DDoS Prevention and Mitigation Market - Forecasts from 2020 to 2025

The global DDoS prevention and mitigation market was valued at US$9.304 billion in 2019 and is expected to show good growth over the forecast period. The growth of organizations with the increasing customer base and expanding locations has led to the creation, manipulation, and sharing of huge volumes of data over the networks. Increasing dependency on technology on account of rapidly increasing digitization and automation of processes across industries around the globe is increasing the cost of downtime. There is a large degree of variance on the average cost of downtime which depends mainly on the type of business and business environment. Considering an average of 250 critical applications running in an enterprise and an average hourly downtime cost of $300,000 per application, the application downtime itself can cost the enterprise nearly $75 million per hour or even more than that. Amazon Web Services, in February 2017, experienced a critical downtime caused due to a console typo which brought down more servers for maintenance than required. The downtime was more than 5 hours and affected nearly 148,000 hosted customers and visitors on their websites. In the same year, Lowe’s retail website faced an acute outage of 21 minutes on Black Friday and suffered a revenue loss of over $2 million. Since a DDoS attack can completely take away control over IT infrastructure from an enterprise, downtime for such entities can increase drastically, thus scaling up losses associated with such events. The increasing number of such incidents is increasing the need for robust DDoS prevention and mitigation solutions among end-users, thus boosting the market growth.

The market growth is also attributed to huge investments, enterprises are pumping into communication and technology, across all major regions worldwide. A good share of this heavy inflow of investments is being apportioned to the expansion of data center networks across the globe. With the volume of data generated per day increasing exponentially, these investments are becoming even more rigorous. For instance, Facebook, one of the biggest technology companies in the world, has over 300 PB of data in its data centers. Similarly, huge volumes of data is stored with many other enterprises worldwide, which is increasing with it the severity of loss these are likely to suffer in the event of a cyber attack. This is driving the demand for robust DDoS prevention and mitigation solutions among enterprises, thus boosting the market growth.

The rapidly growing popularity and adoption of public cloud, coupled with the continuous increase in the number of endpoint devices accessing the data in the cloud, is also shaping the growth of the market. Any type of security breach in this ecosystem can translate into a huge monetary loss for an enterprise attributed to the loss of investors’ or customers’ confidence, loss of productivity, and heavy federal fines as part of legal actions. For instance, NotPetya, which was ransomware in the disguise of the tax software update, first came into light in Ukraine and later spread through to thousands of systems in more than 100 countries. This attack hit companies like Merck & Co., Inc., which recorded damage worth $300 million in Q3 2017, and many other companies that had sensitive information flowing through their network. WannaCry, another big ransomware attack that caught the world’s attention, went on to take away control over several thousands of machines from banking institutions, government agencies, and other enterprises and organizations.

This is increasing the demand for advanced DDoS prevention and mitigation solutions and services among enterprises of various sizes, thus augmenting the market growth.

In addition to this, strict laws regarding the security of customers’ data stored with enterprises are pushing enterprises towards security solutions that are breech-proof, and which thus offer a very high level of security from cyber attacks. For instance, Europe’s General Data Protection Regulation applies to every enterprise across the globe, which stores sensitive information about European customers with it. The regulation requires such companies to ensure complete control over the data in order to be able to execute requests, from individuals, regarding the removal of their personal data from servers. Since non-compliance with this regulation can lead to a fine of €20 million or 4% of an enterprise’s annual global revenue, whichever is higher, companies are moving towards robust DDoS prevention and mitigation solutions which promise complete control over the IT infrastructure.

DDoS prevention and mitigation market have been segmented on the basis of offering, enterprise size, end-user, and geography. By offering, the market has been segmented into solution and service. By enterprise size, the market has been segmented into small, medium, and large. By the end-user, the DDoS Prevention and Mitigation market has been segmented into communication and technology, manufacturing, BFSI, retail, and others.

North America and Europe hold a significantly large market share

Geographically, the DDoS Prevention And Mitigation market have been segmented into North America, South America, Europe, the Middle East, and Africa (MEA), and Asia Pacific (APAC). To give a clearer view of these regional markets, these have been further segmented into countries that account for a significant market share. North America and Europe together account for a significantly large market share and market growth in these regions is expected to remain good over the forecast period. Strict enforcement of regulations regarding cybersecurity in these regions is a major driving factor driving market growth. Booming industries in these regions are witnessing an inflow of investments by enterprises into strengthening their enterprise infrastructure security, which is also supporting the growth of this market. The market growth in Asia Pacific is anticipated to remain solid over the projected period. The rapid growth of industries in this region is one of the major driving factors for the regional market. The presence of a good number of vendors offering tailored solutions for enterprises of various sizes is poised to support the uptake of DDoS prevention and mitigation solutions and services, thus boosting the market growth. South America and the Middle East and Africa account for a relatively small market share. However, market growth in these regions is expected to remain good over the forecast period.

Competitive Insights

Prominent key players in the DDoS prevention and mitigation market include Google, Microsoft Corporation, Amazon Web Services, IBM, Cloudflare, Inc., Nexusguard Limited, and Imperva among others. These companies hold a noteworthy share in the market on account of their good brand image and quality of offerings. Many major players in the DDoS prevention and mitigation market have been covered along with their relative competitive position and strategies. The report also mentions recent deals and investments of different market players over the last two years.

Segmentation

By Offering

• Solution
• Service

By Enterprise Size

• Small
• Medium
• Large

By End-User

• Communication and Technology
• Manufacturing
• BFSI
• Retail
• Others

By Geography

• North America
• USA
• Canada
• Mexico
• South America
• Brazil
• Argentina
• Others
• Europe
• Germany
• France
• United Kingdom
• Spain
• Others
• Middle East and Africa
• Saudi Arabia
• UAE
• Israel
• Others
• Asia Pacific
• China
• Japan
• South Korea
• India
• Others