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Global Automotive Industry Outlook, 2020

  • Report

  • June 2020
  • Region: Global
  • Frost & Sullivan
  • ID: 5125711

COVID-19 Pandemic to Negatively Impact Light Vehicle Sales to the Tune of Over 14% YoY

The novel coronavirus driven pandemic has adversely affected a wide array of industries. The automotive industry is not immune to the disruptions caused by the virus either. The months of March and April have seen lockdowns of cities across the globe, and the sales of automobiles have plummeted as a result. Light vehicle (LV) sales in China, the United States, the United Kingdom, Spain, Germany, France, and Italy have been hit hardest by the COVID-19 outbreak in the first quarter of 2020. A mild recovery is likely in the second half of the year as the pandemic tides over. Overall, a decline in sales of more than 14% is anticipated in 2020.

Automotive companies are expected to focus more on preserving their capital in the short term, developing a more robust online retailing strategy, and incorporating a wide range of Health Wellness and Wellbeing (HWW) features in their vehicles.

Key Trends

Autonomous Shared Transportation - Automotive manufacturers, mobility service providers, and autonomous technology companies are working on multiple collaborations with the aim to succeed in autonomous shared transportation.

Vehicle Subscription Services by OEMs will rise - OEMs are offering vehicle subscriptions which provide greater flexibility to customers and reduce ownership liability.

Rise of Super Apps - Grab, Uber, and Didi are gradually shifting from being just ride hailing firms to being true on-route mobility services providers.

In-Vehicle Payment (IVP) Make Their Way into Cars - Having made eCommerce retail payments frictionless, eWallets and card-on-file payments will make their way into in-vehicle eCommerce.

Dedicated Architecture Strategy for Autonomous Platforms - In 2020, OEMs will shift their platform strategy to a four-layered platform approach as the industry progresses towards CASE mobility.

Embedded Telematics Becomes a Data Monetisation Tool - By 2020, about 70% to 75% of major automakers in the EU will have embedded telematics platforms and market participants in North America will advance their services for ensuring greater customer retention.

Cloud Kitchens will Drive Online Food Delivery - Third-party and online food delivery companies are looking at cloud kitchens as a sustainable and saleable alternative business model to drive growth.

Key Issues Addressed

  • What were the disruptive trends which influenced the automotive industry in 2019?
  • What are the key technology trends which will have an impact on the industry in 2020?
  • What will be the impact of COVID-19 pandemic on automotive sales globally and automaker strategies in the short and medium terms?
  • What are the latest trends in the EV space?
  • How will the COVID-19 pandemic affect the shared mobility market?

Table of Contents

1. Executive Summary
  • Highlights of 2019
  • Predictions for 2020

2. Research Scope and Segmentation
  • Research Scope - Light Vehicle Sales
  • Vehicle Segmentation

3. Global Automotive Sales Trends
  • Global LV Sales by Region in 2019 and 2020 - Snapshot
  • Winners of 2019
  • Global LV Sales of Top 20 OEM Groups
  • Global LV Sales of Top 25 Automotive Markets
  • LV Sales of Key Chinese OEM Groups Globally
  • Top 5 Markets by Sales Volume in 2019
  • Key Regional Markets - United States
  • Key Regional Markets - Canada and Mexico
  • Key Regional Markets - Brazil and Russia
  • Key Regional Markets - India and China
  • Premium & Super Premium Vs Non-Premium LV Sales
  • Global LV Sales of Top 10 Premium & Super Premium Vehicle OEMs, 2018 and 2019
  • Key Regional Markets - Europe (G5 Vs E5)
  • Key Regional Markets - Emerging Economies

