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Global Over-The-Air Transmission Platform Market, by Component, by Platform Type, by Region, Industry Analysis and Forecast, 2019 - 2025

  • ID: 5006224
  • Report
  • February 2020
  • Region: Global
  • 183 pages
  • Marqual IT Solutions Pvt. Ltd (KBV Research)
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FEATURED COMPANIES

  • Channel Master LLC
  • GatesAir, Inc.
  • Harmonic, Inc.
  • Nuvyyo, Inc. (Tablo TV)
  • SK Telecom Co., Ltd.
  • TiVo Corporation
  • MORE
The Global OTA Transmission Platform Market size is expected to reach $124.3 Million by 2025, rising at a market growth of 4.5% CAGR during the forecast period. The worldwide demand for over-the-air transmission platforms is growing among broadcasters and display device manufacturers, as various manufacturers of television & streaming devices have launched ATSC 3.0-capable televisions on the OTA transmission platform market. Due to the rapid adoption of next-generation technology, the broadcasting industry has been expanding at a robust rate in the last few years. The growing need for better channel visibility and operational flexibility is expected to drive the market for the OTA transmission platform in the coming years.

The OTA transmission platform will help broadcasters to send 4K video over wireless transmission platforms along with improved quality of picture. In the OTA application is expected to be incorporated the higher audio quality called 3D multichannel sound, which is expected to help broadcasters provide high quality audio to consumers. The hybrid combination of over-the-air and over-the-top combination is expected to generate opportunities for the OTA transmission platform market because it enables the users to access content from any platform. Growing R&D expenditure in the broadcasting industry and growing on-demand content adoption are further expected to drive the market for the OTA transmission platform. Rising IT investments in the broadcasting industry are expected to provide growth opportunities for OTA transmission platform vendors worldwide, particularly in North America.

The key factor driving market growth for the OTA transmission platform industry is the increased demand for better image quality and wireless transmission platforms. Furthermore, the extensive need for improved channel presentation and quality of operations is also expected to fuel market growth. The shortage of sufficient OTA infrastructure, however, is projected to hinder market growth during the coming years. Increasing R&D spending and IT investment in the broadcasting sector is also expected to provide the industry with significant growth opportunities in the coming years.

Based on Component, the market is segmented into Platform and Services. Based on Platform Type, the market is segmented into Radio, Television, Mobile, Streaming Devices and Others. Based on Regions, the market is segmented into North America, Europe, Asia Pacific, and Latin America, Middle East & Africa.

The major strategies followed by the market participants are Product launches. Based on the Analysis presented in the Cardinal matrix, Dish Network Corporation, LG Corporation, and SK Telecom Co., Ltd. are some of the forerunners in the OTA Transmission Platform Market. Companies such as TiVo Corporation, Nuvyyo, Inc., Sinclair Broadcast Group, Inc., and GatesAir, Inc., Harmonic, Inc., Gemalto N.V. are some of the key innovators in OTA Transmission Platform Market. The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include LG Corporation (LG Electronics), Gemalto N.V. (Thales Group S.A.), Sinclair Broadcast Group, Inc., SK Telecom Co., Ltd., Dish Network Corporation (AirTV L.L.C.), Channel Master LLC, TiVo Corporation, Nuvyyo, Inc. (Tablo TV), GatesAir, Inc., and Harmonic, Inc.

Recent strategies deployed in OTA Transmission Platform Market

Partnerships, Collaborations, and Agreements:

Oct-2019: Sinclair signed a multiyear agreement with AT&T across AT&T TV, DIRECTV, and U-verse. This partnership was aimed at the continuous carriage of Sinclair's owned local broadcast stations and Tennis Channel.

Jul-2019: ONE Media 3.0, a subsidiary of Sinclair announced an agreement with Saankhya Labs, a leader in the development of cognitive software-defined radio solutions and wireless systems. Under this agreement, the company accelerated the development of a 5G Next Generation Broadcast Offload Platform.

Apr-2019: Harmonic signed partnership with Sony Electronics for demonstrating advanced, hybrid ATSC 3.0 functionality. This functionality increases the end-consumer experiences for ATSC 3.0 TVs and expands cloud services. Harmonic's VOS®360 SaaS provides both over-the-top (OTT) and over-the-air (OTA) components of hybrid services, which run on advanced TV software, developed by Sony.

Jan-2019: GatesAir signed FM radio agreement with Sambhav Media and ENIL, the private broadcasters in India. The agreement includes auxiliary RF equipment, Flexiva FAX air-cooled transmitters, and a rigid transmission line for 30 stations that extend GatesAir’s market-leading share of FM radio transmitters in India.

