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Mobile Apps and Web Analytics Market by Component (Solutions & Services), Solution (Data Analytics, Data Discovery), Application (Content Marketing, Marketing Automation), Deployment Mode, Organization Size, Vertical and Region - Global Forecast to 2027

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    Report

  • 301 Pages
  • January 2023
  • Region: Global
  • Markets and Markets
  • ID: 5143009

North America to Account for the Largest Market Size During the Forecast Period

The Mobile Apps and Web Analytics market is projected to grow from USD 9.4 Billion in 2022 to USD 20.2 Billion by 2027, at a CAGR of 16.4% during the forecast period. Due to the increasing adoption trend among numerous SME sectors, the United Arab Emirates and Saudi Arabia are anticipated to have significant development in the upcoming years. Cloud will play a crucial role in enabling new platforms, services, and facilities that governments and businesses want to enable as digitalization occurs throughout the area. The rapid growth of the internet has changed the way customers shop. Many customers are using various mobile apps and websites for online shopping, and this trend is growing exponentially. With the growing use of smartphones, the use of the internet is also growing, which has created vast scope for retailers to sell their products online.

The BFSI segment to have the largest market size during the forecast period

By vertical, the segments include BFSI, telecom, healthcare and life sciences, retail and e-commerce, government and public sector, manufacturing, IT and ITeS, energy and utilities, transportation and logistics, travel and hospitality and others (education, fishery, and real estate). Traditional banking techniques are transformed by AI and analytics, creating more robust, interconnected, and dynamic ecosystems to satisfy the customers' always-evolving needs The banking and finance industry relies on cutting-edge approaches to fulfill client needs to support them in operating effectively. These solutions help banks respond more quickly and effectively to stakeholder needs by providing strategic insights into the area of potential. Various financial entities use web and app analytics solutions to boost the visibility of their apps, thereby increasing the overall customer experience of web and mobile apps. Organizations are increasingly looking to leverage analytical insights to help them make better business decisions, improve their understanding of customer preferences, and deliver enhanced CXs.

The marketing automation segment is registered to grow at the highest CAGR during the forecast period

Marketing automation equips brands with the technology, capabilities, and insights they need to understand and interact with their customers meaningfully, at scale, and in real time. Used properly, it can become an engine of mobile apps and the web that moves a brand toward customer-centricity; this could not happen without data consolidation, given the complexity of omnichannel and digital communication. Businesses can use marketing automation tactics to stay on top of their marketing activities while effectively targeting customers with pre-programmed or automatically triggered messages across email, web, and social networks.  

Among Vertical, Healthcare and Life Sciences vertical is anticipated to register the highest CAGR during the forecast period

The explosion of healthcare data in recent years is largely attributable to wearable and mobile devices that capture heart rate, blood pressure, physical activity, and other data. To guide better medical procedures, experts want to see data analytics used in clinical trials. Hospitals and other health institutions adopt mobile apps and web analytics solutions in their business applications to improve patients' overall experience. The solutions potentially speed up the detection of disease outbreaks, increase the time it takes for new pharmaceuticals to reach the market, tailor treatment based on a patient's DNA, and simplify the insurance and payment systems.

North America to account for the largest market size during the forecast period

North America is expected to have the largest market share in the Mobile Apps and Web Analytics market. North America is one of the leading markers for Mobile Apps and Web Analytics in terms of market share. The industry verticals such as retail & eCommerce, media & advertisement, and telecom & IT are the leading adopters of mobile apps & web analytics solutions in North America for a variety of uses, including enhancing customer experience in the retail & eCommerce industry vertical, understanding customer preferences through social media platforms, and improving healthcare machines’ ability to track brain functioning of patients.     The adoption of IoT devices by various enterprises to have more accurate real-time data for decision-making would boost the adoption of mobile apps & web analytics solutions in the region.

Breakdown of primaries

In-depth interviews were conducted with Chief Executive Officers (CEOs), innovation and technology directors, system integrators, and executives from various key organizations operating in the Mobile Apps and Web Analytics market. 

  • By Company: Tier I: 34%, Tier II: 43%, and Tier III: 23%
  • By Designation: C-Level Executives: 50%, D-Level Executives: 30%, and Others: 20%
  • By Region: APAC: 30%, Europe: 30%, North America: 25%, MEA: 10%, Latin America: 5%

The report includes the study of key players offering Mobile Apps and Web Analytics and services. It profiles major vendors in the global Mobile Apps and Web Analytics market. The major vendors in the global Mobile Apps and Web Analytics market include Microsoft (US), Google (US), Oracle (US), SAP (US), AWS, IBM (US), Teradata (US), Adobe (US), SAS Institute (US), Micro Focus (US), comScore (US), Salesforce (US), Splunk (US), Microstrategy (US), AT Internet (US), Webtrends (US), Tibco Software (US), Mixpanel (US), Upland Localytics (US), Amplitude Analytics (France), Qlik (US), Flurry (US), Cooldata (US), Countly (UK), Mobilebridge (Netherlands), Appsflyer (US), Uxcam (US), Incubasys (UAE), Datamatics Technologies (UAE), Alpha Byte (UAE), Celadon (UAE), Singular (Israel), Matomo (New Zealand), Plausible (Estonia), and Fathom (US).

Research Coverage

The market study covers the Mobile Apps and Web Analytics market across segments. It aims at estimating the market size and the growth potential of this market across different segments, such as components, application, deployment mode, organization size, vertical, and region. It includes an in-depth competitive analysis of the key players in the market, along with their company profiles, key observations related to product and business offerings, recent developments, and key market strategies.

Key Benefits of Buying the Report 

The report would provide the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall Mobile Apps and Web Analytics  market and its subsegments. It would help stakeholders understand the competitive landscape and gain more insights better to position their business and plan suitable go-to-market strategies. It also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.

