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UK: DIY & Gardening - Heavyside DIY, 2019-2024

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    Report

  • 78 Pages
  • November 2019
  • Region: United Kingdom
  • GlobalData
  • ID: 4856513
UK: DIY & Gardening - Heavyside DIY, 2019-2024

Summary
The UK: DIY & Gardening - Heavyside DIY, 2019-2024 report offers comprehensive insight and analysis of the heavyside DIY market (including forecasts up to 2024), the major players, the main trends, and consumer attitudes. It provides in-depth analysis of the following: the hot issues impacting the market, market sizes and forecasts, retailer profiles, retailer market shares, consumer data and future outlook. The report focuses on the following sub-categories: plaster & plasterboard, materials, radiators & plumbing, roofing & guttering, cladding & damp proofing, tarpaulins and doors & windows. Consumer data is based on our 2019 UK DIY survey, using a panel of 2,000 nationally representative consumers.

2018 saw the biggest decline in housing volume sales since 2008, with low consumer confidence in the UK economy resulting in homeowners delaying any intentions of moving; in turn, this has caused potential shoppers to defer any big-ticket purchases (such as roofing). However, the heavyside market will recover in line with a forecasted rehabilitation of the housing market from 2020 onwards, as the cloud of Brexit uncertainty clears.

Scope
  • Penetration in heavyside DIY remains low among females
  • Sustainability is not a big concern for heavyside DIY shoppers
  • A fragile housing market is driving down volume sales across heavyside categories in the short term
  • The rise of “Do it for Me” will accelerate as the economy improves
  • An effective online proposition is crucial for success within the heavyside DIY market

Reasons to buy
  • Discover what will drive growth in the Heavyside DIY market out to 2024, to help form an effective growth strategy and target investment to high performance categories.
  • Understand how penetration in the heavyside DIY market differs by demographic, allowing you better target ranges.
  • Gain a deeper understanding of what is important to heavyside DIY shoppers, allowing you to better target investment to these areas.
  • Discover how wider economic issues will impact demand in the heavyside DIY market.

Table of Contents

KEY TRENDS
  • Key trends in heavyside DIY:
  • Penetration in heavyside DIY remains low among females
  • Sustainability is not a big concern for heavyside DIY shoppers
  • A fragile housing market is driving down volume sales across heavyside categories in the short term
  • The rise of “Do it for Me” will accelerate as the economy improves
  • An effective online proposition is crucial for success within the heavyside DIY market
  • THE MARKET
  • Overall sector size and growth
  • Sector size and growth: Plaster & plasterboard
  • Sector size and growth: Materials
  • Sector size and growth: Radiators & plumbing
  • Sector size and growth: Roofing & guttering
  • Sector size and growth: Cladding & damp proofing
  • Sector size and growth: Doors & windows
  • Sector size and growth: Tarpaulins
  • Online dynamics
  • Channels of distribution
  • THE RETAILERS
  • Market shares
  • Retailer profiles
  • B&Q
  • Wickes
  • Screwfix
  • Travis Perkins
  • Jewson
  • Homebase
  • THE CONSUMER
  • Penetration and profiles
  • Purchase frequency
  • Net agreement statements
  • Research process
  • Purchase motivation
  • Factors of importance
  • Average spend
  • Retailer usage
  • Visited to used conversion rates
  • Drivers of retailer choice
  • Things retailers should improve on
  • Channel usage
  • Views prior to purchase
  • Opinions on online purchasing
  • Online purchasing satisfaction
  • Rooms decorated or refurbished in the past year
  • DIY skill level
  • DIY activities undertaken in the past year
  • Tradespeople used in the past year
  • METHODOLOGY

List of Tables
  • Category growth and size by sub-category, 2019-21e
  • Channels of distribution, 2019e and 2024e
  • Penetration by product, 2019
  • Frequency of heavyside DIY purchases, 2019
  • Purchase motivations, 2019
  • Purchase motivations by sub-category, 2019
  • Average spend by subcategory, 2019
  • Average spend by product, 2019
  • Retailer usage by subcategory, 2019
  • Considered, visited and used and conversion rates, 2019
  • Retailer usage by demographic, 2019
  • Retailer drivers by retailer, 2019
  • Drivers of retailer choice by retailer, 2019
  • Things retailers should improve on by retailer, 2019

