Kefir is a fermented milk drink made by adding a live culture of yeast and bacteria to milk and allowing it to ferment. It is tart/sour in taste and a little fizzy due to carbon dioxide, which is the end product of the fermentation process.Tracking Emerging Market Opportunities and Key Cultural Factors in High Growth Markets
Mapping the European market for kefir, this report examines the market performance and trends behind the numbers in five key countries, Russia, Ukraine and Poland in East Europe, Germany and the UK in West Europe.
Table of Contents
1. Introduction and Scope2. Executive Summary6. Conclusions7. Brand Profiles
3. European Kefir Market Overview
4. European Kefir Opportunities
5. Kefir Market Analysis:
Companies Mentioned
- Danone
- PepsiCo
- Molvest
- Galactika
- X5 Retail Group
- Milk Alliance
- Terra Food
- Loostdorf
- Krasnystaw
- Robico
- Wloszczowa
- Lowicz
- Müller
- DMK Group
- Andechser
- Berchtesgadener
- Bio-tiful Dairy
- The Collective
- Yeo Valley
- Arla
- Agrokomplex
- OSM Piaski
- Lactalis Nestle Mlekpol