Jan-2019: SK Telecom signed a joint venture agreement with Sinclair Broadcast. The joint venture company is named as Cast.era and is expected to develop innovative broadcasting solutions based upon ATSC 3.0, the next-generation broadcast transmission standard.

Dec-2018: SK Telecom collaborated with Ericsson, and Qualcomm for 5G NR data call on mid-band over SKT’s live, 5G commercial network. Under this collaboration, Ericsson is expected to offer 5G New Radio (NR) radio, Ericsson Network Management systems, and baseband to SK Telecom for its 5G commercial network.

Acquisition and Mergers:

May-2019: GatesAir acquired ONEtastic, a company that provides television and digital radio transmission systems. The acquisition accelerated the company's investments in the transmission portfolio and added new capabilities to its portfolio.

Product Launches and Product Expansions:

Dec-2019: Dish Network launched AirTV 2, the second-generation of its device. This device is distributed over-the-air broadcast TV reception over home WiFi. The device with the access of WiFi can be connected to mobile devices and TVs.

Oct-2019: TiVo introduced TiVo EDGE for antenna, a premium, 4K Ultra High Definition (UHD) capable, all-in-one media device. This device has expanded the company's footprint in Canada. It is a live TV, DVR, and streaming player, which provides the customers with access to everything they need for watching.

Jul-2019: Dish introduced a new AirTV Mini, a palm-sized dongle. It is an upgrade to the original 2017 AirTV Player. The AirTV Mini's new interface brings the Over the Air (OTA) local channels and Netflix into the Sling TV app and helps the cord-cutters to have access to all the streaming content from a single device.

Jul-2019: LG unveiled two new UHD LED Smart televisions in India. This lineup includes a 43-inch TV and a 55-inch TV and can also function as smart home hubs.

Apr-2019: Harmonic released a new CDN-enabled Primary Distribution solution, a workflow supported by the company's VOS®360 SaaS. This solution is engaged in transforming the way programmers provide linear feeds to their distribution partners.

Mar-2019: Sinclair Technologies launched TRANSeo series of mobile antennas for transport applications. This is a vehicle/transit antenna that covers all the frequency bands for Ultra High Frequency (UHF), Very High Frequency (VHF), 2G/2.5G/3G/4G, and Wi-Fi communications between 100 MHz and 6 GHz, depending upon the model selected.

Jan-2019: Sinclair introduced Stirr, a streaming service for bringing local TV news and other content to the growing cord-cutters across the US.

Jan-2019: Nuvyyo introduced Tablo QUAD, the next generation 4-Tuner DVR together with the new feature. The new feature automatically skips the commercials within the recordings. The DVR helps the consumers in discovering, recording, and streaming up to four live antenna TV channels together.

Sep-2018: Dish made an enhancement to its AirTV device by adding DVR functionality to it. The new feature helps the Air TV users in watching and recording all the local channels both at home and outside, with the help of a newly upgraded Sling TV app.

Sep-2018: TiVo unveiled hybrid set-top box TiVo Bolt OTA for DTT and OTT featuring 4K UltraHD. This is an all-in-one home entertainment product, which integrates the features of TiVo’s PVR with online streaming services.

May-2018: Dish DBS, a subsidiary of Dish Network released AirTV service, an over-the-top, over-the-air service. This service provides access to dozens of over-the-air broadcast channels to customers across multiple devices inside and outside of the home.

Scope of the Study

Market Segmentation:

By Component
  • Platform
  • Radio
  • Television
  • Mobile
  • Streaming Devices and Others
  • Services
By Geography

North America
  • US
  • Canada
  • Mexico
  • Rest of North America
Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific
LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA
Companies Profiled
  • LG Corporation (LG Electronics)
  • Gemalto N.V. (Thales Group S.A.)
  • Sinclair Broadcast Group, Inc.
  • SK Telecom Co., Ltd.
  • Dish Network Corporation (AirTV L.L.C.)
  • Channel Master LLC
  • TiVo Corporation
  • Nuvyyo, Inc. (Tablo TV)
  • GatesAir, Inc.
  • Harmonic, Inc.
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Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Channel Master LLC
  • GatesAir, Inc.
  • Harmonic, Inc.
  • Nuvyyo, Inc. (Tablo TV)
  • SK Telecom Co., Ltd.
  • TiVo Corporation
  • MORE
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Global Over-the-Air (OTA) Transmission Platform Market, by Component
1.4.2 Global Over-the-Air (OTA) Transmission Platform Market, by Geography
1.5 Methodology for the research

Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints

Chapter 3. Competition Analysis - Global
3.1 Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Mergers & Acquisitions
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2015-2019)
3.3.2 Key Strategic Move: (Product Launches and Product Expansions : 2019-Dec - 2015-Jun) Leading Players

Chapter 4. Global Over-the-Air (OTA) Transmission Platform Market by Component
4.1 Global Over-the-Air (OTA) Transmission Platform Market by Region
4.2 Global Over-the-Air (OTA) Transmission Platform Market by Platform Type
4.2.1 Global Over-the-Air (OTA) Transmission Platform Radio Market by Region
4.2.2 Global Over-the-Air (OTA) Transmission Platform Television Market by Region
4.2.3 Global Over-the-Air (OTA) Transmission Platform Mobile Market by Region
4.2.4 Global Streaming Device & Other Platform Type Over-the-Air (OTA) Transmission Platform Market by Region
4.3 Global Over-the-Air (OTA) Transmission Platform Services Market by Region

Chapter 5. Global Over-the-Air (OTA) Transmission Platform Market by Region
5.1 North America Over-the-Air (OTA) Transmission Platform Market
5.1.1 North America Over-the-Air (OTA) Transmission Platform Market by Component
5.1.1.1 North America Over-the-Air (OTA) Transmission Platform Market by Country
5.1.1.2 North America Over-the-Air (OTA) Transmission Platform Market by Platform Type
5.1.1.2.1 North America Over-the-Air (OTA) Transmission Platform Radio Market by Country
5.1.1.2.2 North America Over-the-Air (OTA) Transmission Platform Television Market by Country
5.1.1.2.3 North America Over-the-Air (OTA) Transmission Platform Mobile Market by Country
5.1.1.2.4 North America Streaming Device & Other Platform Type Over-the-Air (OTA) Transmission Platform Market by Country
5.1.1.3 North America Over-the-Air (OTA) Transmission Platform Services Market by Country
5.1.2 North America Over-the-Air (OTA) Transmission Platform Market by Country
5.1.2.1 US Over-the-Air (OTA) Transmission Platform Market
5.1.2.1.1 US Over-the-Air (OTA) Transmission Platform Market by Component
5.1.2.2 Canada Over-the-Air (OTA) Transmission Platform Market
5.1.2.2.1 Canada Over-the-Air (OTA) Transmission Platform Market by Component
5.1.2.3 Mexico Over-the-Air (OTA) Transmission Platform Market
5.1.2.3.1 Mexico Over-the-Air (OTA) Transmission Platform Market by Component
5.1.2.4 Rest of North America Over-the-Air (OTA) Transmission Platform Market
5.1.2.4.1 Rest of North America Over-the-Air (OTA) Transmission Platform Market by Component
5.2 Europe Over-the-Air (OTA) Transmission Platform Market
5.2.1 Europe Over-the-Air (OTA) Transmission Platform Market by Component
5.2.1.1 Europe Over-the-Air (OTA) Transmission Platform Market by Country
5.2.1.2 Europe Over-the-Air (OTA) Transmission Platform Market by Platform Type
5.2.1.2.1 Europe Over-the-Air (OTA) Transmission Platform Radio Market by Country
5.2.1.2.2 Europe Over-the-Air (OTA) Transmission Platform Television Market by Country
5.2.1.2.3 Europe Over-the-Air (OTA) Transmission Platform Mobile Market by Country
5.2.1.2.4 Europe Streaming Device & Other Platform Type Over-the-Air (OTA) Transmission Platform Market by Country
5.2.1.3 Europe Over-the-Air (OTA) Transmission Platform Services Market by Country
5.2.2 Europe Over-the-Air (OTA) Transmission Platform Market by Country
5.2.2.1 Germany Over-the-Air (OTA) Transmission Platform Market
5.2.2.1.1 Germany Over-the-Air (OTA) Transmission Platform Market by Component
5.2.2.2 UK Over-the-Air (OTA) Transmission Platform Market
5.2.2.2.1 UK Over-the-Air (OTA) Transmission Platform Market by Component
5.2.2.3 France Over-the-Air (OTA) Transmission Platform Market
5.2.2.3.1 France Over-the-Air (OTA) Transmission Platform Market by Component
5.2.2.4 Russia Over-the-Air (OTA) Transmission Platform Market
5.2.2.4.1 Russia Over-the-Air (OTA) Transmission Platform Market by Component
5.2.2.5 Spain Over-the-Air (OTA) Transmission Platform Market
5.2.2.5.1 Spain Over-the-Air (OTA) Transmission Platform Market by Component
