million squares)

Table 4-16 - Concrete & Stone Siding Demand by Market, 2008 - 2028 (million squares)

Table 4-17 - Metal Panel Siding Demand, 2008 - 2028 (million squares & million dollars)

Table 4-18 - Metal Siding Demand by Market, 2008 - 2028 (million squares)

Table 4-19 - Other Siding Demand, 2008 - 2028 (million squares & million dollars)

Table 4-20 - Other Siding Demand by Type, 2008 - 2028 (million squares)

Table 4-21 - Other Siding Demand by Market, 2008 - 2028 (million squares)

5. Residential Buildings

Table 5-1 - Residential Siding Demand by Material, 2008 - 2028 (million squares)

Table 5-2 - Residential Siding Demand by Application, 2008 - 2028 (million squares)

Table 5-3 - New Residential Siding Demand by Material, 2008 - 2028 (million squares)

Table 5-4 - Residential Renovation Siding Demand by Material, 2008 - 2028 (million squares)

Table 5-5 - Residential Siding Demand by Housing Type, 2008 - 2028 (million squares)

6. Commercial Buildings

Table 6-1 - Commercial Siding Demand by Material, 2008 - 2028 (million squares)

Table 6-2 - Commercial Siding Demand by Application, 2008 - 2028 (million squares)

Table 6-3 - New Commercial Siding Demand by Material, 2008 - 2028 (million squares)

Table 6-4 - Commercial Renovation Siding Demand by Material, 2008 - 2028 (million squares)

Table 6-5 - Commercial Siding Demand by Building Type, 2008 - 2028 (million squares)

7. Regions

Table 7-1 - Siding Demand by Region, 2008 - 2028 (million squares)

Table 7-2 - Northeast: Siding Demand by Market, 2008 - 2028 (million squares)

Table 7-3 - Northeast: Siding Demand by Material, 2008 - 2028 (million squares)

Table 7-4 - Northeast: Siding Demand by Subregion, 2008 - 2028 (million squares)

Table 7-5 - Midwest: Siding Demand by Market, 2008 - 2028 (million squares)

Table 7-6 - Midwest: Siding Demand by Material, 2008 - 2028 (million squares)

Table 7-7 - Midwest: Siding Demand by Subregion, 2008 - 2028 (million squares)

Table 7-8 - South: Siding Demand by Market, 2008 - 2028 (million squares)

Table 7-9 - South: Siding Demand by Material, 2008 - 2028 (million squares)

Table 7-10 - South: Siding Demand by Subregion, 2008 - 2028 (million squares)

Table 7-11 - West: Siding Demand by Market, 2008 - 2028 (million squares)

Table 7-12 - West: Siding Demand by Material, 2008 - 2028 (million squares)

Table 7-13 - West: Siding Demand by Subregion, 2008 - 2028 (million squares)

8. Industry Structure

Table 8-1 - US Siding Sales by Company, 2018 (million dollars)

Table 8-2 - Selected Cooperative Agreements

Table 8-3 - Selected Mergers & Acquisitions

Table 8-4 - Selected Industry Participants

9. Appendix

Table 9-1 - Study Scope: US Geographic Regions & Subregions

Table 9-2 - Relevant Industry Codes

Table 9-3 - Relevant HS Codes

Table 9-4 - Abbreviations & Acronyms Used in Study

Table 9-5 - Macroeconomic Indicators, 2008 - 2028 (billion 2012 dollars)

Table 9-6 - Building Construction Expenditures, 2008 - 2028 (billion 2012 dollars)

Table 9-7 - Residential Building Construction Expenditures, 2008 - 2028 (billion 2012 dollars)

Table 9-8 - Residential Improvement & Repair Expenditures, 2008 - 2028 (billion 2012 dollars)

Table 9-9 - Commercial Building Construction Expenditures, 2008 - 2028 (billion 2012 dollars)

Table 9-10 - Commercial Building Improvement & Repair Expenditures, 2008 - 2028 (billion 2012 dollars)

Table 9-11 - Housing Completions, 2008 - 2028 (thousand units)

Table 9-12 - Housing Stock by Type, 2008 - 2028 (million units)

List of Figures

1. Executive Summary

Figure 1-1 - Key Trends in the US Siding Market

2. Overview

Figure 2-1 - Key Trends in the US Siding Market

Figure 2-2 - Siding Demand & Building Construction Annual Growth, 2008 - 2018 (million squares & billion 2012 dollars)

Figure 2-3 - Siding Demand Share by Market, 2008 - 2028 (million squares)

Figure 2-4 - Residential Siding vs. Commercial Siding Area Demand Growth, 2008 - 2018 (percent change)

