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Egypt Food Colorants Market Growth, Trends, and Forecasts (2020-2025)

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    Report

  • 60 Pages
  • May 2020
  • Region: Egypt
  • Mordor Intelligence
  • ID: 5011966
The Egyptian food colorants market is projected to witness a CAGR of 4.09% during the forecast period (2020-2025).
  • Shifting preference toward colored products due to flavor perception is likely to drive the food colorants industry’s growth. Edible color utilization to enhance the visual appeal and texture of items is a key factor enhancing product penetration.
  • Moreover, the high availability of food and beverage products in Egypt may expand the product application scope.

Key Market Trends

Increasing Scope in the Food and Beverage Industry

With a population of more than 90mn people, Egypt holds a lucrative long-term potential in the food colorants market. Egyptians spend around 37% of their income on food, drinks, and tobacco, and additionally, food consumption is steadily increasing from a low base with a growth rate of more than 10% per year. In 2013, sales growth for alcoholic drinks increased by 18.14%, soft drinks increased by 14.29%, and mass grocery retail sales grew by 14.09% (as per the data provided by the Ministry of Foreign Affairs of Denmark). This makes Egypt a lucrative market for food colors during the forecast period, to give the consumers and tourists with the best quality food and beverages.

Strategically Moving Toward Natural Ingredients

With the increasing food safety concerns in Egypt and food safety regulations by the National Food Safety Authority (NFSA) in January 2017, food markets are pressurizing manufacturing to adopt clean labels. The major restraint faced by the industry is the rising awareness about the ill effects of synthetic colors. This has triggered the demand for natural colors, which have high costs when compared to synthetic colors. The increasing disposable incomes and changing lifestyles in the country are driving the demand for processed foods. The stringent food standard regulations by FDA and several Egyptian regulatory bodies are proving to be a constraint for manufacturers, thus forcing them to look for alternatives in the form of innovations in natural colorants, which is expected to increase their application during the forecast period.

Competitive Landscape

The Egyptian food colorants market is a competitive market, and some of the major companies selling their range of both natural color and synthetic color in Egypt are BASF SE, Chr. Hansen Holding AS, and Sensient Technologies Corporation. Egypt is also importing colorants from various other countries, with the prominent country being India. Some of the Indian companies importing their range of food colors in the country are JJT Group (Roha) and Mahickra Chemicals Limited.

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Table of Contents

1 INTRODUCTION
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study
2 RESEARCH METHODOLOGY3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 By Type
5.1.1 Natural Color
5.1.2 Synthetic Color
5.2 By Application
5.2.1 Beverages
5.2.2 Dairy and Frozen Products
5.2.3 Bakery
5.2.4 Meat, Poultry, and Seafood
5.2.5 Confectionery
5.2.6 Oils and Fats
5.2.7 Other Applications
6 COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Market Position Analysis
6.3 Company Profiles
6.3.1 JJT Group (Roha)
6.3.2 REDSUN DYE CHEM
6.3.3 Mahickra Chemicals Limited
6.3.4 Kolorjet Chemicals Pvt. Ltd
6.3.5 Sensient Technologies Corporation
6.3.6 Chr. Hansen Holding AS
6.3.7 BASF SE
7 MARKET OPPORTUNITIES AND FUTURE TRENDS

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • JJT Group (Roha)
  • REDSUN DYE CHEM
  • Mahickra Chemicals Limited
  • Kolorjet Chemicals Pvt. Ltd
  • Sensient Technologies Corporation
  • Chr. Hansen Holding AS
  • BASF SE

Methodology

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