Table of Contents

1 Introduction
1.1 Objectives of Study
1.2 Market Definition
1.3 Inclusions & Exclusions
1.4 Market Scope
1.4.1 Market Segmentation
1.4.2 Regions Covered
1.4.3 Years Considered
1.5 Currency Considered
1.6 Stakeholders

2 Research Methodology
2.1 Research Data
2.1.1 Secondary Data
2.2 Market Breakup and Data Triangulation
2.2.1 Primary Data
2.2.1.1 Key Industry Insights
2.2.1.2 Breakup of Primary Interviews
2.3 Market Size Estimation
2.3.1 Top-Down Approach
2.3.2 Bottom-Up Approach
2.4 Market Forecast
2.5 Competitive Leadership Mapping Methodology
2.6 Research Assumptions
2.7 Limitations and Risk Assessment

3 Executive Summary

4 Premium Insights
4.1 Attractive Market Opportunities for Players in Mobile Apps and Web Analytics Market
4.2 Mobile Apps and Web Analytics Market, by Vertical
4.3 Mobile Apps and Web Analytics Market, by Region
4.4 Mobile Apps and Web Analytics Market: Services and Key Verticals

5 Market Overview and Industry Trends
5.1 Introduction
5.2 Market Dynamics
5.2.1 Drivers
5.2.1.1 Rising Demand for AI and Machine Learning
5.2.1.2 Widespread Adoption of SME Cloud Storage
5.2.1.3 Growing Trend of Digitalization
5.2.2 Restraints
5.2.2.1 Data Security and Compliance Issues
5.2.2.2 Ongoing Effects of Pandemic
5.2.3 Opportunities
5.2.3.1 Advancements in Al, Cloud, Lot, and Analytics
5.2.3.2 Government Initiatives Toward Digitization
5.2.4 Challenges
5.2.4.1 High Cost Involved in Disrupting Existing Infrastructure
5.2.4.2 Inadequate and Under-Developed Infrastructure
5.3 Mobile Apps and Web Analytics Market: Ecosystem Analysis
5.4 Case Study Analysis
5.4.1 Banking, Financial Services, and Insurance
5.4.1.1 Case Study 1: Finserve Increased Its App Adoption Ratings by Leveraging Upland Localytics’ Digital Expertise
5.4.2 Manufacturing
5.4.2.1 Case Study 2: Cort Adopted Adobe Analytics Solutions to Reach Key Demographic Customers
5.4.3 IT and Telecom
5.4.3.1 Case Study 3: G2 Gained Actionable Insights into User Behavior with Amplitude
5.4.4 Retail and E-commerce5.4.4.1 Case Study 4: Leading Consumer Goods Company Built Actionable Media Mix Using Vetro's Products
5.4.5 Energy and Utilities
5.4.5.1 Case Study 5: Teradata Helped Pg&E Utility Provider to Cater to Diverse Customers with Specific Needs
5.5 Technology Analysis
5.5.1 Smart Wearables
5.5.2 IoT and Smart Objects
5.5.3 M-Commerce
5.5.4 Motion and Location Sensing
5.5.5 Artificial Intelligence and Machine Learning
5.5.6 Chatbots
5.5.7 Augment Reality and Virtual Reality
5.5.8 Beacon Technology
5.5.9 Wireless 5G Network
5.5.10 Cloud Platform Storage/Cloud Computing
5.5.11 Enterprise Apps
5.5.12 Edge Computing
5.7 Supply/Value Chain Analysis
5.6 Porter's Five Forces Analysis
5.6.1 Threat from New Entrants
5.6.2 Threat from Substitutes
5.6.3 Bargaining Power of Suppliers
5.6.4 Bargaining Power of Buyers
5.6.5 Intensity of Competitive Rivalry
5.7 Pricing Model Analysis
5.8 Patent Analysis
5.8.1 Methodology
5.8.2 Document Type
5.8.3 Innovation and Patent Applications
5.8.3.1 Top Applicants
5.9 Key Conferences & Events, 2022-2023
5.10 Tariff and Regulatory Landscape
5.10.1 Regulatory Bodies, Government Agencies, and Other Organizations
5.10.2 North America: Regulations
5.10.2.1 Personal Information Protection and Electronic Documents Act (Pipeda)
5.10.2.2 Gramm-Leach-Bliley (Glb) Act
5.10.2.3 Health Insurance Portability and Accountability Act (HIPAA) of 1996
5.10.2.4 Federal Information Security Management Act (Fisma)
5.10.2.5 Federal Information Processing Standards (Fips)
5.10.2.6 California Consumer Privacy Act (Cspa)
5.10.3 Europe: Tariffs and Regulations
5.10.3.1 Gdpr 2016/679
5.10.3.2 General Data Protection Regulation
5.10.3.3 European Committee for Standardization (Cen)
5.10.3.4 European Technical Standards Institute (ETSI)
5.11 Key Stakeholders and Buying Criteria
5.11.1 Key Stakeholders in Buying Process
5.11.2 Buying Criteria

6 Mobile Apps and Web Analytics Market, by Component
6.1 Introduction
6.2 Components: Mobile Apps and Web Analytics Market Drivers
6.3 Solutions
6.3.1 Leveraging Mobile Apps and Web Analytics Solutions to Manage Data Proliferation
6.3.2 Data Analytics
6.3.3 Data Discovery
6.3.4 Data Visualization
6.3.5 Data Management
6.4 Services
6.4.1 Adoption of Mobile Apps and Web Analytics Facilitate Growth
6.4.2 Managed Services
6.4.3 Professional Services
6.4.3.1 Consulting
6.4.3.2 Support & Maintenance
6.4.3.3 Deployment & Integration

7 Mobile Apps and Web Analytics Market, by Deployment Mode
7.1 Introduction
7.1.1 Deployment Modes: Mobile Apps and Web Analytics Market Drivers
7.2 On-Premises
7.2.1 Rising Data Privacy Laws in Several Regions Impact Growth of On-Premises Solutions
7.3 Cloud
7.3.1 Reduced Operational Cost and High Accessibility to Data Enable Growth in Cloud-based Deployments

8 Mobile Apps and Web Analytics Market, by Organization Size
8.1 Introduction
8.1.1 Organization Sizes: Mobile Apps and Web Analytics Market Drivers
8.2 Small and Medium-Sized Enterprises (SMEs)
8.2.1 Growing Need to Analyze Demographics of Target Audience
8.3 Large Enterprises
8.3.1 Mobile Apps and Web Analytics Platforms to Meet Requirements of Enterprises and Different Industries

9 Mobile Apps and Web Analytics Market, by Application
9.1 Introduction
9.2 Applications: Mobile Apps and Web Analytics Market Drivers
9.3 Mobile Advertising & Marketing Analytics
9.3.1 Unified View of Campaign Performance by Organization to Increase Consumer Retention
9.4 Search Engine Tracking & Ranking
9.4.1 Keyword Rankings Help Generate Additional Traffic and Increase Conversions and Sales
9.5 Heat Map Analytics
9.5.1 Leveraging Heat Map Analytics to Track Consumer Behavior
9.6 In-App & Web Behavioral Analysis
9.6.1 Tracking and Measuring User Behavior to Measure Achievement of Marketing Strategy
9.7 Application Performance & Advertising Optimization
9.7.1 Recording Performance and Identifying Anomalies to Boost Website Browsing Experience
9.8 Marketing Automation
9.8.1 Increased Adoption of Technologies and Insights to Make Brands Customer-Centric
9.9 Content Marketing
9.9.1 Rising Need to Determine Effectiveness of Marketing Campaigns for Upselling of Products
9.10 Social Media Management
9.10.1 Rising Need to Manage Social Media to Enhance Brand Presence
9.11 Other Applications

