North America Direct Carrier Billing Market to 2027- COVID-19 Impact and Regional Analysis by Type; Platform; End User; and Country

The direct carrier billing market in North America is expected to grow from US$ 3,980.2Mn in 2019 to US$ 7,688.5Mn by 2027; it is estimated to grow at a CAGR of 8.7% from 2020 to 2027. The rise in smartphone adoption across the region is driving the growth of the direct carrier billing market. Every citizen in the region is assumed to have mobile phones, smartphones in particular; thus, consumers in North America can opt for carrier billing to buy content on any digital platform, such as music streaming subscription or video subscription. Youth population in this region, with higher education and income levels, are more likely to be digitally connected as most of them are highly engaged in purchasing online games and online media; the direct carrier billing payment method is known to offer the best purchasing experience online. The wide range of direct carrier billing platforms would help open up new revenue generation sources for mobile operators, surge average revenue per user, and offer cost-effective and easy methods for new content.

The Android segment led the direct carrier billing market based on platform in 2019. Android is the major factor driving the direct carrier billing market growth with players such as Google and Huawei offer apps, games, and other services for android platform users. The direct carrier billing service is being widely used on android platforms. Direct carrier billing solution providers have great potential to grow in the gaming and online media streaming segments. Also, Google Play Carrier Billing permits the customers to buy Libon (a voice over IP application created for Android and iOS by Orange Vallée - Orange S. A.’s subsidiary) minutes without using credit cards. The user can direct its purchases to monthly phone bill. This payment option is offered for both prepaid and postpaid plans.

The overall North America direct carrier billing market size has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. The process also serves the purpose of obtaining overview and forecast for the North America direct carrier billing market with respects to all the segments pertaining to the region. Also, multiple primary interviews have been conducted with industry participants and commentators to validate the data, as well as to gain more analytical insights into the topic. The participants that are typically involved in this process include industry expert such as VPs, business development managers, market intelligence managers, and national sales managers along with external consultants such as valuation experts, research analysts, and key opinion leaders specializing in the North America direct carrier billing market. Bango PLC, Boku Inc., Centili, and txtNation Limited are among a few players operating in the North America direct carrier billing market.

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• Scrutinize in-depth North America market trends and outlook coupled with the factors driving the market, as well as those hindering it
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