1 Introduction
1.1. What is this report about?
1.2. Who is the target reader?
1.3. How to use this report
1.4. Definitions
2 Top 5 Emerging Countries Digital Advertising
2.1. Industry Outlook
3 Digital Advertising in South Africa
3.1. Market Overview
3.2. Market Data
3.3. Market Segmentation
3.4. Market outlook
3.5. Five forces analysis
3.6. Macroeconomic Indicators
4 Digital Advertising in Brazil
4.1. Market Overview
4.2. Market Data
4.3. Market Segmentation
4.4. Market outlook
4.5. Five forces analysis
4.6. Macroeconomic Indicators
5 Digital Advertising in China
5.1. Market Overview
5.2. Market Data
5.3. Market Segmentation
5.4. Market outlook
5.5. Five forces analysis
5.6. Macroeconomic Indicators
6 Digital Advertising in India
6.1. Market Overview
6.2. Market Data
6.3. Market Segmentation
6.4. Market outlook
6.5. Five forces analysis
6.6. Macroeconomic Indicators
7 Digital Advertising in Mexico
7.1. Market Overview
7.2. Market Data
7.3. Market Segmentation
7.4. Market outlook
7.5. Five forces analysis
7.6. Macroeconomic Indicators
8 Company Profiles
8.1. Alphabet Inc
8.2. Facebook Inc.
8.3. Amazon.com, Inc.
8.4. Microsoft Corporation
8.5. Globo Comunicacao e Participacoes S.A.
8.6. Alibaba Group Holding Limited
8.7. Baidu, Inc.
8.8. Tencent Holdings Limited
8.9. Beijing ByteDance Technology Co Ltd
8.10. Flipkart Internet Pvt Ltd
8.11. Mercado Latino Inc
9 Appendix
9.1. Methodology
9.2. About the Publisher
List of Tables
Table 1: Top 5 emerging countries Digital Advertising industry, revenue ($m), 2016-25
Table 2: Top 5 emerging countries Digital Advertising industry, revenue ($m), 2016-20
Table 3: Top 5 emerging countries Digital Advertising industry forecast, revenue ($m), 2020-25
Table 4: South Africa digital advertising market value: $ million, 2016-20
Table 5: South Africa digital advertising market category segmentation: $ million, 2020
Table 6: South Africa digital advertising market geography segmentation: $ million, 2020
Table 7: South Africa digital advertising market value forecast: $ million, 2020-25
Table 8: South Africa size of population (million), 2016-20
Table 9: South Africa gdp (constant 2005 prices, $ billion), 2016-20
Table 10: South Africa gdp (current prices, $ billion), 2016-20
Table 11: South Africa inflation, 2016-20
Table 12: South Africa consumer price index (absolute), 2016-20
Table 13: South Africa exchange rate, 2016-20
Table 14: Brazil digital advertising market value: $ million, 2016-20
Table 15: Brazil digital advertising market category segmentation: $ million, 2020
Table 16: Brazil digital advertising market geography segmentation: $ million, 2020
Table 17: Brazil digital advertising market value forecast: $ million, 2020-25
Table 18: Brazil size of population (million), 2016-20
Table 19: Brazil gdp (constant 2005 prices, $ billion), 2016-20
Table 20: Brazil gdp (current prices, $ billion), 2016-20
Table 21: Brazil inflation, 2016-20
Table 22: Brazil consumer price index (absolute), 2016-20
Table 23: Brazil exchange rate, 2016-20
Table 24: China digital advertising market value: $ million, 2016-20
Table 25: China digital advertising market category segmentation: $ million, 2020
Table 26: China digital advertising market geography segmentation: $ million, 2020
Table 27: China digital advertising market value forecast: $ million, 2020-25
Table 28: China size of population (million), 2016-20
Table 29: China gdp (constant 2005 prices, $ billion), 2016-20
Table 30: China gdp (current prices, $ billion), 2016-20
Table 31: China inflation, 2016-20
Table 32: China consumer price index (absolute), 2016-20
Table 33: China exchange rate, 2016-20
Table 34: India digital advertising market value: $ million, 2016-20
Table 35: India digital advertising market category segmentation: $ million, 2020
Table 36: India digital advertising market geography segmentation: $ million, 2020
Table 37: India digital advertising market value forecast: $ million, 2020-25
Table 38: India size of population (million), 2016-20
Table 39: India gdp (constant 2005 prices, $ billion), 2016-20
Table 40: India gdp (current prices, $ billion), 2016-20
Table 41: India inflation, 2016-20
Table 42: India consumer price index (absolute), 2016-20
Table 43: India exchange rate, 2016-20
Table 44: Mexico digital advertising market value: $ million, 2016-20
Table 45: Mexico digital advertising market category segmentation: $ million, 2020
Table 46: Mexico digital advertising market geography segmentation: $ million, 2020
Table 47: Mexico digital advertising market value forecast: $ million, 2020-25
Table 48: Mexico size of population (million), 2016-20
Table 49: Mexico gdp (constant 2005 prices, $ billion), 2016-20
Table 50: Mexico gdp (current prices, $ billion), 2016-20
Table 51: Mexico inflation, 2016-20
Table 52: Mexico consumer price index (absolute), 2016-20
Table 53: Mexico exchange rate, 2016-20
Table 54: Alphabet Inc: key facts
Table 55: Alphabet Inc: Annual Financial Ratios
Table 56: Alphabet Inc: Key Employees
Table 57: Facebook Inc.: key facts