10 Mobile Apps and Web Analytics, by Vertical
10.1 Introduction
10.1.1 Verticals: Mobile Apps and Web Analytics Drivers
10.2 Banking, Financial Services, and Insurance (bfsi)
10.2.1 Rising Need to Improve Business Performance and Operational Efficiency
10.3 Healthcare & Life Sciences
10.3.1 Rising Demand for Real-Time Decision-Making to Provide Innovative Solutions
10.4 Retail & E-commerce10.4.1 Increasing Need to Solve Real-Time Inventory Problems and Provide Personalized Experience to Consumers
10.5 Government & Public Sector
10.5.1 Mobile Apps and Web Analytics Provide Robust Environment
10.6 Media & Entertainment
10.6.1 Growing Content Consumption and Digital Entertainment Adoption
10.7 Telecommunications
10.7.1 Rising Need to Increase Customer Lifetime Value by Tracking Network Reliability
10.8 Transportation & Logistics
10.8.1 Surge in Use of Technology to Predict Demand for Better Consumer Experience
10.9 Manufacturing
10.9.1 Rising Demand for Optimizing Plant Production Without Need for Complex Architecture and Professionals
10.10 Energy & Utilities
10.10.1 Mobile Apps and Web Analytics Solutions Help Meet Environmental Goals
10.11 Travel & Hospitality
10.11.1 Mobile Apps and Web Analytics Help Evolve Sectors by Providing a Robust Environment
10.12 Other Verticals

11 Mobile Apps & Web Analytics Market, by Region
11.1 Introduction
11.1.1 Mobile Apps & Web Analytics Market: Impact of Recession
11.2 North America
11.2.1 North America: Mobile Apps & Web Analytics Market Drivers
11.2.2 US
11.2.2.1 Country's Infrastructure, Innovation, and Initiatives to Drive Market Growth.
11.2.3 Canada
11.2.3.1 Advent of Digital Economy Powered by IoT to Create New Economy in Canada
11.3 Europe
11.3.1 Europe: Mobile Apps & Web Analytics Market Drivers
11.3.2 UK
11.3.2.1 High Competition in Retail Industry to be Hindrance to Customer Retention
11.3.3 Germany
11.3.3.1 Initiatives for Technological Developments by Various Companies to Drive Growth in Germany
11.3.4 France
11.3.4.1 Rise in Demand for Better and Faster Predictive Results to Increase Adoption of Solutions in France
11.3.5 Rest of Europe
11.4 Asia-Pacific
11.4.1 Asia-Pacific: Mobile Apps & Web Analytics Market Drivers
11.4.2 China
11.4.2.1 Huge Investments in IT to Fuel Mobile Apps & Web Analytics Adoption in China
11.4.3 Japan
11.4.3.1 Federal Support and Strong Organic Growth Capabilities to be Key Market Growth Drivers in Japan
11.4.4 India
11.4.4.1 Growth in Adoption of Social, Mobile, Analytics, and Cloud (SMAC) Among SMEs to Support Market Growth in India
11.4.5 Australia & New Zealand
11.4.5.1 Machine Learning and Artificial Intelligence to be Crucial to Australia and New Zealand's Digital Transformation
11.4.6 Rest of Asia-Pacific
11.5 Middle East & Africa
11.5.1 Middle East & Africa: Mobile Apps & Web Analytics Market Drivers
11.5.2 United Arab Emirates
11.5.2.1 Government's Focus on Adopting Various Strategies to Play an Important Role in Mobile Apps & Web Analytics Market
11.5.3 Kingdom of Saudi Arabia
11.5.3.1 Rise in Digitization in Ksa to Boost Demand for Mobile Apps & Web Analytics
11.5.4 Israel
11.5.4.1 Businesses with Active Support from the Government are Investing Majorly in New Technologies
11.5.5 Turkey
11.5.5.1 Quick Rise in Software Licensing and Maintenance Expenditure to Meet Expanding Client Demands for Increased Competitiveness
11.5.6 Qatar
11.5.6.1 New Digital Technologies to Reshape Corporate Operations in Qatar to Fuel Demand for Mobile Apps & Web Analytics
11.5.7 South Africa
11.5.7.1 Steps Taken by Government to Educate and Create Awareness Regarding Advanced Technologies
11.5.8 Rest of the Middle East & Africa
11.6 Latin America
11.6.1 Latin America: Mobile Apps & Web Analytics Market Drivers
11.6.2 Brazil
11.6.2.1 Increased Use of Technologies to Drive Demand in Brazil
11.6.3 Mexico
11.6.3.1 Increase in Customer Base and Government Initiatives to Fuel Market Growth
11.6.4 Rest of Latin America

12 Competitive Landscape
12.1 Overview
12.2 Key Player Strategies
12.3 Revenue Analysis
12.4 Market Share Analysis
12.5 Company Evaluation Quadrant
12.5.1 Stars
12.5.2 Emerging Leaders
12.5.3 Pervasive Players
12.5.4 Participants
12.6 Startup/SME Evaluation Matrix
12.6.1 Progressive Companies
12.6.2 Responsive Companies
12.6.3 Dynamic Companies
12.6.4 Starting Blocks
12.7 Competitive Benchmarking
12.8 Competitive Scenario
12.8.1 Product Launches
12.8.2 Deals
12.8.3 Others

