Global Gift Card Market Size, By Type, By Merchant Type, and By Region; Trend Analysis, Market Competition Scenario & Outlook, 2016-2026

Gift Card Market expected to grow at a staggering rate of 13% p.a. during period 2020 - 2026

According to the publisher, the Global Gift Card Market is expected to grow at a significant rate during the forecast period. The Global Gift Card Market is projected to reach the valuation of USD 851.1 Billion by the year 2026 at a CAGR of 13.8% during the forecast period 2020- 2026. The consumer preference for a Gift Card, in place of other incentives such as discounts, checks or merchandise, is the primary factor driving the Gift Card Market. Also, the rising acceptance of Gift Cards in the retail industry and their extending application areas among users induce the demand for Gift Cards. The technological innovations in product offerings are instrumental in the growth of the market.

Gift Cards offer an alternative for money that facilitates hassle-free purchasing in multiple events, such as dining, entertainment, retail purchases, and others. They encourage customers to go for more consumption of services or products and contribute to the growth of the different industries, ultimately enhancing the Gift Card market.

The upsurge in the gifting culture drives the market.

Customers increasingly prefer Gift Cards to other incentives such as discounts, merchandise or checks, merchandise, etc., due to ease of transaction, fueling the growth of the gift market. Prevalence of the gifting culture during festivals and special occasions such as Father's Day, Friendship Day, Mother's day, etc. are encouraging the growth of the Global Gift Card Market. Also, many organizations offer Gift Cards to their employees on special days or for their excellent performance.

Technological Advancement is predicted to contribute to the significant growth of the market.

The Gift Cards Market is expected to grow at a remarkable rate during the projection period, owing to technological innovation in product offerings, easy-to-use features, and high use of smartphones. The rising requirement for advanced promotional strategies, growth of e-commerce, and its related promotions and increased high per capita income of consumers are expected to fetch vital revenues for the Global Gift Cards Market. Furthermore, the rise in popularity of these cards during overseas travelling is expected to propel the Gift Card market growth in the future.

Asia Pacific is expected to register the highest growth.

The Asia Pacific is anticipated to witness the fastest growth rate in the global gift market in the forecast horizon of 2020-26 due to the urbanization, high per capita income, and demand in the corporate firms to offer incentives to their employees in the form of Gift Cards.

“The leading players” in the Gift Card market are, Blackhawk Network Holdings Inc., DOCUMAX Inc., Fidelity National Information Services Inc., Givex Corp, InComm Holdings Inc., National Gift Card Corp., Plastek Card Solutions, Inc., Qwikcilver Solutions, Pvt. Ltd., Stored Value Solutions, Inc., Duracard, Cashstar, Staples, Walmart, Lowe's, Best Buy, Sam's Club and other prominent players are expanding their presence in the market by implementing various business strategies.

The in-depth analysis of the report provides information about growth potential, upcoming trends, and statistics of Global Gift Card Market size & forecast. The report promises to provide state-of-the-art technology of Gift Card Market and industry insights which help decision-makers to make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges and competitive dynamics of the market.


This product will be delivered within 2 business days.