Table 58: Facebook Inc.: Annual Financial Ratios
Table 59: Facebook Inc.: Key Employees
Table 60: Facebook Inc.: Key Employees Continued
Table 61: Amazon.com, Inc.: key facts
List of Figures
Figure 1: Top 5 emerging countries Digital Advertising industry, revenue ($m), 2016-25
Figure 2: Top 5 emerging countries Digital Advertising industry, revenue ($m), 2016-20
Figure 3: Top 5 emerging countries Digital Advertising industry forecast, revenue ($m), 2020-25
Figure 4: South Africa digital advertising market value: $ million, 2016-20
Figure 5: South Africa digital advertising market category segmentation: % share, by value, 2020
Figure 6: South Africa digital advertising market geography segmentation: % share, by value, 2020
Figure 7: South Africa digital advertising market value forecast: $ million, 2020-25
Figure 8: Forces driving competition in the digital advertising market in South Africa, 2020
Figure 9: Drivers of buyer power in the digital advertising market in South Africa, 2020
Figure 10: Drivers of supplier power in the digital advertising market in South Africa, 2020
Figure 11: Factors influencing the likelihood of new entrants in the digital advertising market in South Africa, 2020
Figure 12: Factors influencing the threat of substitutes in the digital advertising market in South Africa, 2020
Figure 13: Drivers of degree of rivalry in the digital advertising market in South Africa, 2020
Figure 14: Brazil digital advertising market value: $ million, 2016-20
Figure 15: Brazil digital advertising market category segmentation: % share, by value, 2020
Figure 16: Brazil digital advertising market geography segmentation: % share, by value, 2020
Figure 17: Brazil digital advertising market value forecast: $ million, 2020-25
Figure 18: Forces driving competition in the digital advertising market in Brazil, 2020
Figure 19: Drivers of buyer power in the digital advertising market in Brazil, 2020
Figure 20: Drivers of supplier power in the digital advertising market in Brazil, 2020
Figure 21: Factors influencing the likelihood of new entrants in the digital advertising market in Brazil, 2020
Figure 22: Factors influencing the threat of substitutes in the digital advertising market in Brazil, 2020
Figure 23: Drivers of degree of rivalry in the digital advertising market in Brazil, 2020
Figure 24: China digital advertising market value: $ million, 2016-20
Figure 25: China digital advertising market category segmentation: % share, by value, 2020
Figure 26: China digital advertising market geography segmentation: % share, by value, 2020
Figure 27: China digital advertising market value forecast: $ million, 2020-25
Figure 28: Forces driving competition in the digital advertising market in China, 2020
Figure 29: Drivers of buyer power in the digital advertising market in China, 2020
Figure 30: Drivers of supplier power in the digital advertising market in China, 2020
Figure 31: Factors influencing the likelihood of new entrants in the digital advertising market in China, 2020
Figure 32: Factors influencing the threat of substitutes in the digital advertising market in China, 2020
Figure 33: Drivers of degree of rivalry in the digital advertising market in China, 2020
Figure 34: India digital advertising market value: $ million, 2016-20
Figure 35: India digital advertising market category segmentation: % share, by value, 2020
Figure 36: India digital advertising market geography segmentation: % share, by value, 2020
Figure 37: India digital advertising market value forecast: $ million, 2020-25
Figure 38: Forces driving competition in the digital advertising market in India, 2020
Figure 39: Drivers of buyer power in the digital advertising market in India, 2020
Figure 40: Drivers of supplier power in the digital advertising market in India, 2020
Figure 41: Factors influencing the likelihood of new entrants in the digital advertising market in India, 2020
Figure 42: Factors influencing the threat of substitutes in the digital advertising market in India, 2020
Figure 43: Drivers of degree of rivalry in the digital advertising market in India, 2020
Figure 44: Mexico digital advertising market value: $ million, 2016-20
Figure 45: Mexico digital advertising market category segmentation: % share, by value, 2020
Figure 46: Mexico digital advertising market geography segmentation: % share, by value, 2020
Figure 47: Mexico digital advertising market value forecast: $ million, 2020-25
Figure 48: Forces driving competition in the digital advertising market in Mexico, 2020
Figure 49: Drivers of buyer power in the digital advertising market in Mexico, 2020
Figure 50: Drivers of supplier power in the digital advertising market in Mexico, 2020
Figure 51: Factors influencing the likelihood of new entrants in the digital advertising market in Mexico, 2020
Figure 52: Factors influencing the threat of substitutes in the digital advertising market in Mexico, 2020
Figure 53: Drivers of degree of rivalry in the digital advertising market in Mexico, 2020