4. Materials

Figure 4-1 - Siding Materials Overview

Figure 4-2 - Siding Demand Share by Material, 2008 - 2028 (million squares)

Figure 4-3 - Siding Demand Share by Material, 2018 (million squares & billion dollars)

Figure 4-4 - Vinyl Siding Demand, 2008 - 2023 (million squares)

Figure 4-5 - Vinyl Siding Demand Share by Market, 2008 - 2023 (million squares)

Figure 4-6 - Vinyl Siding Market Share by Company, 2018 (billion dollars)

Figure 4-7 - Fiber Cement Siding Demand, 2008 - 2023 (million squares)

Figure 4-8 - Fiber Cement Siding Demand Share by Market, 2008 - 2023 (million squares)

Figure 4-9 - Fiber Cement Siding Market Share by Company, 2018 (billion dollars)

Figure 4-10 - Stucco Siding Demand, 2008 - 2023 (million squares)

Figure 4-11 - Stucco Siding Demand Share by Market, 2008 - 2023 (million squares)

Figure 4-12 - Wood Siding Demand, 2008 - 2023 (million squares)

Figure 4-13 - Wood Siding Demand Share by Market, 2008 - 2023 (million squares)

Figure 4-14 - Brick Siding Demand, 2008 - 2023 (million squares)

Figure 4-15 - Brick Siding Demand Share by Market, 2008 - 2023 (million squares)

Figure 4-16 - Concrete & Stone Siding Demand, 2008 - 2023 (million squares)

Figure 4-17 - Concrete & Stone Siding Demand Share by Market, 2008 - 2023 (million squares)

Figure 4-18 - Metal Panel Siding Demand, 2008 - 2023 (million squares)

Figure 4-19 - Metal Panel Siding Demand Share by Market, 2008 - 2023 (million squares)

Figure 4-20 - Other Siding Demand, 2008 - 2023 (million squares)

Figure 4-21 - Other Siding Demand Share by Market, 2008 - 2023 (million squares)

5. Residential Buildings

Figure 5-1 - Residential Siding Market

Figure 5-2 - Residential Siding Demand, 2008 - 2023 (million squares)

Figure 5-3 - Vinyl & Fiber Cement Share of Residential Siding Market, 2008 - 2023 (million squares)

Figure 5-4 - New Residential Siding Demand, 2008 - 2018 (percent annual change)

Figure 5-5 - Single-Family Siding Demand, 2008 - 2023 (million squares)

Figure 5-6 - Multifamily Siding Demand, 2008 - 2023 (million squares)

Figure 5-7 - Manufactured Housing Siding Demand, 2008 - 2023 (million squares)

6. Commercial Buildings

Figure 6-1 - Commercial Siding Market

Figure 6-2 - Commercial Siding Demand, 2008 - 2023 (million squares)

Figure 6-3 - Institutional Siding Demand, 2008 - 2023 (million squares)

Figure 6-4 - Retail & Lodging Siding Demand, 2008 - 2023 (million squares)

Figure 6-5 - Office Siding Demand, 2008 - 2023 (million squares)

Figure 6-6 - Industrial Siding Demand, 2008 - 2023 (million squares)

Figure 6-7 - Other Commercial Building Siding Demand, 2008 - 2023 (million squares)

7. Regions

Figure 7-1 - Siding Regional Overview

Figure 7-2 - Siding Demand Share by Region, 2018 (million squares)

Figure 7-3 - Northeast Siding Demand Share by Material, 2018 (million squares)

Figure 7-4 - Midwest Siding Demand Share by Material, 2018 (million squares)

Figure 7-5 - South Siding Demand Share by Material, 2018 (million squares)

Figure 7-6 - West Siding Demand Share by Material, 2018 (million squares)

8. Industry Structure

Figure 8-1 - US Siding Market Share by Company, 2018 (billion dollars)

Figure 8-2 - US Siding Market: Leading Supplier, 2018

Figure 8-3 - US Siding Market: Second Leading Supplier, 2018

Figure 8-4 - US Siding Market: Third Leading Supplier, 2018

Figure 8-5 - US Siding Market: Fourth Leading Supplier, 2018

Figure 8-6 - US Siding Market: Fifth Leading Supplier, 2018

Figure 8-7 - US Siding Market: Sixth Leading Supplier, 2018

9. Appendix

Figure 9-1 - Annual Growth in Real GDP, 2000 - 2018, Compared to 1980 - 2005 Average (percent)

Figure 9-2 - Housing Stock by Year of Construction, 2018 (percent)

Note: Product cover images may vary from those shown
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