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North America Food Preservatives Market-Growth, Trends and Forecast (2020 - 2025)

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  • 90 Pages
  • June 2020
  • Region: North America
  • Mordor Intelligence
  • ID: 5119118
North America Food Preservatives Market is projected to grow at a CAGR of 2.6% during the forecast period (2020-2025).
  • Awareness related to several risks associated with chemical preservatives has driven the market for natural preservatives.​
  • North America has highly regulated policies with respect to the commercialization of food products and ingredients. Such regulations have offered lucrative growth opportunities for manufacturers to introduce novel preservatives with minimum or no side-effects on human health.​
  • Advanced technological growth in the field of food processing is driving the growth of the North American food and beverage preservative market.

Key Market Trends

Increased Popularity of Clean-Label Ingredients

Clean label is a spectrum, and manufacturers seek to know where the shifts are happening. Transparency and clean label are not point-in-time fads anymore and have gone mainstream. This has resulted in competition for consumers seeking clarity, purity, and responsibility, and the trend is likely to continue to increase. Clean label demand is driving new product innovation in the country. Foods generally sold in the United States are, ‘clean,’ i.e., safe for consumption despite labeling not always being 100% ‘truthful and not misleading’. Yet, a number of trends have emerged in conjunction with the clean label movement as opportunities for food makers to connect and resonate with their target audience.​ US consumers do not refrain from paying high prices for clean label ingredients, ingredients that are natural and healthy. Around 44% claim to pay 75% or more extra for ingredients they recognize and trust.

Increased Application in Beverage Industry

The booming beverage industry is majorly uplifting the consumption of ingredients including preservatives which is most likely to foster market growth. The use of preservatives in the beverage industry is to avoid the change in taste, the colour of the drinks, and bitter aftertaste. As soft drinks are high in the water activity and some of them are rich in vitamins and minerals, they are an attractive environment for microbes.​ The usually low pH of the soft drinks, carbonation, sugar content in some of them, and the addition of preservatives help to inhibit the growth of microbes and bacteria.​ The type of chemical preservatives that can be used in beverages depends on the chemical and physical properties of both the antimicrobial preservatives and the beverage type.​

Competitive Landscape

The North American food preservatives market is highly fragmented and dominated by several small players. The most active companies are Cargill, DuPont, Kerry Inc. and Koninklijke DSM N.V among others. These players have a strong position in the fast-growth natural preservatives and clean label categories, benefiting from greater usage of these preservatives in food and beverages generally. The strategy of developing new products and partnerships with local players helps to increase the company’s footprint in the foreign country and release new products according to the consumers’ changing preferences.

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Table of Contents

1.1 Study Assumptions & Market Definition
1.2 Scope of the Study
3.1 Market Overview
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5.1 By Type
5.1.1 Natural
5.1.2 Synthetic
5.2 By Application
5.2.1 Bakery
5.2.2 Confectionery
5.2.3 Beverage
5.2.4 Dairy and Frozen Products
5.2.5 Meat, Poultry and Seafood
5.2.6 Sauces and Salad Mixes
5.2.7 Others
5.3 Geography
5.3.1 North America United States Canada Mexixo Rest of North America
6.1 Most Active Companies
6.2 Most Adopted Strategies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 Jungbunzlauer Suisse AG
6.4.2 Kerry Inc.
6.4.3 Koninklijke DSM N.V.
6.4.4 DuPont de Nemours, Inc.
6.4.5 Cargill, Incorporated
6.4.6 BASF SE
6.4.7 Corbion N.V.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Jungbunzlauer Suisse AG
  • Kerry Inc.
  • Koninklijke DSM N.V.
  • DuPont de Nemours, Inc.
  • Cargill, Incorporated
  • Corbion N.V.