13 Company Profiles
13.1 Major Players
13.1.1 Microsoft
13.1.1.1 Business Overview
13.1.1.2 Products Offered
13.1.1.3 Recent Developments
13.1.1.4 Analyst's View
13.1.1.4.1 Key Strengths
13.1.1.4.2 Strategic Choices Made
13.1.1.4.3 Weaknesses and Competitive Threats
13.1.2 SAP
13.1.2.1 Business Overview
13.1.2.2 Products Offered
13.1.2.3 Analyst's View
13.1.2.3.1 Key Strengths
13.1.2.3.2 Strategic Choices Made
13.1.2.3.3 Weaknesses and Competitive Threats
13.1.3 IBM
13.1.3.1 Business Overview
13.1.3.2 Products Offered
13.1.3.3 Recent Developments
13.1.3.4 Analyst's View
13.1.3.4.1 Key Strengths
13.1.3.4.2 Strategic Choices Made
13.1.3.4.3 Weaknesses and Competitive Threats
13.1.4 Sas Institute
13.1.4.1 Business Overview
13.1.4.2 Products/Solutions/Services Offered
13.1.4.3 Recent Developments
13.1.4.4 Analyst's View
13.1.4.4.1 Key Strengths
13.1.4.4.2 Strategic Choices Made
13.1.4.4.3 Weaknesses and Competitive Threats
13.1.5 Google
13.1.5.1 Business Overview
13.1.5.2 Products/Solutions/Services Offered
13.1.5.3 Recent Developments
13.1.6 Oracle
13.1.6.1 Business Overview
13.1.6.2 Products Offered
13.1.6.3 Recent Developments
13.1.7 Aws
13.1.7.1 Business Overview
13.1.7.2 Products/Solutions/Services Offered
13.1.7.3 Recent Developments
13.1.8 Teradata
13.1.8.1 Business Overview
13.1.8.2 Products/Solutions/Services Offered
13.1.8.3 Recent Developments
13.1.9 Adobe
13.1.9.1 Business Overview
13.1.9.2 Products/Solutions/Services Offered
13.1.9.3 Recent Developments
13.1.10 Micro Focus
13.1.10.1 Business Overview
13.1.10.2 Products Offered
13.1.10.3 Recent Developments
13.1.11 Comscore
13.1.11.1 Business Overview
13.1.11.2 Products Offered
13.1.11.3 Recent Developments
13.1.12 Salesforce
13.1.12.1 Business Overview
13.1.12.2 Products Offered
13.1.12.3 Recent Developments
13.1.13 Splunk
13.1.13.1 Business Overview
13.1.13.2 Products Offered
13.1.13.3 Recent Developments
13.1.14 Microstrategy
13.1.14.1 Business Overview
13.1.14.2 Products/Solutions/Services Offered
13.1.14.3 Recent Developments
13.1.15 at Internet
13.1.15.1 Business Overview
13.1.15.2 Products/Solutions/Services Offered
13.1.15.3 Recent Developments
13.1.16 Webtrends
13.1.16.1 Business Overview
13.1.16.2 Products/Solutions/Services Offered
13.1.17 Upland Localytics
13.1.17.1 Business Overview
13.1.17.2 Products/Solutions/Services Offered
13.1.17.3 Recent Developments
13.1.18 Qlik
13.1.18.1 Business Overview
13.1.18.2 Products/Solutions/Services Offered
13.1.18.3 Recent Developments
13.1.19 Tibco Software
13.1.19.1 Business Overview
13.1.19.2 Products/Solutions/Services Offered
13.1.19.3 Recent Developments
13.1.20 Mixpanel
13.1.20.1 Business Overview
13.1.20.2 Products/Solutions/Services Offered
13.1.20.3 Recent Developments
13.1.21 Amplitude Analytics
13.1.22 Flurry
13.1.23 Medallia
13.1.24 Countly
13.1.25 Mobilebridge
13.1.26 Appsflyer
13.1.27 Uxcam
13.1.28 Matomo
13.1.29 Plausible
13.1.30 Fathom
13.1.31 Incubasys
13.1.32 Datamatics
13.1.33 Celadon
13.1.34 Alpha Byte
13.1.35 Singular

14 Adjacent and Related Markets
14.1 Predictive Analytics Market
14.1.1 Market Definition
14.1.2 Market Overview
14.1.2.1 Predictive Analytics Market, by Component
14.1.2.2 Predictive Analytics Market, by Solution
14.1.2.3 Predictive Analytics Market, by Services
14.1.2.4 Predictive Analytics Market, by Deployment Mode
14.1.2.5 Predictive Analytics Market, by Organization Size
14.1.2.6 Predictive Analytics Market, by Vertical
14.1.2.7 Predictive Analytics Market, by Region
14.2 Big Data Market
14.2.1 Market Definition
14.2.2 Market Overview
14.2.2.1 Big Data Market, by Component
14.2.2.2 Big Data Market, by Deployment Mode
14.2.2.3 Big Data Market, by Organization Size
14.2.2.4 Big Data Market, by Business Function
14.2.2.5 Big Data Market, by Industry Vertical
14.2.2.6 Big Data Market, by Region

