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Smart Devices: Worldwide Trends and Forecasts 2019-2024

  • ID: 4860919
  • Report
  • Region: Global
  • Analysys Mason Group
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Total Installed Base of the Five Key Smart Device Types to Exceed 2.3 Billion by 2024, and Smart Speakers will be the Leading Device

Smart speakers, smartwatches, virtual reality (VR) headsets, and smart glasses will grow in popularity during the forecast period, while growth in the installed base of smart bands, which are technologically less-sophisticated than the other device types, will stagnate. The increased adoption of each of these device types is subject to specific drivers and challenges, but improvements to connectivity and coverage will underpin overall installed base growth for smart devices as a whole category.

This report provides:

  • a 5-year forecast of the installed base of five key smart device types (smart glasses, smart speakers, smart bands, smartwatches, and virtual reality (VR) headsets), by region and country (60 countries in total)
  • an overview of the main trends, drivers and forecast assumptions for each smart device category.

Key Metrics

  •  Installed base
  •  Population penetration
  •  Household penetration

Who Should Read this Report:

  • Telecoms operators are searching for new revenue sources and/or are interested in partnering with smart devices producers or in launching their own smart device propositions.
  • Telecoms operators’ commercial, marketing, and strategy teams.
  • Strategy teams, executives and investors involved in equipment-selling strategies and partnerships with vendors.
  • Vendors of smart devices.
  • Industry analysts.
Note: Product cover images may vary from those shown
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Chapter Nos.

6. Executive summary
7. Smart device definition
8. Smart devices: an overview
9. Worldwide trends and forecasts
10. The smart device installed base in North America will grow the fastest, and the smart device population penetration in this region will be the highest
11. The take-up of smart speakers and watches will grow strongly in EMAP; smart bands will emerge as the most popular device type in SSA
12. Smart glasses
13. Smart glasses: 5G infrastructure roll-outs will boost both the supply of and demand for smart glasses
14. Smart speakers
15. Smart speakers: the launch of devices that support new languages will accelerate penetration growth from 2020 onwards
16. Smart bands
17. Smart bands: the worldwide installed base of smart bands are expected to peak in 2020, but low price points will prevent it from decreasing significantly
18. Smartwatches
19. Smartwatches: the installed base of smartwatches will grow robustly due to the migration from smart bands and enhancements to functionality and performance
20. Virtual reality headsets
21. Virtual reality headsets: the penetration of VR headsets will grow as the number of use cases expands beyond gaming
22. Forecast methodology and assumptions
23. Main forecast input drivers
24. About the authors

List of Figures

Figure 1: Smart device installed base, by category, worldwide, 2014–2024
Figure 2: Smart devices definitions
Figure 3: Smart device installed base, by category, North America, 2014–2024
Figure 4: Smart device installed base, by category, Western Europe, 2014–2024
Figure 5: Smart device installed base, by category, Latin America, 2014–2024
Figure 6: Smart device installed base, by category, Central and Eastern Europe, 2014–2024
Figure 7: Smart device installed, by category, developed Asia–Pacific, 2014–2024
Figure 8: Smart device installed base, by category, Middle East and North Africa, 2014–2024
Figure 9: Smart device installed base, by category, emerging Asia–Pacific, 2014–2024
Figure 10: Smart device installed base, by category, Sub-Saharan Africa, 2014–2024
Figure 11: Smart glasses installed base and population penetration, by region, worldwide, 2014–2024
Figure 12: Smart speaker installed base and household penetration, by region, worldwide, 2014–2024
Figure 13: Smart band installed base and population penetration, by region, worldwide, 2014–2024
Figure 14: Smart watch installed base and population penetration, by region, worldwide, 2014–2024
Figure 15: VR headset installed base and population penetration, by region, worldwide, 2014–2024

Note: Product cover images may vary from those shown
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