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Ukraine: Liqueurs and Cordials Market and the Impact of COVID-19 in the Medium Term

  • ID: 4873543
  • Report
  • June 2021
  • Region: Ukraine
  • 80 pages
  • Williams & Marshall Strategy

FEATURED COMPANIES

  • BACARDI LIMITED
  • BEAM SUNTORY INC.
  • BROWN-FORMAN CORPORATION
  • DIAGEO PLC
  • Jose Cuervo
  • Juarez
  • MORE
This report presents a strategic analysis of the Ukrainian liqueurs and cordials market and a forecast for its development in the medium term, taking into account the impact of COVID-19 on it. It provides a comprehensive overview of the market volume and value, dynamics, segmentation, characteristics, main players, prices, international trade, trends and insights, growth and demand drivers, challenges, etc. This is one of the most comprehensive reports about the Ukrainian liqueurs and cordials market, offering unmatched value, accuracy and expert insights.



Report Purpose

The purpose of the report is to describe the state of the Ukrainian liqueurs and cordials market and to present real and expert-verified information about the volumes, values, dynamics, segmentation and characteristics of consumption, prices, imports, and exports. The report also presents a forecast for the market development in the short and medium term and the impact COVID-19 has and will have on it. In addition, the report presents an elaborate analysis of the main market participants, industry trends and insights, growth and demand drivers and challenges and all other factors, influencing the market development.

Questions This Report Answers

The report on the Ukrainian liqueurs and cordials market covers:
  • Market volume, value and dynamics for the last five years
  • Analysis of the factors, influencing the market development (market trends and insights, drivers and challenges) and the impact COVID-19 has and will have on the market in both the short and the medium term
  • Value chain analysis and structure of price formation
  • Analysis of retail price levels and their dynamics for the last five years
  • Analysis of the major international trade flows
  • Volume, value, dynamics, and analysis of imports for the last five years
  • Volume, value, dynamics, and analysis of exports for the last five years
  • Volume and dynamics of the average import and export prices for the last five years
  • Volume, value, dynamics, and analysis of per capita consumption for the last five years
  • Forecast for market development in the medium term
  • Characteristics of the main players on the market
  • Analysis of the competitive landscape
  • Importance of the HoReCa channel (on-trade vs. off-trade consumption)
  • Market shares of the main market players
  • Distribution channels for retail sales
  • Five Forces analysis
  • Analysis and forecast for the global economy and demographics
How Can You Benefit from This Report?

With the help of this report you can:
  • Discover reliable and expert-verified market data, with which you can confidently make smarter business decisions and drive your business forward
  • Track market data, including volume, value, forecasts, dynamics and structure - past, present and future
  • Quickly and cost-effectively own a strategic analysis and gain competitive intelligence about the market
  • Track and identify key market trends and insights and key drivers behind recent market changes and see the impact COVID-19 has and will have on the market in both the short and the medium term
  • Strategically assess growth potential, opportunities, demand drivers and challenges on the market
  • Strategically assess the importance of the HoReCa channel on the market
  • Discover the importance of each distribution channel for the retail market
  • Build and execute upon a strong strategy based on verified market data and expert insights
  • Discover how the market performed in the past (in the last 5 years) and how it will perform in the future (in the next 6 years)
  • Strategically assess the competitive position of the main market players and their respective market shares
  • Evaluate how diversified the market is in terms of competitive intensity, fragmentation and environment and understand competitive threats
  • Make important strategic decisions safely and with confidence
  • Discover data your competitors might already have and be acting upon
  • Evaluate your position on the market, choose a new market to enter or get to know a completely new market
  • Receive professional expertise on the market and everything important, connected with its development
  • Save your time and resources by not having to compile the whole research by yourself
  • Get all the data you need in one place
  • Empower your marketing, branding, strategy, product and business development, consumption and supply functions with valuable market insights
  • Build your investment strategy by assessing market attractiveness, country attractiveness or company attractiveness
  • Build your own market entry or market expansion strategy or evaluate your current strategy
  • Add value to pitches and presentations by using verified market data and expert insights
  • Evaluate the key macroeconomic indicators to get insight into the general trends within the economy and demographics
What Kind of Data Is Presented in This Report?

