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North America Personal Care Wipes Market Forecast to 2027 - COVID-19 Impact and Regional Analysis By Product Type; Distribution Channel; and Country

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    Report

  • 137 Pages
  • June 2020
  • Region: North America
  • The Insight Partners
  • ID: 5116907
UP TO OFF until Mar 31st 2024

The North Americann personal care wipes market was valued at US$ 3,627.7 million in 2018 and is projected to reach US$ 5,742.5 million by 2027; it is expected to grow at a CAGR of 5.6% from 2019 to 2027.

Wipe is a small moist cloth that is used for cleaning surfaces. Various types of personal care wipes are commercially available such as baby personal care wipes, makeup removal personal care wipes, cooling personal care wipes, perfume personal care wipes, body personal care wipes, medical personal care wipes, general cleaning personal care wipes, intimate personal care wipes, nail polish removal personal care wipes, and antibacterial personal care wipes. These personal care wipes are subjected to light rubbing or friction to remove dirt or liquid from the surface. The key advantage of personal care wipes is convenience. Using personal care wipes is quicker and easier than the alternative of dispensing a liquid and using another cloth or paper towel to clean or remove dust.

Based on product type, the North American personal care wipes market has been segmented into baby, facial and cosmetic, hand and body, flushable, and others. The baby wipes segment held the largest share of the market in 2019; however, the hand and body wipes segment is estimated to register the highest CAGR during the forecast period. An increasing rate of childbirth, rising population of working women, coupled with modernization in healthcare practices, are the key factors propelling the demand for baby personal care wipes in North American. The shift toward healthy lifestyle and rising focus on sanitation and well-being of babies has further driven the demand for personal care wipes in North American market scenario.

Geographically, the North American personal care wipes market has been segmented into the US, Canada, and Mexico. The US held the largest share of the North American personal care wipes market, followed by Canada and Mexico.The growth of the personal care wipes market in this region is primarily attributed to the rising demand for personal care wipes among various end-users. Additionally, the demand for personal care products such as baby personal care wipes, hand and body wipes, and facial care wipes is increasing in developed countries such as the US and Canada due to rising concern of health and hygiene among the consumers. Moreover, surging demand for natural, chemical-free, and biodegradable personal care wipes is further expected to propel the demand for personal care wipes in the region. The region also has the presence of major personal care wipes manufacturers such as Procter & Gamble, Rockline Industries, Johnson & Johnson, and Edgewell Personal Care.

Impact of COVID-19 Pandemic on Personal Care Wipes Market

COVID-19 first began in Wuhan (China) in December 2019, and since then it has spread across the globe at a fast pace. The US, Russia, India, Spain, China, Italy, France, and Germany are amongst the worst affected countries in terms of positive cases and reported deaths as of March 2020. The COVID-19 outbreak has affected economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. The overall market breakdown due to COVID-19 is also affecting the growth of the personal care wipes market due to shutting down of factories, obstacle in supply chain, and downturn in world economy.

Body Wipe Company, Diamond Wipes International, Edgewell Personal Care, Johnson and Johnson, Kimberly Clark Corporation, La Fresh, Nice-Pak Products, Inc., Procter & Gamble, Rockline Industries, and Unicharm International are among the major players in the North American personal care wipes market.

Overall size of the North American personal care wipes market has been derived in accordance to primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. Additionally, multiple primary interviews have been conducted with industry participants and commentators to validate the data, as well as to gain more analytical insights into the topic. The participants who typically take part in such a process include industry expert such as VPs, business development managers, market intelligence managers, and national sales managers along with external consultants such as valuation experts, research analysts, and key opinion leaders specializing in the North American personal care wipes market.

Reasons to Buy


  • Highlights key business priorities to assist companies realign their business strategies.
  • Features key findings and crucial progressive industry trends in the North American personal care wipes market, thereby allowing players to develop effective long-term strategies.
  • Develops/modifies business expansion plans by using substantial growth offering from developed and emerging markets.
  • Scrutinizes in-depth market trends as well as key market drivers and restraints.
  • Enhances the decision-making process by understanding the strategies that underpin commercial interest with respect to products, segmentation, and industry verticals.

