With SnapShot 143 Telecoms Pricing looks at MNO Add Ons worldwide, with the number of options being added by a number of MNOs.
MNOs increasingly are offering a basic portfolio of call minutes, SMS and Mobile Data as the core product.
To this, they are adding additional bundles, which can include content, roaming and international calls as an additional option.
The options are being used as additional revenue earners for the MNO. Selected MNOs are changing their strategy by reducing the number of services bundled in their core product, allowing a low price point to be charged for the core product.
Deliverable: PowerPoint 31 slides packed with information and pricing examples.
1. Introduction - The use of MNO Add Ons
2. Examples of MNO Add Ons
3. The key trends for MNO Add Ons
4. Conclusions - Types of MNO Add Ons
- A1 (Telekom)
- Bouygues Telecom (France)
- DU (UAE)
- Etisalat (UAE)
- Everything Everywhere (UK)
- KPN (Netherlands)
- M1 (Singapore)
- Masmovil (Spain)
- Movistar (Spain)
- O2 (UK)
- Optus (Australia)
- Orange (France & Spain)
- Proximus (Belgium)
- Singtel (Singapore)
- StarHub (Singapore)
- Swisscom (Switzerland)
- Telekom (Germany)
- Verizon (USA
- Wind (Italy)
The analyst researches its reports typically within a three-month period. All of its reports are based on primary and secondary research including interviews with relevant companies/operators covered in the report. The analyst also draws on its extensive in-house database and its contacts in the field of telecommunications it has established since the company was launched in 2006.
The analyst has 26-years of experience in the field of telecoms pricing both mobile and fixed. They have a network of consultants as well as a multi-lingual research team, with languages spoken French, German, Polish and Spanish.