5.2.2.6 Italy Over-the-Air (OTA) Transmission Platform Market
5.2.2.6.1 Italy Over-the-Air (OTA) Transmission Platform Market by Component
5.2.2.7 Rest of Europe Over-the-Air (OTA) Transmission Platform Market
5.2.2.7.1 Rest of Europe Over-the-Air (OTA) Transmission Platform Market by Component
5.3 Asia Pacific Over-the-Air (OTA) Transmission Platform Market
5.3.1 Asia Pacific Over-the-Air (OTA) Transmission Platform Market by Component
5.3.1.1 Asia Pacific Over-the-Air (OTA) Transmission Platform Market by Country
5.3.1.2 Asia Pacific Over-the-Air (OTA) Transmission Platform Market by Platform Type
5.3.1.2.1 Asia Pacific Over-the-Air (OTA) Transmission Platform Radio Market by Country
5.3.1.2.2 Asia Pacific Over-the-Air (OTA) Transmission Platform Television Market by Country
5.3.1.2.3 Asia Pacific Over-the-Air (OTA) Transmission Platform Mobile Market by Country
5.3.1.2.4 Asia Pacific Streaming Device & Other Platform Type Over-the-Air (OTA) Transmission Platform Market by Country
5.3.1.3 Asia Pacific Over-the-Air (OTA) Transmission Platform Services Market by Country
5.3.2 Asia Pacific Over-the-Air (OTA) Transmission Platform Market by Country
5.3.2.1 China Over-the-Air (OTA) Transmission Platform Market
5.3.2.1.1 China Over-the-Air (OTA) Transmission Platform Market by Component
5.3.2.2 Japan Over-the-Air (OTA) Transmission Platform Market
5.3.2.2.1 Japan Over-the-Air (OTA) Transmission Platform Market by Component
5.3.2.3 India Over-the-Air (OTA) Transmission Platform Market
5.3.2.3.1 India Over-the-Air (OTA) Transmission Platform Market by Component
5.3.2.4 South Korea Over-the-Air (OTA) Transmission Platform Market
5.3.2.4.1 South Korea Over-the-Air (OTA) Transmission Platform Market by Component
5.3.2.5 Singapore Over-the-Air (OTA) Transmission Platform Market
5.3.2.5.1 Singapore Over-the-Air (OTA) Transmission Platform Market by Component
5.3.2.6 Malaysia Over-the-Air (OTA) Transmission Platform Market
5.3.2.6.1 Malaysia Over-the-Air (OTA) Transmission Platform Market by Component
5.3.2.7 Rest of Asia Pacific Over-the-Air (OTA) Transmission Platform Market
5.3.2.7.1 Rest of Asia Pacific Over-the-Air (OTA) Transmission Platform Market by Component
5.4 LAMEA Over-the-Air (OTA) Transmission Platform Market
5.4.1 LAMEA Over-the-Air (OTA) Transmission Platform Market by Component
5.4.1.1 LAMEA Over-the-Air (OTA) Transmission Platform Market by Country
5.4.1.2 LAMEA Over-the-Air (OTA) Transmission Platform Market by Platform Type
5.4.1.2.1 LAMEA Over-the-Air (OTA) Transmission Platform Radio Market by Country
5.4.1.2.2 LAMEA Over-the-Air (OTA) Transmission Platform Television Market by Country
5.4.1.2.3 LAMEA Over-the-Air (OTA) Transmission Platform Mobile Market by Country
5.4.1.2.4 LAMEA Streaming Device & Other Platform Type Over-the-Air (OTA) Transmission Platform Market by Country
5.4.1.3 LAMEA Over-the-Air (OTA) Transmission Platform Services Market by Country
5.4.2 LAMEA Over-the-Air (OTA) Transmission Platform Market by Country
5.4.2.1 Brazil Over-the-Air (OTA) Transmission Platform Market
5.4.2.1.1 Brazil Over-the-Air (OTA) Transmission Platform Market by Component
5.4.2.2 Argentina Over-the-Air (OTA) Transmission Platform Market
5.4.2.2.1 Argentina Over-the-Air (OTA) Transmission Platform Market by Component
5.4.2.3 UAE Over-the-Air (OTA) Transmission Platform Market
5.4.2.3.1 UAE Over-the-Air (OTA) Transmission Platform Market by Component
5.4.2.4 Saudi Arabia Over-the-Air (OTA) Transmission Platform Market
5.4.2.4.1 Saudi Arabia Over-the-Air (OTA) Transmission Platform Market by Component
5.4.2.5 South Africa Over-the-Air (OTA) Transmission Platform Market
5.4.2.5.1 South Africa Over-the-Air (OTA) Transmission Platform Market by Component
5.4.2.6 Nigeria Over-the-Air (OTA) Transmission Platform Market
5.4.2.6.1 Nigeria Over-the-Air (OTA) Transmission Platform Market by Component
5.4.2.7 Rest of LAMEA Over-the-Air (OTA) Transmission Platform Market
5.4.2.7.1 Rest of LAMEA Over-the-Air (OTA) Transmission Platform Market by Component