Table of Contents

1. Introduction
1.1 Study Scope
1.2 Research Report Guidance
1.3 Market Segmentation
1.3.1 Personal Care Wipes Market, by Product Type
1.3.2 Personal care wipes Market, by Distribution Channel
1.3.3 Personal care wipes Market, by Country
2. Key Takeaways
3. Research Methodology
3.1 Scope of the Study
3.2 Research Methodology
3.2.1 Data Collection
3.2.2 Primary Interviews
3.2.3 Hypothesis formulation
3.2.4 Macro-economic factor analysis
3.2.5 Developing base number
3.2.6 Data Triangulation
3.2.7 Country level data
4. Personal Care Wipes Market Landscape
4.1 Market Overview
4.2 PEST Analysis - North America
4.2.1 North America PEST Analysis
4.3 Expert Opinion
5. Personal Care Wipes Market - Key Industry Dynamics
5.1 Key Market Drivers
5.1.1 Growth of Personal Care Industry
5.1.2 Introduction of new and improved variety of wipes
5.1.3 Growing Demand for Personal Care Wipes Due to COVID-19
5.2 Market Restraints
5.2.1 Environment Issues Caused due to Personal Care Wipes
5.3 Market Opportunities
5.3.1 Rising Adoption of Biodegradable Personal Care Wipes
5.4 Future Trends
5.4.1 Growing Demand for Natural and Chemical-Free Personal Care Wipes
5.5 Impact Analysis of Drivers and Restraints
6. Personal Care Wipes Market- North America Market Analysis
6.1 North America Personal Care Wipes Market Overview
6.2 North America Personal Care Wipes Market Forecast And Analysis
6.3 Market Positioning - Key Market Players
7. North America Personal Care Wipes Market Analysis - By Product Type
7.1 Overview
7.2 Personal Care Wipes Market Share, by Product Type, 2019 and 2027 (%)
7.3 Baby
7.3.1 Overview
7.3.2 Baby: Personal Care Wipes Market - Revenue and Forecast to 2027 (US$ Mn)
7.4 Facial and Cosmetic
7.4.1 Overview
7.4.2 Facial and Cosmetic - Personal Care Wipes Market - Revenue and Forecast to 2027 (US$ Mn)
7.5 Hand and Body
7.5.1 Overview
7.5.2 Hand and Body - Personal Care Wipes Market - Revenue and Forecast to 2027 (US$ Mn)
7.6 Flushable
7.6.1 Overview
7.6.2 Flushable - Personal Care Wipes Market - Revenue and Forecast to 2027 (US$ Mn)
7.7 Others
7.7.1 Overview
7.7.2 Others - Personal Care Wipes Market - Revenue and Forecast to 2027 (US$ Mn)
8. Personal Care Wipes Market Analysis - By Distribution Channel
8.1 Overview
8.2 Personal Care Wipes Market Share, by Distribution Channel, 2018 and 2027 (%)
8.3 Supermarket and Hypermarket
8.3.1 Overview
8.3.2 Supermarket and Hypermarket: Personal Care Wipes Market- Revenue and Forecast to 2027 (US$ Mn)
8.4 Specialty Stores
8.4.1 Overview
8.4.2 Specialty Store: Personal Care Wipes Market - Revenue and Forecast to 2027 (US$ Mn)
8.5 Online
8.5.1 Overview
8.5.2 Online: Personal Care Wipes Market - Revenue and Forecast to 2027 (US$ Mn)
8.6 Commercial and Industrial
8.6.1 Overview
8.6.2 Commercial and Industrial: Personal Care Wipes Market - Revenue and Forecast to 2027 (US$ Mn)
8.7 Others
8.7.1 Overview
8.7.2 Others: Personal Care Wipes Market - Revenue and Forecast to 2027 (US$ Mn)
9. Personal Care Wipes Market - Country Analysis
9.1 Overview
9.1.1 North America: Personal Care Wipes Market - Revenue, and Forecast to 2027 (US$ Mn)
9.1.3 North America: Personal Care Wipes Market, by Key Country
9.1.3.1 US: Personal Care Wipes Market - Revenue, and Forecast to 2027 (US$ Mn)
9.1.3.1.1 US: Personal Care Wipes Market, by Product Type
9.1.3.1.2 US: Personal Care Wipes Market, by Distribution Channel
9.1.3.2 Canada: Personal Care Wipes Market - Revenue, and Forecast to 2027 (US$ Mn)
9.1.3.2.1 Canada: Personal Care Wipes Market, by Product Type
9.1.3.2.2 Canada: Personal Care Wipes Market, by Distribution Channel
9.1.3.3 Mexico: Personal Care Wipes Market - Revenue, and Forecast to 2027 (US$ Mn)
9.1.3.3.1 Mexico: Personal Care Wipes Market, by Product Type
9.1.3.3.2 Mexico: Personal Care Wipes Market, by Distribution Channel
10. Overview - Impact of COVID-19
11. Impact of COVID-19 Pandemic on Global Personal Care Wipes Market
11.1 North America: Impact Assessment of COVID-19 Pandemic
12. Industry Landscape
12.1 Mergers and Acquisitions
12.2 Business Planning and Strategy
12.3 Product News
13. Company Profiles
13.1 Body Wipe Company
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Diamond Wipes International
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 Edgewell Personal Care
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.4 Johnson and Johnson
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.5 Kimberly Clark Corporation
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.6 La Fresh
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.7 Nice-Pak Products, Inc.
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.8 Procter and Gamble Co
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.8.6 Key Developments
13.9 Rockline Industries
13.9.1 Key Facts
13.9.2 Business Description
13.9.3 Products
13.9.4 Financial Overview
13.9.5 SWOT Analysis
13.10 Unicharm International
13.10.1 Key Facts
13.10.2 Business Description
13.10.3 Products and Services
13.10.4 Financial Overview
13.10.5 SWOT Analysis
14. Appendix
14.1 About the Publisher
14.2 Word Index

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Body Wipe Company
  • Diamond Wipes International
  • Edgewell Personal Care
  • Johnson and Johnson
  • Kimberly Clark Corporation
  • La Fresh
  • Nice-Pak Products, Inc.
  • Procter & Gamble
  • Rockline Industries
  • Unicharm International