List of Figures
  • Market size - total market, 2018-24e
  • Market growth - total market, 2018-24e
  • Market volume growth - total market, 2018-24e
  • Market inflation growth - total market, 2018-24e
  • Market size - Plaster & plasterboard, 2018-24e
  • Market growth - Plaster & plasterboard, 2018-24e
  • Market size - Materials, 2018-24e
  • Market growth - Materials, 2018-24e
  • Market size - Radiators & plumbing, 2018-24e
  • Market growth - Radiators & plumbing, 2018-24e
  • Market size - Roofing & guttering, 2018-24e
  • Market growth - Roofing & guttering, 2018-24e
  • Market size - Cladding & damp proofing, 2018-24e
  • Market growth - Cladding & damp proofing, 2018-24e
  • Market size - Tarpaulins, 2018-24e
  • Market growth - Tarpaulins, 2018-24e
  • Market size - Doors & windows, 2018-24e
  • Market growth - Doors & windows, 2018-24e
  • Category growth and size by sub-category, 2019-21e
  • Online market size and penetration, 2018-24e
  • Online and offline market growth, 2018-24e
  • Channels of distribution, 2019e and 2024e
  • Top six heavyside DIY retailers, 2019
  • Change in share among top six heavyside DIY retailers on 2018
  • Heavyside DIY market share for B&Q, 2017-19e
  • Retailer demographics for B&Q, 2019
  • Customer share for B&Q, 2019
  • Heavyside DIY market share for Wickes, 2017-19e
  • Retailer demographics for Wickes, 2019
  • Customer share for Wickes, 2019
  • Heavyside DIY market share for Screwfix, 2017-19e
  • Retailer demographics for Screwfix, 2019
  • Customer share for Screwfix, 2019
  • Heavyside DIY market share for Travis Perkins, 2017-19e
  • Retailer demographics for Travis Perkins, 2019
  • Customer share for Travis Perkins, 2019
  • Heavyside DIY market share for Jewson, 2017-19e
  • Retailer demographics for Jewson, 2019
  • Customer share for Jewson, 2019
  • Heavyside DIY market share for Homebase, 2017-19e
  • Retailer demographics for Homebase, 2019
  • Customer share for Homebase, 2019
  • Overall penetration for heavyside DIY, 2019
  • Profile by demographic for heavyside DIY, 2019
  • Penetration by region for heavyside DIY, 2019
  • Overall penetration for Plaster & plasterboard, 2019
  • Profile by demographic for Plaster & plasterboard, 2019
  • Penetration by region for Plaster & plasterboard, 2019
  • Overall penetration for Materials, 2019
  • Profile by demographic for Materials, 2019
  • Penetration by region for Materials, 2019
  • Overall penetration for Doors & windows, 2019
  • Profile by demographic for Doors & windows, 2019
  • Penetration by region for Doors & windows, 2019
  • Overall penetration for Roofing & guttering, 2019
  • Profile by demographic for Roofing & guttering, 2019
  • Penetration by region for Roofing & guttering, 2019
  • Overall penetration for Radiators & plumbing, 2019
  • Profile by demographic for Radiators & plumbing, 2019
  • Penetration by region for Radiators & plumbing, 2019
  • Overall penetration for Cladding & damp proofing, 2019
  • Profile by demographic for Cladding & damp proofing, 2019
  • Penetration by region for Cladding & damp proofing, 2019
  • Opinions on heavyside DIY, 2019
  • Research process, 2019
  • Factors of importance for heavyside DIY, 2019
  • Retailer usage for overall heavyside DIY, 2019
  • Drivers of retailer choice for heavyside DIY, 2019
  • Retailer drivers for heavyside DIY, 2019
  • Things retailers should improve on for heavyside DIY, 2019
  • Channel usage when researching for overall heavyside DIY, 2019
  • Device used for online browsing and research for overall heavyside DIY, 2019
  • Channel usage when purchasing overall heavyside DIY, 2019
  • Device used for purchasing overall heavyside DIY, 2019
  • Online fulfilment for overall heavyside DIY, 2019
  • Views prior to purchase, 2019
  • Net agreement statements for online purchasing, 2019
  • Satisfaction with various components of online fulfilment for overall heavyside DIY, 2019
  • Barriers to online purchase, 2019
  • Rooms decorated or refurbished in the last year, 2019
  • DIY skill level, 2019
  • DIY activities undertaken in the last year, 2019
  • Tradespeople used in the last year, 2019

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • B&Q
  • Wickes
  • Screwfix
  • Travis Perkins
  • Jewson
  • Homebase
  • Amazon
  • Wilko
  • B&M
  • Home Bargains