4. Automotive Trends to Watch Out For
  • Top Trends for the Automotive Industry in 2020
  • Trend 1 -  Partnerships Drive Autonomous Shuttle and Robotaxi Pilots
  • Trend 2 - Rise in Vehicle Subscription Services by OEMs
  • Trend 3 - Rise of Super Apps: Grab Use Case
  • Trend 4 - Concerted Push towards Electric Shared Mobility
  • Trend 5 - In-Vehicle Payment (IVP) Makes Its Way Into Cars
  • Trend 6 - Growth in Uberisation of Aftermarket Vehicle Services
  • Trend 7 - Digital Business Models Will Impact Aftermarket Retail
  • Trend 8 - Dedicated Architecture Strategy for Autonomous Platforms
  • Trend 9 - Emergence of Tele-operation in Autonomous Driving
  • Trend 10 - The Digitalisation Revolution: VW Use Case
  • Trend 11 - Embedded Telematics Becomes a Data Monetisation Tool
  • Trend 12 - Sensor Data Fusion Catalysing L3 Adoption
  • Trend 13 - 2020 will Bring Clarity to Britain’s Automotive Industry
  • Trend 14 - Online Vehicle Sales To Surge
  • Trend 15 - Cloud Kitchens will Drive Online Food Delivery

5. ASEAN Outlook
  • ASEAN - Key Highlights of 2019
  • Country Analysis - Indonesia
  • Country Analysis - Thailand
  • Country Analysis - Malaysia
  • Predictions for 2020

6. LATAM Outlook
  • LATAM - Key Highlights of 2019
  • LATAM LV Market by Country - Regional Snapshot
  • Key LATAM Transformative Factors for 2020
  • LATAM LV Market - Snapshot of the Decade
  • LATAM LV Market by Country - Compared
  • Unit Vehicle Sales Forecast by Powertrain Mix by Country
  • Rising Penetration of Chinese OEMs in LATAM
  • Impact of New Regulations on Automotive Features
  • Connectivity Features & Services
  • Factors Impacting the LATAM Electromobility Market
  • LATAM Electromobility Market Trends Analysed
  • Predictions for 2020

7. New Mobility
  • Key Findings - 2019 Highlights
  • Sizing the Potential Uptake of New Mobility Services
  • Impact of COVID-19 on Key Shared Mobility Markets
  • Evolution from Single Shared Mobility Apps to Mega Apps
  • MaaS, the backbone of Urban Mobility
  • Autonomous Mobility inching towards Commercialisation
  • Cloud Kitchens will Drive Online Food Delivery
  • Key Findings - 2020 Outlook

8. Powertrain Outlook
  • Highlights of 2019
  • Global Powertrain Mix - Sales Snapshot
  • Mild Hybrid Vehicles - MHEV 48V Sales Surge in 2019
  • Diesel Engines - Impact Factors and Outlook
  • EU - Change in New Passenger Car Registrations (2019)
  • China - Sales Forecast by Powertrain
  • Predictions for 2020

9. eMobility Outlook
  • Highlights of 2019
  • Historic EV Sales
  • Global EV Market - 2019
  • Global EV Sales - By Month
  • Top 10 OEMs
  • Top 10 Models - BEVs and PHEVs
  • Impact of COVID-19 on Global EV Sales in 2020
  • Impact of COVID-19 on Regional EV Sales
  • Predictions for 2020

10. Autonomous Outlook
  • Highlights of Autonomous Driving 2019
  • Future Autonomous Vehicle Platforms
  • Cloud Storage and Computation
  • Convergence towards CASE
  • Predictions of Autonomous Driving 2020

11. Connectivity and Telematics Outlook
  • 2019 Highlights - Predictions versus Actuals
  • Digital Assistants - Overview
  • Segmentation of Automotive Marketplace of the Future
  • IOTisation of the Connected Car
  • Automotive IoT Platform Capabilities
  • Data Monetisation - Key Use Cases
  • Top Predictions for 2020

12. Aftermarket Outlook
  • 2019 in Numbers - Key Highlights
  • 2019 in Trends - Key Highlights
  • New Points of Sale Emerging
  • ADAS Vehicles Enabling New Demand/Capabilities
  • Emerging eMobility Opportunities
  • 2020 in Numbers - Key Predictions
  • 2020 in Trends - Key Predictions

13. Growth Opportunities and Critical Success Factors
  • Growth Opportunities
  • Strategic Imperatives for Success and Growth

14. Conclusions
  • Conclusions and Outlook
  • Legal Disclaimer
  • Appendix
  • Market Engineering Methodology
  • List of Exhibits

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Volkswagen