This report presents data, which is:
  • Reliable (the report is prepared using a proven methodology, including both primary and secondary research)
  • Expert-verified (the data is cross-checked and confirmed by more than 10 local experts, representatives of the main market players)
  • Real (allowing you to confidently make smarter business and strategic decisions)
  • Comprehensive
  • Easy to read, perceive and understand (you do not have to be a market expert to understand what really is happening on the market and how it works)
  • Valuable (the value you get from this report is much higher than the investment you make for it)
  • Quick and hassle-free to get
  • Commercially feasible
  • All in one place
  • Easy to get - just a few clicks away!
What Kind of Decisions You Can Make Based on the Data in This Report?

This report presents reliable and real market data, providing valuable support to make important strategic decisions regarding:
  • Strategic planning
  • Marketing and sales
  • Market and industry evaluation
  • Evaluation of market opportunities, risks and challenges
  • Regional and country evaluation and opportunity analysis
  • Market entry
  • Market growth
  • Pricing and promotion
  • New product development
  • Distribution
  • Sourcing and supply chain management
  • Company evaluation
  • Mergers and acquisitions
Who Is This Report for?

This report is for people who already are actively working on this market, representatives of producers, distributors, importers, exporters, wholesalers, retailers, suppliers:
  • Industry C Level executives
  • Directors
  • Industry strategists
  • Marketing professionals
  • Business development professionals
  • Product developers
  • Product marketers and strategists
  • Product managers
  • Project managers
  • Suppliers
  • Traders
This report is also for people, not directly or actively involved in the market, representatives of investors, consultants, advisors and financial institutions:
  • Management consultants
  • Investment managers
  • Financial professionals
  • Bank managers
  • M&A managers
Short Methodology

This research report has been prepared using the publisher's methodology, including a blend of qualitative and quantitative data. The information comes from official sources and insights from market experts (representatives of the main market participants), gathered by semi-structured interviews. For this particular report, more than 10 market expert interviews have been conducted with experts from the leading market companies (producers, distributors, retailers, suppliers, etc.). The full list of interviewed experts and a detailed methodology are available upon request.

Product Coverage

This report covers the following product groups:
  • Liqueurs and cordials (including alcopops, korn, liqueurs, ouzo, tequila, ready-to-drink cocktails; excluding beer, whiskey, vodka, rum, gin, liqueurs and cordials, wine, sparkling wine, fortified wine, cider, perry or rice wine)
Recap

This is the most valuable, detailed (COVID-19 updated) and comprehensive report about the Ukrainian liqueurs and cordials market currently available! The publisher also offers similar reports, covering every global country and region separately and offer special terms for bundle purchases. So, if you are interested in the Ukrainian liqueurs and cordials market, this research report will provide you with reliable, expert-verified and real market data you can safely and confidently base your decisions on. In a quick and hassle-free way, it will provide you with a strategic analysis of the market, its recent and future development. In addition, this solution will save you time and money, while presenting you all the necessary information, empowering you to make informed commercial decisions and move your business forward!

This report is one of the most in-depth publicly available business analyses that exists on this particular market. The report will be dispatched in up to 5 working days after order confirmation.

Report Customization

If the report as is does not work for you, you can get it customized, according to your own specific requirements and criteria.


This report will be delivered within 3-5 business days.
Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • BACARDI LIMITED
  • BEAM SUNTORY INC.
  • BROWN-FORMAN CORPORATION
  • DIAGEO PLC
  • Jose Cuervo
  • Juarez
  • MORE
1. Introduction

2. Research Methodology

3. Executive Summary

4. Product Description

5. State of the Global Demographics and Economy
5.1. Characteristics of the Global Demographics in 2015-2019
5.2. Characteristics of the Global Economy in 2015-2019
5.3. Forecast for the Development of the Global Economy in the Short Term

6. Overview, Segmentation and Analysis of the Ukrainian Liqueurs and Cordials Market
6.1. Volume, Value and Dynamics of the Ukrainian Liqueurs and Cordials Market in 2015-2019
6.2. Trends and Insights of the Ukrainian Liqueurs and Cordials Market
6.3. Profiles of the Main Players on the Ukrainian Liqueurs and Cordials Market
6.4. Five Forces Analysis
6.5. Competitive Landscape on the Ukrainian Liqueurs and Cordials Market
6.6. Drivers and Challenges That Will Affect the Future Development of the Ukrainian Liqueurs and Cordials Market

7. Characteristics and Analysis of the Ukrainian Prices of Liqueurs and Cordials in 2015-2019
7.1. Value Chain Analysis
7.2. Structure of Price Formation
7.3. Value and Dynamics of the Average Ukrainian Retail Prices of Liqueurs and Cordials in 2015-2019

