Telco IoT Offerings and Market Opportunity Assessment in Asia Pacific

Telco IoT Offerings and Market Opportunity Assessment in Asia Pacific

Summary

The marketplace for Internet of Things (IoT) related services, which includes connectivity, devices and software and related services, is projected to exceed $96.3bn in sales by 2023, growing at a compound annual growth rate (CAGR) of 22.4% between 2018 and 2023. Asia-Pacific (APAC) IoT market will be dominated by software and services. However, growth from connectivity and devices will accelerate with the launch of more cellular-based IoT networks supported by 5G.

In the IoT marketplace, connectivity is generally seen as the lowest spot in the value chain, followed by devices. The highest value IoT services come from providing software platforms and applications for IoT management and operations. While telecoms operators are well positioned to supply connectivity, many want to move up the value chain to offer higher value services like IoT management platforms.

One of the key drivers of growth will be the continued focus on smart cities and industry 4.0 initiatives from vertical industries like manufacturing, utilities and energy. Governments along with these industries are expected to spend heavily on IoT services over the forecast period. And in order to grow their revenue from the IoT marketplace operators in APAC are increasingly moving from beyond offering simple IoT connectivity to provide end-to-end IoT platforms, often with an industry specific focus.

If telcos want to remain relevant in the IoT marketplace, they need to evolve their service portfolios. Operators in APAC are keenly aware of the IoT opportunity and many, particularly in more advanced mobile markets, are forming IoT strategies to move beyond connectivity to provide additional services around platforms, integration, security, and in some cases applications and operation management.

APAC operators should be able to grow IoT revenue as cellular technologies such as Narrowband IoT (NB-IoT) and CAT M1 mature and expand in capability. The advent of 5G is also expected to increase revenue from IoT connectivity and devices as well as software and services. 5G will enable the deployment of millions of devices and sensors, which in some industries can be used to deliver real time insights into operations, reduce safety hazards and offer services like predictive maintenance.

Partnerships are critical for the success of a large-scale IoT deployment. Telcos in APAC most commonly start providing simple IoT connectivity platforms that offer onboarding tools, billing and usage monitoring, and controls and basic network security. This is most often accomplished by partnering with major network equipment vendors, who offer dedicated telco IoT platform solutions that telcos either white label or bring to market in a partnership.

More advanced telcos in the IoT space are focusing on developing IoT ecosystems where they bring together connectivity, devices, application and integration capabilities into a single platform through partnerships and their own capabilities. This enables downstream customers to help tailor their IoT services to specific needs, without having to engage multiple stakeholders, which add management complexity to a deployment.

Telco IoT Market Opportunity Assessment and Offerings in Asia-Pacific ’, a new Telecom Insider Report, provides an executive-level overview of the Internet of Things (IoT) market opportunity for telecoms companies in Asia-Pacific. It delivers qualitative insights into the IoT market, analyzing key trends and growth drivers in the region.

It provides in-depth analysis of the following -

• Taxonomy and Market Context: An overview of the value chain in the IoT market and how telcos' portfolios of IoT services are positioned.
• IoT Revenue Forecast: Total global IoT revenues as well as IoT revenues in Asia-Pacific. It also provides key drivers behind the IoT revenue forecasts.
• Telco IoT Offerings and Strategies to Capture the IoT Market Opportunity: Two case studies on operators in Asia-Pacific and how their IoT solution portfolios address the growing IoT market opportunity in the region.
• Key Findings and Recommendations: A summary of key findings and growth opportunities for telcos in the Asia-Pacific IoT market.

Scope

• Asia-Pacific is the world's largest IoT region with IoT revenue totalling US$35 billion in 2018 and is forecast to grow rapidly over the coming years to 2023. Software and services accounted for the majority of IoT revenue in 2018, while devices accounted for the second largest portion followed by connectivity.
• Telcos in Asia-Pacific are keenly aware of the IoT opportunity, and many, particularly in more advanced mobile markets are forming IoT strategies to move beyond connectivity to provide additional services around platforms, integration, and security, as well as applications and operation management.
• Some telcos are beginning to add verticalized solutions to their more horizontal IoT platforms. As telcos gain experience in particularly engagements they can begin to templatize IoT deployment approaches for industry specific use cases.

Reasons to buy

• Offers a comprehensive and detailed understanding of IoT portfolios and positioning in the Asia-Pacific markets.
• The report investigates IoT revenue trends and competitive attributes, looking in particular at the various drivers and inhibitors in the Asia-Pacific region.
• To study Asia-Pacific’s most competitive telecom IoT providers, in order to inform strategical decision-making.
• The report discusses commercial and technical developments in the wider IoT market, and what these developments might mean for the future.