15 Appendix
15.1 Discussion Guide
15.2 Knowledgestore: Subscription Portal
15.3 Customization Options

List of Tables 
Table 1 Mobile Apps and Web Analytics Market Size and Growth Rate, 2019-2025 (USD Million, Y-O-Y %)
Table 2 United States Dollar Exchange Rate, 2019-2021
Table 3 Primary Interviews
Table 4 Factor Analysis
Table 5 Mobile Apps and Web Analytics Market Size and Growth Rate, 2016-2021 (USD Million, Y-O-Y%)
Table 6 Mobile Apps and Web Analytics Market Size and Growth Rate, 2022-2027 (USD Million, Y-O-Y%)
Table 7 Mobile Apps and Web Analytics Market: Ecosystem Analysis
Table 8 Porter's Five Forces Analysis
Table 9 Mobile Apps and Web Analytics Market: Pricing Levels
Table 10 Patents Filed, 2018-2021
Table 11 Top Ten Patent Owners, 2018-2021
Table 12 Detailed List of Conferences & Events, 2022-2023
Table 13 North America: List of Regulatory Bodies, Government Agencies, and Other Organizations
Table 14 Europe: List of Regulatory Bodies, Government Agencies, and Other Organizations
Table 15 Asia-Pacific: List of Regulatory Bodies, Government Agencies, and Other Organizations
Table 16 Middle East and Africa: List of Regulatory Bodies, Government Agencies, and Other Organizations
Table 17 Latin America: List of Regulatory Bodies, Government Agencies, and Other Organizations
Table 18 Influence of Stakeholders on Buying Process for Top Three Applications (%)
Table 19 Key Buying Criteria for Top Three Verticals
Table 20 Mobile Apps and Web Analytics Market, by Component, 2016-2021 (USD Million)
Table 21 Mobile Apps and Web Analytics Market, by Component, 2022-2027 (USD Million)
Table 22 Mobile Apps and Web Analytics Market, by Solution, 2016-2021 (USD Million)
Table 23 Mobile Apps and Web Analytics Market, by Solution, 2022-2027 (USD Million)
Table 24 Solutions: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 25 Solutions: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 26 Data Analytics: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 27 Data Analytics: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 28 Data Discovery: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 29 Data Discovery: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 30 Data Visualization: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 31 Data Visualization: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 32 Data Management: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 33 Data Management: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 34 Services: Mobile Apps and Web Analytics Market, by Type, 2016-2021 (USD Million)
Table 35 Services: Mobile Apps and Web Analytics Market, by Type, 2022-2027 (USD Million)
Table 36 Services: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 37 Services: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 38 Managed Services: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 39 Managed Services: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 40 Professional Services: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 41 Professional Services: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 42 Mobile Apps and Web Analytics Market, by Deployment Mode, 2016-2021 (USD Million)
Table 43 Mobile Apps and Web Analytics Market, by Deployment Mode, 2022-2027 (USD Million)
Table 44 On-Premises: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 45 On-Premises: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 46 Cloud: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 47 Cloud: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 48 Mobile Apps and Web Analytics Market, by Organization Size, 2016-2021 (USD Million)
Table 49 Mobile Apps and Web Analytics Market, by Organization Size, 2022-2027 (USD Million)
Table 50 SMEs: Mobile Apps and Web Analytics, by Region, 2016-2021 (USD Million)
Table 51 SMEs: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 52 Large Enterprises: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 53 Large Enterprises: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 54 Mobile Apps and Web Analytics Market, by Application, 2016-2021 (USD Million)
Table 55 Mobile Apps and Web Analytics Market, by Application, 2022-2027 (USD Million)
Table 56 Mobile Advertising & Marketing Analytics: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 57 Mobile Advertising & Marketing Analytics: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 58 Search Engine Tracking & Ranking: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 59 Search Engine Tracking & Ranking: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 60 Heat Map Analytics: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 61 Heat Map Analytics: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 62 In-App & Web Behavior Analysis: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 63 In-App & Web Behavior Analysis: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 64 Application Performance & Advertising Optimization: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 65 Application Performance & Advertising Optimization: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 66 Marketing Automation: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 67 Marketing Automation: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 68 Content Marketing: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 69 Content Marketing: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 70 Social Media Management: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 71 Social Media Management: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 72 Other Applications: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 73 Other Applications: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 74 Mobile Apps and Web Analytics Market, by Vertical, 2016-2021 (USD Million)
Table 75 Mobile Apps and Web Analytics Market, by Vertical, 2022-2027 (USD Million)
Table 76 Bfsi: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 77 Bfsi: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 78 Healthcare & Life Sciences: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 79 Healthcare & Life Sciences: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 80 Retail & E-commerce: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 81 Retail & E-commerce: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 82 Government & Public Sector: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 83 Government & Public Sector: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 84 Media & Entertainment: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 85 Media & Entertainment: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 86 Telecommunications: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 87 Telecommunications: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 88 Transportation & Logistics: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 89 Transportation & Logistics: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 90 Manufacturing: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 91 Manufacturing: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 92 Energy & Utilities: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 93 Energy & Utilities: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 94 Travel & Hospitality: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 95 Travel & Hospitality: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 96 Other Verticals: Mobile Apps and Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 97 Other Verticals: Mobile Apps and Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 98 Mobile Apps & Web Analytics Market, by Region, 2016-2021 (USD Million)
