The technologies in augmented reality automotive have undergone significant change in recent years, with conventional function and control system to automated control system. The rising wave of new sensor technologies, such as magnetic hall effect sensor, image, and radar are creating the significant potential for automotive augmented reality in various vehicles as it integrates the real-life environment with virtual details that enhance the driving experience.
In this market, various sensor technologies, are used which include radar, lidar, image, and sensor fusion. Increasing adoption rate of advanced technologies by OEMs, rising consumer demand for enhanced in-vehicle safety, faster generation of real-time and reliable data from advanced driver assistance systems, and the growth of connected vehicle are creating opportunities for various augmented reality automotive market technologies.
This report analyzes technology maturity, degree of disruption, competitive intensity, market potential, and other parameters of various technologies in the augmented reality automotive market.
The study includes technology readiness, competitive intensity, regulatory compliance, disruption potential, trends, forecasts and strategic implications for the global automotive augmented reality technology by sensor technology, application, and region as follows:
Technology Readiness by Technology Type
Competitive Intensity and Regulatory Compliance
Disruption Potential by Technology Type
Trends and Forecasts by Sensor Technology [$M shipment analysis from 2013 to 2024]:
Trends and Forecasts by Application [$M shipment analysis from 2013 to 2024]:
Trends and Forecasts by Region [$M shipment analysis for 2013 to 2024]:
Latest Developments and Innovations in the Automotive Augmented Reality Technologies
Companies/Ecosystems
Strategic Opportunities by Technology Type
Some of the augmented reality automotive companies profiled in this report include Continental, Denso, Garmin, Microvision, Nippon Seiki, and Panasonic Automotive.
This report answers the following 9 key questions:
Q.1 What are some of the most promising and high-growth technology opportunities for the automotive augmented reality market?
Q.2 Which technology will grow at a faster pace and why?
Q.3 What are the key factors affecting dynamics of different technologies? What are the drivers and challenges of these technologies in automotive augmented reality market?
Q.4 What are the levels of technology readiness, competitive intensity and regulatory compliance in this technology space?
Q.5 What are the new technology developments in automotive augmented reality market? Which companies are leading these developments?
Q.6 What are the latest developments in automotive augmented reality technologies? Which companies are leading these developments?
Q.7 Which technologies have potential of disruption in this market?
Q.8 Who are the major players in this automotive augmented reality market? What strategic initiatives are being implemented by key players for business growth?
Q.9 What are strategic growth opportunities in this automotive augmented reality technology space?
In this market, various sensor technologies, are used which include radar, lidar, image, and sensor fusion. Increasing adoption rate of advanced technologies by OEMs, rising consumer demand for enhanced in-vehicle safety, faster generation of real-time and reliable data from advanced driver assistance systems, and the growth of connected vehicle are creating opportunities for various augmented reality automotive market technologies.
This report analyzes technology maturity, degree of disruption, competitive intensity, market potential, and other parameters of various technologies in the augmented reality automotive market.
The study includes technology readiness, competitive intensity, regulatory compliance, disruption potential, trends, forecasts and strategic implications for the global automotive augmented reality technology by sensor technology, application, and region as follows:
Technology Readiness by Technology Type
Competitive Intensity and Regulatory Compliance
Disruption Potential by Technology Type
Trends and Forecasts by Sensor Technology [$M shipment analysis from 2013 to 2024]:
- Radar
- Lidar
- Image
- Sensor fusion
Trends and Forecasts by Application [$M shipment analysis from 2013 to 2024]:
- AR HUD Navigation
- Radar
- Lidar
- Image
- Sensor fusion
- AR HUD ACC (Adaptive Cruise Control)
- Radar
- Lidar
- Image
- Sensor fusion
- AR HUD LDW (Lane Departure Warning)
- Radar
- Lidar
- Image
- Sensor fusion
- Advanced AR HUD
- Radar
- Lidar
- Image
- Sensor fusion
Trends and Forecasts by Region [$M shipment analysis for 2013 to 2024]:
- North America
- United States
- Canada
- Mexico
- Europe
- United Kingdom
- Germany
- France
- Asia Pacific
- Japan
- China
- South Korea
- India
- The Rest of the World
Latest Developments and Innovations in the Automotive Augmented Reality Technologies
Companies/Ecosystems
Strategic Opportunities by Technology Type
Some of the augmented reality automotive companies profiled in this report include Continental, Denso, Garmin, Microvision, Nippon Seiki, and Panasonic Automotive.
This report answers the following 9 key questions:
Q.1 What are some of the most promising and high-growth technology opportunities for the automotive augmented reality market?
Q.2 Which technology will grow at a faster pace and why?
Q.3 What are the key factors affecting dynamics of different technologies? What are the drivers and challenges of these technologies in automotive augmented reality market?
Q.4 What are the levels of technology readiness, competitive intensity and regulatory compliance in this technology space?
Q.5 What are the new technology developments in automotive augmented reality market? Which companies are leading these developments?
Q.6 What are the latest developments in automotive augmented reality technologies? Which companies are leading these developments?
Q.7 Which technologies have potential of disruption in this market?
Q.8 Who are the major players in this automotive augmented reality market? What strategic initiatives are being implemented by key players for business growth?
Q.9 What are strategic growth opportunities in this automotive augmented reality technology space?
Table of Contents
1.Executive Summary6.Latest Developments and Innovations in the Automotive Augmented Reality Technologies
*Full List of Figures and Tables Available on Enquiry. 2.Technology Landscape
3.Technology Readiness
4.Technology Trends and Forecasts Analysis from 2013-2024
5.Technology Opportunities (2013-2024) by Region
7.Companies/Ecosystem
8.Strategic Implications
9.Company Profiles of Leading Players
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Continental
- Denso
- Garmin
- Microvision
- Nippon Seiki
- Panasonic Automotive
Methodology
The analyst has been in the business of market research and management consulting since 2000 and has published over 600 market intelligence reports in various markets/applications and served over 1,000 clients worldwide. Each study is a culmination of four months of full-time effort performed by the analyst team. The analysts used the following sources for the creation and completion of this valuable report:
- In-depth interviews of the major players in the market
- Detailed secondary research from competitors’ financial statements and published data
- Extensive searches of published works, market, and database information pertaining to industry news, company press releases, and customer intentions
- A compilation of the experiences, judgments, and insights of professionals, who have analyzed and tracked the market over the years.
Extensive research and interviews are conducted in the supply chain of the market to estimate market share, market size, trends, drivers, challenges and forecasts.
Thus, the analyst compiles vast amounts of data from numerous sources, validates the integrity of that data, and performs a comprehensive analysis. The analyst then organizes the data, its findings, and insights into a concise report designed to support the strategic decision-making process.
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