8. Ukrainian Foreign Trade Operations of Liqueurs and Cordials
8.1. Ukrainian Foreign Trade Operations of Liqueurs and Cordials in 2015-2019

9. Overview, Segmentation and Analysis of the Imports of Liqueurs and Cordials to Ukraine
9.1. Volume, Value and Dynamics of the Imports of Liqueurs and Cordials to Ukraine in 2015-2019
9.2. Major Trade Inflows - Segmentation of the Imports of Liqueurs and Cordials to Ukraine by Exporting Countries in 2015-2019
9.3. Average Import Prices of the Liqueurs and Cordials, Imported to Ukraine in 2015-2019

10. Overview, Segmentation and Analysis of the Ukrainian Exports of Liqueurs and Cordials
10.1. Volume, Value and Dynamics of the Ukrainian Exports of Liqueurs and Cordials in 2015-2019
10.2. Major Trade Outflows - Segmentation of the Ukrainian Exports of Liqueurs and Cordials by Importing Countries in 2015-2019
10.3. Average Export Prices of the Liqueurs and Cordials, Exported from Ukraine in 2015-2019

11. Characteristics of the Ukrainian Consumption of Liqueurs and Cordials per Capita
11.1. Volume, Value and Dynamics of the Ukrainian Liqueurs and Cordials Consumption per Capita in 2015-2019

12. Forecast for Development of the Ukrainian Liqueurs and Cordials Market in 2020-2025
12.1. Forecast for Development of the Ukrainian Liqueurs and Cordials Market in 2020-2025 in Three Possible Scenarios
Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • BACARDI LIMITED
  • BEAM SUNTORY INC.
  • BROWN-FORMAN CORPORATION
  • DIAGEO PLC
  • Jose Cuervo
  • Juarez
  • MORE
The liqueurs and other spirits market in Ukraine was equal to 360.00 million USD (calculated in retail prices) in 2015. Until 2025, the spirits market in Ukraine is forecast to reach 1.04 billion USD (in retail prices), thus increasing at a CAGR of 6.64% per annum for the period 2020-2025. This is a decrease, compared to the growth of about 18.04% per year, registered in 2015-2019.

The average consumption per capita in value terms reached 8.02 USD per capita (in retail prices) in 2015. In the next five years, it grew at a CAGR of 18.64% per annum. In the medium term (by 2025), the indicator is forecast to slow down its growth and increase at a CAGR of 7.17% per annum.

The popularity of cocktail culture over the last few years, coupled with the constant desire for new and unique flavors has been driving the use of liqueurs and cordials in diverse cocktails, thus stimulating the category’s development. Due to the growing search for new taste experiences, consumers and especially millennials are increasingly opting for cordials and liqueurs with their versatile character. There is a diversity of liqueurs and cordials, including flavored with fruit, flowers, spices, nuts, herbal concoctions, cream liqueurs, among others. As a matter of fact, cream liqueurs are growing in popularity, mainly due to the craft distillers, which are introducing new artisanal liqueurs with intriguing flavors such as maple and Indian spices. At the same time, consumer preference towards low and non-alcohol beverages is another recent shift, which has impacted the overall development of not only liqueurs and cordials category, but also the entire alcoholic beverages market.

Digital marketing and social media, in particular, is of huge significance for the success of most of the brands, as it gives companies a direct line to customers. Companies within the sector are increasingly using social media to create campaigns, educate consumers and more. In addition, the cocktail trend is partially driven by the social media, because cocktails look far more appealing, posted on the social media, especially those made with colorful liqueurs, than just a glass of pure alcohol or a shot. In such a way, Aperol became one of the fastest growing liqueurs, which is especially popular in Germany, Italy and Austria. In fact, the colorful drink has experienced a huge growth, amounting to 19.5% in the second quarter of 2019 and driven mainly by demand from younger drinkers.
Note: Product cover images may vary from those shown
  • BACARDI LIMITED
  • BEAM SUNTORY INC.
  • BROWN-FORMAN CORPORATION
  • DIAGEO PLC
  • DAVIDE CAMPARI-MILANO S.P.A.
  • MAST-JÄGERMEISTER SE
  • PERNOD RICARD SA
  • Jose Cuervo
  • Sauza
  • Patron
  • Juarez
  • Ouzo Barbayanni, Ouzo of Plomari Isidoros Arvanitis
Note: Product cover images may vary from those shown

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