Table 99 Mobile Apps & Web Analytics Market, by Region, 2022-2027 (USD Million)
Table 100 North America: Mobile Apps & Web Analytics Market, by Component, 2016-2021 (USD Million)
Table 101 North America: Mobile Apps & Web Analytics Market, by Component, 2022-2027 (USD Million)
Table 102 North America: Mobile Apps & Web Analytics Market, by Solution, 2016-2021 (USD Million)
Table 103 North America: Mobile Apps & Web Analytics Market, by Solution, 2022-2027 (USD Million)
Table 104 North America: Mobile Apps & Web Analytics Market, by Service, 2016-2021 (USD Million)
Table 105 North America: Mobile Apps & Web Analytics Market, by Service, 2022-2027 (USD Million)
Table 106 North America: Mobile Apps & Web Analytics Market, by Deployment Mode, 2016-2021 (USD Million)
Table 107 North America: Mobile Apps & Web Analytics Market, by Deployment Mode, 2022-2027 (USD Million)
Table 108 North America: Mobile Apps & Web Analytics Market, by Organization Size, 2016-2021 (USD Million)
Table 109 North America: Mobile Apps & Web Analytics Market, by Organization Size, 2022-2027 (USD Million)
Table 110 North America: Mobile Apps & Web Analytics Market, by Application, 2016-2019 (USD Million)
Table 111 North America: Mobile Apps & Web Analytics Market, by Application, 2022-2027 (USD Million)
Table 112 North America: Mobile Apps & Web Analytics Market, by Vertical, 2016-2021 (USD Million)
Table 113 North America: Mobile Apps & Web Analytics Market, by Vertical, 2022-2027 (USD Million)
Table 114 North America: Mobile Apps & Web Analytics Market, by Country, 2016-2021 (USD Million)
Table 115 North America: Mobile Apps & Web Analytics Market, by Country, 2022-2027 (USD Million)
Table 116 US: Mobile Apps & Web Analytics Market, by Component, 2016-2021 (USD Million)
Table 117 US: Mobile Apps & Web Analytics Market, by Component, 2022-2027 (USD Million)
Table 118 US: Mobile Apps & Web Analytics Market, by Solution, 2016-2021 (USD Million)
Table 119 US: Mobile Apps & Web Analytics Market, by Solution, 2022-2027 (USD Million)
Table 120 Europe: Mobile Apps & Web Analytics Market, by Component, 2016-2021 (USD Million)
Table 121 Europe: Mobile Apps & Web Analytics Market, by Component, 2022-2027 (USD Million)
Table 122 Europe: Mobile Apps & Web Analytics Market, by Solution, 2016-2021 (USD Million)
Table 123 Europe: Mobile Apps & Web Analytics Market, by Solution, 2022-2027 (USD Million)
Table 124 Europe: Mobile Apps & Web Analytics Market, by Service, 2016-2021 (USD Million)
Table 125 Europe: Mobile Apps & Web Analytics Market, by Service, 2022-2027 (USD Million)
Table 126 Europe: Mobile Apps & Web Analytics Market, by Deployment Mode, 2016-2021 (USD Million)
Table 127 Europe: Mobile Apps & Web Analytics Market, by Deployment Mode, 2022-2027 (USD Million)
Table 128 Europe: Mobile Apps & Web Analytics Market, by Organization Size, 2016-2021 (USD Million)
Table 129 Europe: Mobile Apps & Web Analytics Market, by Organization Size, 2022-2027 (USD Million)
Table 130 Europe: Mobile Apps & Web Analytics Market, by Application, 2016-2021 (USD Million)
Table 131 Europe: Mobile Apps & Web Analytics Market, by Application, 2022-2027 (USD Million)
Table 132 Europe: Mobile Apps & Web Analytics Market, by Vertical, 2016-2021 (USD Million)
Table 133 Europe: Mobile Apps & Web Analytics Market, by Vertical, 2022-2027 (USD Million)
Table 134 Europe: Mobile Apps & Web Analytics Market, by Country, 2016-2021 (USD Million)
Table 135 Europe: Mobile Apps & Web Analytics Market, by Country, 2022-2027 (USD Million)
Table 136 UK: Mobile Apps & Web Analytics Market, by Component, 2016-2021 (USD Million)
Table 137 UK: Mobile Apps & Web Analytics Market, by Component, 2022-2027 (USD Million)
Table 138 UK: Mobile Apps & Web Analytics Market, by Solution, 2016-2021 (USD Million)
Table 139 UK: Mobile Apps & Web Analytics Market, by Solution, 2022-2027 (USD Million)
Table 140 Asia-Pacific: Mobile Apps & Web Analytics Market, by Component, 2016-2021 (USD Million)
Table 141 Asia-Pacific: Mobile Apps & Web Analytics Market, by Component, 2022-2027 (USD Million)
Table 142 Asia-Pacific: Mobile Apps & Web Analytics Market, by Solution, 2016-2021 (USD Million)
Table 143 Asia-Pacific: Mobile Apps & Web Analytics Market, by Solution, 2022-2027 (USD Million)
Table 144 Asia-Pacific: Mobile Apps & Web Analytics Market, by Service, 2016-2021 (USD Million)
Table 145 Asia-Pacific: Mobile Apps & Web Analytics Market, by Service, 2022-2027 (USD Million)
Table 146 Asia-Pacific: Mobile Apps & Web Analytics Market, by Deployment Mode, 2016-2021 (USD Million)
Table 147 Asia-Pacific: Mobile Apps & Web Analytics Market, by Deployment Mode, 2022-2027 (USD Million)
Table 148 Asia-Pacific: Mobile Apps & Web Analytics Market, by Organization Size, 2016-2021 (USD Million)
Table 149 Asia-Pacific: Mobile Apps & Web Analytics Market, by Organization Size, 2022-2027 (USD Million)
Table 150 Asia-Pacific: Mobile Apps & Web Analytics Market, by Application, 2016-2021 (USD Million)
Table 151 Asia-Pacific: Mobile Apps & Web Analytics Market, by Application, 2022-2027 (USD Million)
Table 152 Asia-Pacific: Mobile Apps & Web Analytics Market, by Vertical, 2016-2021 (USD Million)
Table 153 Asia-Pacific: Mobile Apps & Web Analytics Market, by Vertical, 2022-2027 (USD Million)
Table 154 Asia-Pacific: Mobile Apps & Web Analytics Market, by Country, 2016-2021 (USD Million)
Table 155 Asia-Pacific: Mobile Apps & Web Analytics Market, by Country, 2022-2027 (USD Million)
Table 156 China: Mobile Apps & Web Analytics Market, by Component, 2016-2021 (USD Million)
Table 157 China: Mobile Apps & Web Analytics Market, by Component, 2022-2027 (USD Million)
Table 158 China: Mobile Apps & Web Analytics Market, by Solution, 2016-2021 (USD Million)
Table 159 China: Mobile Apps & Web Analytics Market, by Solution, 2022-2027 (USD Million)
Table 160 Middle East & Africa: Mobile Apps & Web Analytics Market, by Component, 2016-2021 (USD Million)
Table 161 Middle East & Africa: Mobile Apps & Web Analytics Market, by Component, 2022-2027 (USD Million)
Table 162 Middle East & Africa: Mobile Apps & Web Analytics Market, by Solution, 2016-2021 (USD Million)
Table 163 Middle East & Africa: Mobile Apps & Web Analytics Market, by Solution, 2022-2027 (USD Million)
Table 164 Middle East & Africa: Mobile Apps & Web Analytics Market, by Service, 2016-2021 (USD Million)
Table 165 Middle East & Africa: Mobile Apps & Web Analytics Market, by Service, 2022-2027 (USD Million)
Table 166 Middle East & Africa: Mobile Apps & Web Analytics Market, by Deployment Mode, 2016-2021 (USD Million)
Table 167 Middle East & Africa: Mobile Apps & Web Analytics Market, by Deployment Mode, 2022-2027 (USD Million)
Table 168 Middle East & Africa: Mobile Apps & Web Analytics Market, by Organization Size, 2016-2021 (USD Million)
Table 169 Middle East & Africa: Mobile Apps & Web Analytics Market, by Organization Size, 2022-2027 (USD Million)
Table 170 Middle East & Africa: Mobile Apps & Web Analytics Market, by Application, 2016-2021 (USD Million)
Table 171 Middle East & Africa: Mobile Apps & Web Analytics Market, by Application, 2022-2027 (USD Million)
Table 172 Middle East & Africa: Mobile Apps & Web Analytics Market, by Vertical, 2016-2021 (USD Million)
Table 173 Middle East & Africa: Mobile Apps & Web Analytics Market, by Vertical, 2022-2027 (USD Million)
Table 174 Middle East & Africa: Mobile Apps & Web Analytics Market, by Country, 2016-2021 (USD Million)
Table 175 Middle East & Africa: Mobile Apps & Web Analytics Market, by Country, 2022-2027 (USD Million)
Table 176 Latin America: Mobile Apps & Web Analytics Market, by Component, 2016-2021 (USD Million)