Chapter 6. Company Profiles
6.1 LG Corporation (LG Electronics)
6.1.1 Company Overview
6.1.2 Financial Analysis
6.1.3 Segmental and Regional Analysis
6.1.4 Research & Development Expense
6.1.5 Recent strategies and developments:
6.1.5.1 Partnerships, Collaborations, and Agreements:
6.1.5.2 Product Launches and Product Expansions:
6.1.6 SWOT Analysis
6.2 Gemalto N.V. (Thales Group S.A.)
6.2.1 Company Overview
6.2.2 Financial Analysis
6.2.3 Segmental and Regional Analysis
6.2.4 Research & Development Expense
6.2.5 Recent strategies and developments:
6.2.5.1 Partnerships, Collaborations, and Agreements:
6.2.6 SWOT Analysis
6.3 Sinclair Broadcast Group, Inc.
6.3.1 Company Overview
6.3.2 Financial Analysis
6.3.3 Recent strategies and developments:
6.3.3.1 Partnerships, Collaborations, and Agreements:
6.3.3.2 Product Launches and Product Expansions:
6.4 SK Telecom Co., Ltd.
6.4.1 Company Overview
6.4.2 Financial Analysis
6.4.3 Segmental Analysis
6.4.4 Research & Development Expense
6.4.5 Recent strategies and developments:
6.4.5.1 Partnerships, Collaborations, and Agreements:
6.5 Dish Network Corporation (AirTV L.L.C.)
6.5.1 Company overview
6.5.2 Financial Analysis
6.5.3 Regional Analysis
6.5.4 Research & Development Expense
6.5.5 Recent strategies and developments:
6.5.5.1 Product Launches and Product Expansions:
6.5.6 SWOT Analysis
6.6 Channel Master LLC
6.6.1 Company Overview
6.6.2 Recent strategies and developments:
6.6.2.1 Partnerships, Collaborations, and Agreements:
6.6.2.2 Product Launches and Product Expansions:
6.7 TiVo Corporation
6.7.1 Company Overview
6.7.2 Financial Analysis
6.7.3 Regional & Segmental Analysis
6.7.4 Research & Development Expenses
6.7.5 Recent strategies and developments:
6.7.5.1 Product Launches and Product Expansions:
6.7.5.2 Acquisition and Mergers:
6.7.6 SWOT Analysis
6.8 Nuvyyo, Inc. (Tablo TV)
6.8.1 Company Overview
6.8.2 Recent strategies and developments:
6.8.2.1 Partnerships, Collaborations, and Agreements:
6.8.2.2 Product Launches and Product Expansions:
6.9 GatesAir, Inc. (The Gores Group)
6.9.1 Company Overview
6.9.2 Recent strategies and developments:
6.9.2.1 Partnerships, Collaborations, and Agreements:
6.9.2.2 Acquisition and Mergers:
6.9.2.3 Product Launches and Product Expansions:
6.1 Harmonic, Inc.
6.10.1 Company Overview
6.10.2 Financial Analysis
6.10.3 Regional & Segmental Analysis
6.10.4 Research & Development Expenses
6.10.5 Recent strategies and developments:
6.10.5.1 Partnerships, Collaborations, and Agreements:
6.10.5.2 Product Launches and Product Expansions:
6.10.6 SWOT Analysis
Note: Product cover images may vary from those shown
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  • LG Corporation (LG Electronics)
  • Gemalto N.V. (Thales Group S.A.)
  • Sinclair Broadcast Group, Inc.
  • SK Telecom Co., Ltd.
  • Dish Network Corporation (AirTV L.L.C.)
  • Channel Master LLC
  • TiVo Corporation
  • Nuvyyo, Inc. (Tablo TV)
  • GatesAir, Inc.
  • Harmonic, Inc.
Note: Product cover images may vary from those shown
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