The Asia Pacific is anticipated to have the fasted growth rate in the global gift market in the forecast horizon of 2020-26 due to the urbanization, high per capita income, and demand in the corporate firms to offer incentives to their employees in the form of gift cards.
The upsurge in the gifting culture
Customers are inclining towards gift cards as incentives in place of traditional ways like checks, merchandise, etc., due to ease of transaction fueling the growth of the gift market. Increase in the gifting culture during festivals and special occasions such as Father’s Day, Friendship Day, Mother’s day, etc. are boosting the growth of the global gift card market. In addition, many organizations offer incentives to their employees in the form of gift cards for their excellent performance.
Technological Advancement in product offerings is predicted to be the major market driven factor in the Global gift market industry
The gift cards market is expected to grow at a remarkable rate during the forecast period, owing to technological innovation in product offerings, ease of use features, and high use of smartphones. The rise in requirement for advanced promotional strategies, growth associated with e-commerce, and m-commerce industry for promotions, increased high capita income of consumers drive the global gift cards market. Furthermore, the rise in popularity of these cards during traveling abroad is expected to boost the gift card market growth in the future.
Gift Card Market: Competitive Landscape
The major market players in the gift card are Blackhawk Network Holdings Inc., DOCUMAX Inc., Fidelity National Information Services Inc., Givex Corp, InComm Holdings Inc., National Gift Card Corp., Plastek Card Solutions, Inc., Qwikcilver Solutions, Pvt. Ltd., Stored Value Solutions, Inc., Duracard, Cashstar, Staples, Walmart, Lowe’s, Best Buy, Sam’s Club and other prominent players are expanding their presence in the market by implementing various business strategies.
The in-depth analysis of the report provides the growth potential, upcoming trends and statistics of gift cards market size & forecast. The report promises to provide state-of-the-art innovations of Gift Card production and industry insights, which help decision makers to take sound strategic decisions. Furthermore, the report also analyzes the market drivers, challenges, and competitive analysis of the market.
1.1. Research overview
1.2. Product Overview
1.3. Market Segmentation
2. Research Methodology
3. Executive Summary
4. Industry Insights
4.1. Industry Value chain Analysis
4.1.1 Vendor Matrix
4.2. Pricing Analysis
4.3. Industry Impact and Forces
4.3.1. Growth Drivers
4.4. Technological Landscape
4.5. Regulatory Framework
4.6. Company market share analysis, 2019
4.7. Porter’s five forces analysis
4.7.1. Bargaining Power of Suppliers
4.7.2. Bargaining Power of Buyers
4.7.3. Threat of New Entrants
4.7.4. Threat of Substitutes
4.7.5. Intensity of Rivalry
4.8. PESTEL Analysis
4.9. Strategic Outlook
5. Global Gift Card Market Overview
5.1. Market Size & Forecast
5.1.1. By Value
5.2. Market Share & Forecast
5.2.1. By Type
188.8.131.52 Open Loop Gift Cards
184.108.40.206 Closed Loop Gift Cards
5.2.2. By Merchant Type
220.127.116.11 Food Supermarkets
18.104.22.168 Department Stores
22.214.171.124 Coffee Shops
126.96.36.199 Discount Stores
5.2.3. By Region
188.8.131.52 North America
184.108.40.206 Asia Pacific
220.127.116.11 Latin America
18.104.22.168 Middle East & Africa
6. North America Gift Card Market
6.1. Key Regional Trends
6.2. Market estimates & forecast, 2019-2026 (USD Million)
6.2.1. By Type
6.2.2. By Merchant Type
6.2.3. By Country
7. Europe Gift Card Market
7.1. Key Regional Trends
7.2. Market estimates & forecast, 2019-2026 (USD Million)
7.2.1. By Type
7.2.2 By Merchant
7.2.3. By Country
8. Asia Pacific Gift Card Market
8.1. Key Regional Trends
8.2. Market estimates & forecast, 2019-2026 (USD Million)
8.2.1. By Type
8.2.2. By Merchant
8.2.3. By Country
9. Latin America Gift Card Market
9.1. Key Regional Trends
9.2. Market estimates & forecast, 2019-2026 (USD Million)
9.2.1. By Type
9.2.2. By Merchant Type
9.2.3. By Country
10. Middle East & Africa Gift Card Market
10.1. Key Regional Trends
10.2. Market estimates & forecast, 2019-2026 (USD Million)
10.2.1. By Type
10.2.2. By Merchant Type
10.2.3. By Country
10.2.3.1. Saudi Arabia
11. Company Profile (Company Overview, Financial Matrix, and Key Product landscape, Key Personnel, Key Competitors, Contact Address, SWOT Analysis and Strategic Outlook)
11.1 Blackhawk Network Holdings Inc.
11.2 DOCUMAX Inc.
11.3 Fidelity National Information Services Inc.
11.4 Givex Corp
11.5 InComm Holdings Inc.
11.6 National Gift Card Corp.
11.7 Plastek Card Solutions, Inc.
11.8 Qwikcilver Solutions, Pvt. Ltd.
11.9 Stored Value Solutions, Inc.
11.15 Best Buy
11.16 Sam’s Club