Table 177 Latin America: Mobile Apps & Web Analytics Market, by Component, 2022-2027 (USD Million)
Table 178 Latin America: Mobile Apps & Web Analytics Market, by Service, 2016-2021 (USD Million)
Table 179 Latin America: Mobile Apps & Web Analytics Market, by Service, 2022-2027 (USD Million)
Table 180 Latin America: Mobile Apps & Web Analytics Market, by Solution, 2016-2021 (USD Million)
Table 181 Latin America: Mobile Apps & Web Analytics Market, by Solution, 2022-2027 (USD Million)
Table 182 Latin America: Mobile Apps & Web Analytics Market, by Deployment Mode, 2016-2021 (USD Million)
Table 183 Latin America: Mobile Apps & Web Analytics Market, by Deployment Mode, 2022-2027 (USD Million)
Table 184 Latin America: Mobile Apps & Web Analytics Market, by Organization Size, 2016-2021 (USD Million)
Table 185 Latin America: Mobile Apps & Web Analytics Market, by Organization Size, 2022-2027 (USD Million)
Table 186 Latin America: Mobile Apps & Web Analytics Market, by Application, 2016-2021 (USD Million)
Table 187 Latin America: Mobile Apps & Web Analytics Market, by Application, 2022-2027 (USD Million)
Table 188 Latin America: Mobile Apps & Web Analytics Market, by Vertical, 2016-2021 (USD Million)
Table 189 Latin America: Mobile Apps & Web Analytics Market, by Vertical, 2022-2027 (USD Million)
Table 190 Latin America: Mobile Apps & Web Analytics Market, by Country, 2016-2021 (USD Million)
Table 191 Latin America: Mobile Apps & Web Analytics Market, by Country, 2022-2027 (USD Million)
Table 192 Overview of Strategies Deployed by Key Players in Mobile Apps & Web Analytics Market
Table 193 Mobile Apps & Web Analytics Market: Degree of Competition
Table 194 Mobile Apps and Web Analytics Market: Competitive Benchmarking of Key Players, 2022
Table 195 Mobile Apps & Web Analytics Market: Detailed List of Key Startups/SMEs
Table 196 Mobile Apps & Web Analytics Market: Competitive Benchmarking of Key Players (Startups/SMEs)
Table 197 Product Launches, 2018-2022
Table 198 Deals, 2018-2022
Table 199 Others, 2018-2022
Table 200 Microsoft: Business Overview
Table 201 Microsoft: Products Offered
Table 202 Microsoft: Product Launches
Table 203 Microsoft: Deals
Table 204 SAP: Business Overview
Table 205 SAP: Products Offered
Table 206 SAP: Deals
Table 207 IBM: Business Overview
Table 208 IBM: Products Offered
Table 209 IBM: Product Launches
Table 210 IBM: Deals
Table 211 Sas Institute: Business Overview
Table 212 Sas Institute: Products Offered
Table 213 Sas Institute: Deals
Table 214 Sas Institute: Others
Table 215 Google: Business Overview
Table 216 Google: Products Offered
Table 217 Google: Product Launches and Enhancements
Table 218 Google: Deals
Table 219 Oracle: Business Overview
Table 220 Oracle: Products Offered
Table 221 Oracle: Product Launches
Table 222 Oracle: Deals
Table 223 Aws: Business Overview
Table 224 Aws: Products Offered
Table 225 Aws: Product Launches and Enhancements
Table 226 Aws: Deals
Table 227 Aws: Others
Table 228 Teradata: Business Overview
Table 229 Teradata: Products Offered
Table 230 Teradata: Product Launches and Enhancements
Table 231 Teradata: Deals
Table 232 Adobe: Business Overview
Table 233 Adobe: Products Offered
Table 234 Adobe: Product Launches and Enhancements
Table 235 Adobe: Deals
Table 236 Micro Focus: Business Overview
Table 237 Micro Focus: Products Offered
Table 238 Micro Focus: Product Launches
Table 239 Micro Focus: Deals
Table 240 Comscore: Business Overview
Table 241 Comscore: Products Offered
Table 242 Comscore: Product Launches
Table 243 Comscore: Deals
Table 244 Comscore: Others
Table 245 Salesforce: Business Overview
Table 246 Salesforce: Products Offered
Table 247 Salesforce: Product Launches
Table 248 Salesforce: Deals
Table 249 Splunk: Business Overview
Table 250 Splunk: Products Offered
Table 251 Splunk: Product Launches
Table 252 Splunk: Deals
Table 253 Microstrategy: Business Overview
Table 254 Microstrategy: Products Offered
Table 255 Microstrategy: Product Launches and Enhancements
Table 256 Microstrategy: Deals
Table 257 At Internet: Business Overview
Table 258 At Internet: Products Offered
Table 259 At Internet: Deals
Table 260 Webtrends: Business Overview
Table 261 Webtrends: Products/Solutions/Services Offered
Table 262 Webtrends: Others
Table 263 Upland Localytics: Business Overview
Table 264 Upland Localytics: Products/Solutions/Services Offered
Table 265 Upland Localytics: Product Launches and Enhancements
Table 266 Upland Localytics: Deals
Table 267 Qlik: Business Overview
Table 268 Qlik: Products/Solutions/Services Offered
Table 269 Qlik: Product Launches and Enhancements
Table 270 Qlik: Deals
Table 271 Qlik: Others
Table 272 Tibco Software: Business Overview
Table 273 Tibco Software: Products/Solutions/Services Offered
Table 274 Tibco Software: Product Launches and Enhancements
Table 275 Tibco Software: Deals
Table 276 Mixpanel: Business Overview
Table 277 Mixpanel: Products/Solutions/Services Offered
Table 278 Mixpanel: Product Launches and Enhancements
Table 279 Mixpanel: Deals
Table 280 Mixpanel: Others
Table 281 Global Predictive Analytics Market Size and Growth Rate, 2015-2020 (USD Million and Y-O-Y%)
Table 282 Global Predictive Analytics Market Size and Growth Rate, 2021-2026 (USD Million, Y-O-Y%)
Table 283 Predictive Analytics Market, by Component, 2015-2020 (USD Million)
Table 284 Predictive Analytics Market, by Component, 2021-2026 (USD Million)
Table 285 Predictive Analytics Market, by Solution, 2015-2020 (USD Million)
Table 286 Predictive Analytics Market, by Solution, 2021-2026 (USD Million)
Table 287 Predictive Analytics Market, by Service, 2015-2020 (USD Million)
Table 288 Predictive Analytics Market, by Service, 2021-2026 (USD Million)
Table 289 Predictive Analytics Market, by Deployment Mode, 2015-2020 (USD Million)
Table 290 Predictive Analytics Market, by Deployment Mode, 2021-2026 (USD Million)
Table 291 Predictive Analytics Market, by Organization Size, 2015-2020 (USD Million)
Table 292 Predictive Analytics Market, by Organization Size, 2021-2026 (USD Million)
Table 293 Predictive Analytics Market, by Vertical, 2015-2020 (USD Million)
Table 294 Predictive Analytics Market, by Vertical, 2021-2026 (USD Million)
Table 295 Predictive Analytics Market, by Region, 2015-2020 (USD Million)
Table 296 Predictive Analytics Market, by Region, 2021-2026 (USD Million)
Table 297 Big Data Market, by Component, 2016-2020 (USD Million)
Table 298 Big Data Market, by Component, 2021-2026 (USD Million)
Table 299 Big Data Market, by Solution, 2016-2020 (USD Million)
Table 300 Big Data Market, by Solution, 2021-2026 (USD Million)
Table 301 Big Data Market, by Service, 2016-2020 (USD Million)
Table 302 Big Data Market, by Service, 2021-2026 (USD Million)
Table 303 Professional Big Data Services Market, by Type, 2016-2020 (USD Million)
Table 304 Professional Big Data Services Market, by Type, 2021-2026 (USD Million)
Table 305 Big Data Market, by Deployment Mode, 2016-2020 (USD Million)
Table 306 Big Data Market, by Deployment Mode, 2021-2026 (USD Million)
Table 307 Cloud Deployment Market, by Type, 2016-2020 (USD Million)
Table 308 Cloud Deployment Market, by Type, 2021-2026 (USD Million)
Table 309 Big Data Market, by Organization Size, 2016-2020 (USD Million)
Table 310 Big Data Market, by Organization Size, 2021-2026 (USD Million)
Table 311 Big Data Market, by Business Function, 2016-2020 (USD Million)
Table 312 Big Data Market, by Business Function, 2021-2026 (USD Million)
Table 313 Big Data Market, by Industry Vertical, 2016-2020 (USD Million)
Table 314 Big Data Market, by Industry Vertical, 2021-2026 (USD Million)
Table 315 Big Data Market, by Region, 2016-2020 (USD Million)
Table 316 Big Data Market, by Region, 2021-2026 (USD Million)

