South Africa Wine - Market Assessment and Forecast to 2023
Summary
The South African wine sector is led by the still wine category which is also expected to register fastest growth in both value and volume terms during 2018-2023. Young adults aged between 16-24 years accounted for the highest consumption of wine in 2018. Hypermarkets and supermarkets is the largest distribution channel in the sector while on-trade transactions had accounted for 33.8% share in 2018. Distell group limited, Namaqua wines and Robertson winery are the leading companies in the country and accounted for a combined market share of 47% in 2018.
The Country Profile report on the wine sector in South Africa provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.
What else is contained?
Scope
Reasons to buy
Summary
The South African wine sector is led by the still wine category which is also expected to register fastest growth in both value and volume terms during 2018-2023. Young adults aged between 16-24 years accounted for the highest consumption of wine in 2018. Hypermarkets and supermarkets is the largest distribution channel in the sector while on-trade transactions had accounted for 33.8% share in 2018. Distell group limited, Namaqua wines and Robertson winery are the leading companies in the country and accounted for a combined market share of 47% in 2018.
The Country Profile report on the wine sector in South Africa provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.
What else is contained?
- Sector data: Overall sector value and volume data with growth analysis for 2013-2023.
- Category coverage: Value and growth analysis for fortified wine, sparkling wine and still winewith inputs on individual segment share within each sector and the change in their market share forecast for 2018-2023.
- Distribution data: Percentage of sales within each sector through distribution channels such as cash & carries & warehouse clubs, convenience stores, department stores, hypermarkets & supermarkets, vending machines, e-retailers, “dollar stores”, variety stores & general merchandise retailers, drug stores & pharmacies, and other general retailers.
- Leading players: Market share of brands and private labels in both value and volume terms in 2018.
- Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for rigid plastics, glass, flexible packaging, rigid metal and others; pack type data for: specialty container, bottle, tube, tub and others.
Scope
- The South African Wine sector is expected to grow by 1.5%. Still wine is the fastest growing category at a 1.6% CAGR in value terms. Hypermarkets & supermarkets accounted the highest in distribution. Glass is the most commonly used packaging material.
Reasons to buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.
Table of Contents
Report scope
Competitive landscape
List of Tables
List of Figures
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Distell Group Limited
- Namaqua Wines
- Robertson Winery
- Van Loveren
- Dgb(Pty) Ltd