List of Figures
Figure 1 Mobile Apps and Web Analytics Market: Research Design
Figure 2 Data Triangulation
Figure 3 Market Size Estimation Methodology, Approach 1 (Supply Side): Revenue of Solutions/Services of Mobile Apps and Web Analytics Market
Figure 4 Market Size Estimation Methodology, Approach 2, Bottom-Up (Supply Side): Collective Revenue of All Solutions/Services of Mobile Apps and Web Analytics Market
Figure 5 Mobile Apps and Web Analytics Market: Top-Down and Bottom-Up Approaches
Figure 6 Competitive Leadership Mapping Matrix: Criteria Weightage
Figure 7 Solutions Segment to Account for Larger Market Size in 2022
Figure 8 Professional Services Segment to Account for Larger Market Share in 2022
Figure 9 Data Analytics Segment to Lead Market in 2022
Figure 10 Cloud Segment to Lead Market in 2022
Figure 11 Large Enterprises Segment to Account for Larger Share in 2022
Figure 12 Search Engine Tracking and Ranking Segment Lead Market in 2022
Figure 13 Banking, Financial Services, and Insurance Vertical to Lead Market in 2022
Figure 14 North America to Achieve Highest Growth by 2027
Figure 15 Rising Demand for Platforms Used to Transfer Data from On-Premises to Drive Market Growth
Figure 16 Media & Entertainment Segment to Lead Market by 2027
Figure 17 North America to Account for Largest Share by 2027
Figure 18 Managed Services and Media & Entertainment Segments Estimated to Account for Significant Share by 2022
Figure 19 Mobile Apps and Web Analytics Market: Drivers, Restraints, Opportunities, and Challenges
Figure 20 Mobile Apps and Web Analytics Market: Ecosystem Analysis
Figure 21 Supply/Value Chain Analysis
Figure 22 Porter's Five Forces Analysis
Figure 23 Total Number of Patents Granted, 2018-2021
Figure 24 Top Ten Companies with Highest Number of Patent Applications, 2018-2021
Figure 25 Services Segment to Register Higher CAGR During Forecast Period
Figure 26 Data Analytics Segment to Register Highest CAGR During Forecast Period
Figure 27 Managed Services Segment to Grow at Higher CAGR During Forecast Period
Figure 28 Cloud Segment Expected to Grow at Higher CAGR During Forecast Period
Figure 29 Large Enterprises Segment to Grow at Higher CAGR During Forecast Period
Figure 30 Marketing Automation Segment to Grow at Highest CAGR During Forecast Period
Figure 31 Banking, Financial Services, and Insurance Segment Estimated to Account for Largest Market Share in 2027
Figure 32 India to Account for Highest Country-Level CAGR During Forecast Period
Figure 33 Asia-Pacific to Account for Highest CAGR During Forecast Period
Figure 34 North America: Market Snapshot
Figure 35 Asia-Pacific: Market Snapshot
Figure 36 Revenue Analysis for Key Companies, 2017-2021 (USD Million)
Figure 37 Mobile Apps & Web Analytics Market Share Analysis for Key Players, 2022
Figure 38 Key Mobile Apps & Web Analytics Market Players, Company Evaluation Matrix, 2022
Figure 39 Startup/SME Mobile Apps & Web Analytics Market Evaluation Matrix, 2022
Figure 40 Microsoft: Company Snapshot
Figure 41 SAP: Company Snapshot
Figure 42 IBM: Company Snapshot
Figure 43 Sas Institute: Company Snapshot
Figure 44 Google: Company Snapshot
Figure 45 Oracle: Company Snapshot
Figure 46 Aws: Company Snapshot
Figure 47 Teradata: Company Snapshot
Figure 48 Adobe: Company Snapshot
Figure 49 Micro Focus: Company Snapshot
Figure 50 Comscore: Company Snapshot
Figure 51 Salesforce: Company Snapshot
Figure 52 Splunk: Company Snapshot
Figure 53 Microstrategy: Company Snapshot

Executive Summary

Companies Mentioned

  • Adobe
  • Alpha Byte
  • Amplitude Analytics
  • Appsflyer
  • at Internet
  • Aws
  • Celadon
  • Comscore
  • Countly
  • Datamatics
  • Fathom
  • Flurry
  • Google
  • IBM
  • Incubasys
  • Matomo
  • Medallia
  • Micro Focus
  • Microsoft
  • Microstrategy
  • Mixpanel
  • Mobilebridge
  • Oracle
  • Plausible
  • Qlik
  • Salesforce
  • SAP
  • Sas Institute
  • Singular
  • Splunk
  • Teradata
  • Tibco Software
  • Upland Localytics
  • Uxcam
  • Webtrends

Table Information